Kimberly-Clark to Buy Tylenol Owner Kenvue in $40 Billion Deal
Kimberly-Clark Corp. agreed to buy Kenvue Inc. in a cash and stock deal that values the consumer-health company that owns brands like Tylenol at about $40 billion.
Series
One Nation Under Blonde
From blonde ‘bombshells’ to ‘blue-haired liberals’, hair has become a soft indicator of political affiliation. But these stereotypes are eroding, even as polarisation deepens.
How the Club Became a Fragrance Hall
Perfume brands are marketing their wares at nightlife spaces, where scent, intimacy and memory make for a uniquely potent pitch.
Chris Green on Why the Best Fashion Stores Don’t Chase Scale
Chris Green joins Imran Amed to explain how his self-funded Brooklyn menswear store earned a place among the world's best fashion stores — by staying off the internet and betting everything on how it feels to walk in the door.
How to Build a Fashion Store Worth Leaving Home For
Six retailers featured on BoF’s list of The Best Fashion Stores in the World shared what goes into operating a compelling multi-brand boutique today, from fostering repeat customers to offering discovery that runs deeper than curation.
Why Independent Retail Is More Important Than Ever
From Brooklyn to Shanghai, a multibrand retail renaissance is taking shape, powered by a thirst for independent stores with a more hand-crafted, human quotient in a world flattened by digital transactions.
The Best Fashion Stores in the World
Introducing an insider’s guide to the independent retailers with the most distinctive edits and experiences, hand curated by the editors of BoF.
Methodology: How We Selected The Best Fashion Stores in the World
To build our index of the global independent retail landscape, we established a rigorous, multi-tiered evaluation process, by casting a wide net and starting from the bottom up.
BoF Professional Masterclass | Sports Marketing Strategies That Work
Join us for our next BoF Professional Masterclass on Wednesday, August 5, at 17:00 BST / 12:00 EDT as BoF’s Marc Bain and Mike Sykes unpack the strategies Uniqlo, Sephora and Amiri are using now to find success in sports and forge relationships that are yielding real results.
Summers Are Getting Hotter. Is Beauty Ready?
From sweat-resistant makeup to climate-adaptive skincare, brands are rethinking beauty for a hotter planet.
Exclusive: K18 Bets on Longevity
The hair care brand’s latest product, which will anchor a new longevity-focused franchise, plants a flag in what its founder calls one of the most consequential shifts beauty has ever seen.
The Rise of Challenger Brands as Beacons of Exclusivity
“If-you-know-you-know” recognition from other insiders is growing in importance, according to BoF Insights and McKinsey’s report ‘Face to Face With Luxury Clients.’
BoF Professional Masterclass | Face to Face With Luxury Clients
Join us for our next BoF Professional Masterclass on Tuesday, July 21, at 15:00 BST / 10:00 EDT as BoF’s founder and chief executive Imran Amed and McKinsey & Company's senior partner Gemma D’Auria unpack insights on what luxury customers want today from our latest State of Fashion report.
THE NEWS IN BRIEF
British Fashion Council CEO Caroline Rush to Step Down
On Thursday, the British Fashion Council (BFC) announced that CEO Caroline Rush will step down from her position from June 2025, ending a 16-year run.