Puig Targets €8 Billion in Annual Sales by 2032
Ahead of its first Capital Markets Day in Madrid, the Spanish beauty group has unveiled its “Vision 2032” and detailed its plans to grow its share of the global fragrance market.
luxury / Home & Design
Luxury
Luxury Brands Out in Force at Salone del Mobile
Most of the big labels will have some sort of activation at the Milan furnishings and design fair, regardless of whether they actually sell homewares.
Luxury
Opinion: Home Is the New Fashion
Interiors now signal social status like clothes and accessories, but when your sofa is as recognisable as an ‘it’ bag, there’s potential for risk as well as reward, writes Martina Mondadori.
Luxury
The BoF Podcast | Why Craft Is the Soul of True Luxury
In this riveting conversation from BoF CROSSROADS 2025, Mexican designer Carla Fernández and Tunisian entrepreneur Kenza Fourati discuss the power of craft-based fashion and how to collaborate ethically with artisans and indigenous communities.
Luxury
How to Sell Home Design Online
E-tailers remain committed to homeware and design objects, despite the luxury sector’s post-pandemic cooldown. Here’s how fashion and design e-tailers stay ahead of the curve.
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Luxury
At Salone, Design Spectacle Takes Centre Stage
The power of brand theatre was on display at Milan Design Week, reports Dan Thawley.
Partner Content
Hospitality, Design and the Art of Emotional Connection
At Milan Design Week, BoF and Marriott International’s Luxury Group co-hosted a panel discussion on the evolving demands of luxury customers and on building brand staying power in 2025. Now, BoF shares insights from the panel, featuring Marriott International’s president of luxury Tina Edmundson, Dimorestudio co-founder Britt Moran and BoF’s founder and CEO Imran Amed.
Luxury
This Week: Luxury’s Salone Love Affair
The downturn in demand for luxury fashion hasn’t stopped major brands from making a splash at Milan’s Salone del Mobile design fair.
Luxury
Fashion Goes Big at Salone, But Design Still Rules
Fashion brands are edging in on the world’s largest gathering of design professionals and their wealthy clients, but design companies still dominate the sector, which is ripe for further consolidation, reports Imran Amed.
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Luxury
Fashion and Design Collide at Salone Del Mobile
Fashion’s presence at Milan Design Week grew even bigger this year. Savvy activations by brands including Hermès, Gucci, Bottega Veneta, Loewe and Prada showed how Salone has become a ‘critical petri dish for dalliances between design and fashion,’ Dan Thawley reports.
Luxury
Why Salone del Mobile Is Irresistible for Luxury Brands
This week, designers, collectors and major fashion brands will flock to Milan’s design fair. Also, LVMH reports first-quarter sales.
Luxury
New Paris Design Fair To Launch Alongside Fashion Week
Matter and Shape is a new design fair set to be held in the Tuileries Garden during Paris Fashion Week.
Partner Content
Heritage Porcelain Brand Ginori 1735 Enters Lifestyle
During Salone del Mobile, Ginori 1735 unveiled its redesigned Milanese flagship store — the latest iteration of the 300-year-old business’ strategic move into the lifestyle market. BoF sits down with Ginori 1735′s brand and product director Annalisa Tani to learn more.
The News in Brief
Report: Puig, CVC, Cinven Eye Luxury Fragrance Maker Parfums de Marly
Private equity firms CVC Capital Partners and Cinven, along with Spanish beauty group Puig, are considering acquiring Parfums de Marly, the luxury fragrance brand owned by Advent International, two people familiar with the matter told Reuters.
Beauty and Home Care Drive Unilever Sales, Food Unit Falters
The UK conglomerate raised its annual volume growth forecast on beauty, personal and home care demand, despite a lagging food sector and the impact of geopolitical conflict on costs.
Carlos Nazario Appointed Editor in Chief of Wonderland
The fashion editor and stylist is reuniting with longtime collaborator Alastair McKimm, chief creative officer of Wonderland parent Visual Talent Ltd.
Aritzia Seeks to More Than Double Sales by 2032
New categories and brick-and-mortar expansion beyond North America are set to drive Aritzia’s quest to hit $10.5 billion CAD ($7.5 billion).
Pop Mart Quarterly Sales Fall Up to 50% as Labubu Fad Cools
Sales in the Americas fell 70 to 75 percent.
Zegna to Take Summer Fashion Show to Beijing
The Italian label has continued to enjoy solid growth in China, defying a wider downturn in demand for European luxury. The June 11 presentation of its summer collection will be the latest in a series of travelling shows.
Beiersdorf Sales Slightly Miss Expectations on Nivea Weakness
The German consumer goods maker marginally missed market expectations for third-quarter sales growth on Tuesday, with its key Nivea brand posting a third straight quarterly sales decline.