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The Business of Fashion

Luxury

How rapid change is reshaping the tradition-soaked luxury sector in Europe and beyond.

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Latest News & Analysis

Confirmed: Martine Rose Is Balenciaga’s New Creative Director

The cult menswear designer and former Demna collaborator is returning to Balenciaga as owner Kering seeks to revive sales at the French house.

Pierpaolo Piccioli Exits Balenciaga

Piccioli is leaving the Parisian house after less than two years as part of a sweeping creative shakeup at owner Kering.

Founders Shut Down Coperni

French entity Coperni SAS will cease operations after the brand failed to reach an agreement with stakeholder and distributor Tomorrow, founders Arnaud Vaillant and Sébastien Meyer said.

Can Ralph Lauren and Coach Keep Winning Even as US Spending Slows?

Earnings reports this week will offer clues about whether shoppers are turning to more accessible American brands as spending on European luxury cools.

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Nanushka Struggles Amid Losses and Debt

The once-buzzy Hungarian label has closed all its stores and reduced head count to just 20 employees.

Inside Gucci’s Paris Palazzo, a Blueprint for Its Retail Revamp

The label’s new Avenue Montaigne flagship offers a first look at how CEO Francesca Bellettini and designer Demna plan to reinvent Gucci’s retail network as they seek to reverse a prolonged sales slump. ‘We are Italian so the concept had to scream Italy in its references,’ Bellettini told BoF.

Here’s What We Learned From Last Week’s Luxury Results Bonanza

Among the takeaways from the latest round of quarterly reports from European luxury groups: China’s hurting, industry growth in the US has slowed and quiet luxury is having a moment.

Gucci Gloom

This week in luxury, Art Basel Paris was cut short by lingering civil unrest and Gucci owner Kering scrapped its guidance for a return to growth in 2026.

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LVMH’s Zenith Embarks on 3-Year Overhaul, May Shed Hundreds of Staff

The watchmaker, which aims to move upmarket, will close stores and discontinue collections in a bid to stem losses before reemerging in 2029.

Paris Luxury Boutiques Battered by Riots Brace for Unrest

The impact of the rioting is likely to ripple across the tourism industry, which would deepen luxury’s slump.

Kering Sales Down 1% as China Weighs on Gucci Revamp

Gucci sales fell 6 percent on a comparable basis as falling demand in China sent turnaround efforts backwards. Retail sales grew 2 percent at the group’s other fashion brands.

Prada Q3 Revenue Up 1%, as Miu Miu Sales Drop for First Time in Four Years

The luxury group’s results reflect a wider industry slowdown marked by subdued demand in Mainland China.

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