Mike Ashley’s Frasers Boosts Hugo Boss Stake to Over 30%
After crossing the 30 percent ownership threshold, Frasers is now required to make a mandatory takeover bid under German rules.

The recent success of retailers from Coach to Zara may be powered by the surprising resilience of America’s middle class, many of whom have moved up, not down, the economic ladder.

The recent success of retailers from Coach to Zara may be powered by the surprising resilience of America’s middle class, many of whom have moved up, not down, the economic ladder.

The Spanish fast-fashion giant’s newly renovated, tech-enabled Bond Street flagship reflects its steady effort to elevate its image as it works to set itself apart from lower-priced rivals.

The Spanish fast-fashion giant’s newly renovated, tech-enabled Bond Street flagship reflects its steady effort to elevate its image as it works to set itself apart from lower-priced rivals.

An excerpt from ‘The Future of Competitive Advantage,’ an analysis by retail futurist Doug Stephens on the business opportunity in rebuilding civic trust, broad-based economic prosperity and widespread access to education.

An excerpt from ‘The Future of Competitive Advantage,’ an analysis by retail futurist Doug Stephens on the business opportunity in rebuilding civic trust, broad-based economic prosperity and widespread access to education.

Once bottom feeders, players like Authentic Brands Group, WHP Global and Bluestar Alliance are targeting premium, culturally relevant brands, from Off-White to Marc Jacobs.

Once bottom feeders, players like Authentic Brands Group, WHP Global and Bluestar Alliance are targeting premium, culturally relevant brands, from Off-White to Marc Jacobs.

With its boardroom battle in the rearview, the activewear giant can finally focus on defending its relevance and figuring out its next growth engine as rivals chip away its category dominance.

With its boardroom battle in the rearview, the activewear giant can finally focus on defending its relevance and figuring out its next growth engine as rivals chip away its category dominance.

The rise of GLP-1 drugs is exposing long-standing flaws in fashion’s approach to sizing, inventory planning and fit, creating both disruption and opportunity for brands.

The rise of GLP-1 drugs is exposing long-standing flaws in fashion’s approach to sizing, inventory planning and fit, creating both disruption and opportunity for brands.

BoF and Shopify convened commerce and marketing leaders from Coach, Revolve, Jennifer Fisher, Giorgio Armani, Estée Lauder, Lacoste, COS, FullBeauty Brands and more in New York City to discuss how AI is rewriting the rules of product discovery and online shopping.

BoF and Shopify convened commerce and marketing leaders from Coach, Revolve, Jennifer Fisher, Giorgio Armani, Estée Lauder, Lacoste, COS, FullBeauty Brands and more in New York City to discuss how AI is rewriting the rules of product discovery and online shopping.

Don’t mistake Everlane’s reported sale to Shein for a generational eulogy. The ideals the brand helped popularise — conscious, informed consumption — are still very much alive.

Don’t mistake Everlane’s reported sale to Shein for a generational eulogy. The ideals the brand helped popularise — conscious, informed consumption — are still very much alive.

It’s official: The fallen direct-to-consumer darling known for ‘radical transparency’ is being bought by fast-fashion behemoth Shein. BoF dissects the deal and what it means for the millennial DTC playbook, sustainable fashion and more.

It’s official: The fallen direct-to-consumer darling known for ‘radical transparency’ is being bought by fast-fashion behemoth Shein. BoF dissects the deal and what it means for the millennial DTC playbook, sustainable fashion and more.

Bolder styles are dominating footwear trends as brands aim to spark sales and shoppers look for pick-me-ups.

Bolder styles are dominating footwear trends as brands aim to spark sales and shoppers look for pick-me-ups.

As the company changes its stock ticker from VSCO to VSXY, CEO Hillary Super speaks to BoF about how she rescued Victoria’s Secret from cultural irrelevance by refocusing on its core identity.

As the company changes its stock ticker from VSCO to VSXY, CEO Hillary Super speaks to BoF about how she rescued Victoria’s Secret from cultural irrelevance by refocusing on its core identity.

The $59 billion retailer has started to repel cost-conscious shoppers, and failed to attract higher-income consumers.

The $59 billion retailer has started to repel cost-conscious shoppers, and failed to attract higher-income consumers.
After crossing the 30 percent ownership threshold, Frasers is now required to make a mandatory takeover bid under German rules.
The budget fashion chain said it would reduce prices by up to 29 percent across hundreds of products, seeking to improve trading ahead of next year’s spin off.
GU, a lower-priced counterpart to Uniqlo, is betting a former luxury fashion designer can help turn $18 jeans into global success.
A decade after the Brexit referendum, Joor transaction data reveals EU retail spend on UK labels has plunged to under 7 percent, while UK retailers’ allocation to European brands has nearly halved.
The British bootmaker cited encouraging wholesale trends in its largest market, the US, as it stuck to its fiscal 2027 outlook.
Donald Tang, who has acted as the Western representative of secretive Shein founder Sky Xu, will transition to a senior adviser role.
The ultra-fast-fashion retailer is scheduled for a hearing with the Hong Kong stock exchange on Thursday.
The ultra-fast fashion retailer is scheduled for a hearing with Hong Kong’s stock exchange on Thursday, according to two sources with knowledge of the matter.