Asos Names Law Roach ‘Stylist in Residence’
Online fashion retailer Asos has brought on celebrity stylist Law Roach to bring his creative lens and styling approach to its campaigns and recently relaunched magazine.
Fashion Business Basics
Fashion Business Basics include everything an emerging designer needs to know to start an independent fashion label. For almost a decade, BoF founder Imran Amed has taught the only fashion business course at London’s Central Saint Martins College of Art & Design. Now, for the very first time, it is being made available to aspiring fashion entrepreneurs around the world free of charge. From writing business plans to raising financing, and learning about marketing, production and distribution, Fashion Business Basics is required viewing for anyone starting their own fashion business.
News & Analysis
How Do You Write a Fashion Business Plan?
In Part Two of BoF’s Fashion Business Basics, Imran Amed explains the importance of a business plan and how to approach writing one.
How Do You Write a Fashion Business Plan?
In Part Two of BoF’s Fashion Business Basics, Imran Amed explains the importance of a business plan and how to approach writing one.
Financial Markets
How Do You Finance Your Fashion Business?
In Part Three of Fashion Business Basics, Imran Amed explains the different options available to emerging designers to finance their businesses.
How Do You Finance Your Fashion Business?
In Part Three of Fashion Business Basics, Imran Amed explains the different options available to emerging designers to finance their businesses.
News & Analysis
How Do You Create Brand Awareness?
In Part Four of Fashion Business Basics, BoF’s Imran Amed explains how to build brand awareness in the early years of a business.
How Do You Create Brand Awareness?
In Part Four of Fashion Business Basics, BoF’s Imran Amed explains how to build brand awareness in the early years of a business.
Marketing
Do You Really Want to Start a Fashion Business?
In Part One of Fashion Business Basics, Imran Amed explains what budding fashion entrepreneurs need to know before they start their own label.
Do You Really Want to Start a Fashion Business?
In Part One of Fashion Business Basics, Imran Amed explains what budding fashion entrepreneurs need to know before they start their own label.
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The News in Brief
Boohoo’s New Chairman Stirs Controversy as Broker Drops Coverage
The online clothing retailer, which rebranded as Debenhams Group last year, said Friday that Iain McDonald had taken over from Tim Morris with immediate effect in a move aimed at ‘rebuilding equity value.’
Luxury Perfume Line Roja London Acquired by Extravaganza Beauty
Master perfumer and founder Roja Dove will remain with the brand in a new consultancy role.
UK Retail Sales Bounce Back With 0.5% Gain in August
Warm weather and a brighter national mood helped lift spending on clothing and household goods despite rising energy bills.
EssilorLuxottica Gets Rare Sell Call Amid Stock Slump, AI Glasses Concerns
Shares in the eyewear giant, one of Europe's best-rated blue chips, have dropped 55 percent since November, while concerns are mounting over slowing growth and privacy issues for its AI glasses with Meta.
Olaplex Names New CEO
Christoph Kaul will succeed Amanda Baldwin, who led the hair care label through its acquisition by Henkel earlier this year.
Perelel Expands C-Suite, Tapping Rare Beauty’s CMO
Known for its prenatal vitamins, the wellness label has hired Rare Beauty's Ashley Murphy as its chief marketing officer, while Anjelika Temple moves into the chief creative officer role.
Swiss Watch Exports Grow for Fourth Month, Overcoming US Slump
Exports in August were buoyed by China and Japan, despite a sharp decline in shipments to the US.