Hugo Boss Chairman to Step Down Amid Frasers Group Pressure
Stephan Sturm is stepping down, as the German fashion house's largest shareholder seeks to beef up its board representation alongside its takeover bid for the brand.
direct-to-consumer
Luxury
How Challenger Brands Are Seizing the Jewellery Opportunity
As jewellery continues to outperform the wider luxury market, a wave of independent labels is muscling in on territory traditionally dominated by the biggest players, building brand authority through art fairs, flagship stores and high jewellery offerings.
How Challenger Brands Are Seizing the Jewellery Opportunity
As jewellery continues to outperform the wider luxury market, a wave of independent labels is muscling in on territory traditionally dominated by the biggest players, building brand authority through art fairs, flagship stores and high jewellery offerings.
Sustainability
Has Fashion’s Exploitative Business Model Gotten Worse?
A new report finds suppliers and workers are absorbing the industry’s relentless push for lower prices more than ever before, while Shein’s acquisition of Everlane underscores how fashion’ current growth model still remains deeply at odds with sustainability.
Has Fashion’s Exploitative Business Model Gotten Worse?
A new report finds suppliers and workers are absorbing the industry’s relentless push for lower prices more than ever before, while Shein’s acquisition of Everlane underscores how fashion’ current growth model still remains deeply at odds with sustainability.
Retail
Shein’s Everlane Acquisition, Explained
It’s official: The fallen direct-to-consumer darling known for ‘radical transparency’ is being bought by fast-fashion behemoth Shein. BoF dissects the deal and what it means for the millennial DTC playbook, sustainable fashion and more.
Shein’s Everlane Acquisition, Explained
It’s official: The fallen direct-to-consumer darling known for ‘radical transparency’ is being bought by fast-fashion behemoth Shein. BoF dissects the deal and what it means for the millennial DTC playbook, sustainable fashion and more.
Partner Content
How RaiseFashion Prepares Independent Fashion Brands For AI Discoverability
BoF speaks with six designers from RaiseFashion's 2026 masterclass — Andrew Kwon, Mckenzie Liautaud, Natasha Das, Patricio Campillo, Rodney Patterson and Shao Yang — on the challenge of building discoverability in the age of AI and the distribution decisions that define an independent brand.
How RaiseFashion Prepares Independent Fashion Brands For AI Discoverability
BoF speaks with six designers from RaiseFashion's 2026 masterclass — Andrew Kwon, Mckenzie Liautaud, Natasha Das, Patricio Campillo, Rodney Patterson and Shao Yang — on the challenge of building discoverability in the age of AI and the distribution decisions that define an independent brand.
Luxury
Fewer, Bigger, Better: How Luxury Brands Are Optimising Their Stores
Labels from Dior to Gucci are rethinking their retail networks with a focus on fewer, higher-impact stores in ‘alpha’ cities as they seek better returns amid a prolonged industry downturn.
Fewer, Bigger, Better: How Luxury Brands Are Optimising Their Stores
Labels from Dior to Gucci are rethinking their retail networks with a focus on fewer, higher-impact stores in ‘alpha’ cities as they seek better returns amid a prolonged industry downturn.
Partner Content
Playbook | Beauty Retail in the Age of Connected Commerce
As beauty shoppers move fluidly between screens, stores, and AI-powered search, the brands pulling ahead are the ones connecting the dots — across data, channels and the full customer journey. This playbook explores how to implement this connected strategy.
Playbook | Beauty Retail in the Age of Connected Commerce
As beauty shoppers move fluidly between screens, stores, and AI-powered search, the brands pulling ahead are the ones connecting the dots — across data, channels and the full customer journey. This playbook explores how to implement this connected strategy.
Entrepreneurship
How Some Founders Are Redefining Fashion’s Idea of Success
As the pipeline to scaling a fashion business grows more precarious, some designers are ditching the pursuit of global prestige in favour of a slower approach to growth they say is more sustainable — and more fulfilling.
How Some Founders Are Redefining Fashion’s Idea of Success
As the pipeline to scaling a fashion business grows more precarious, some designers are ditching the pursuit of global prestige in favour of a slower approach to growth they say is more sustainable — and more fulfilling.
Retail
Allbirds to Be Bought by American Exchange for $39 Million
The brand management group, whose portfolio and licensing partnerships include labels like Aerosoles and Ed Hardy, has agreed to buy all assets and intellectual property of the once-buzzy footwear brand.
Allbirds to Be Bought by American Exchange for $39 Million
The brand management group, whose portfolio and licensing partnerships include labels like Aerosoles and Ed Hardy, has agreed to buy all assets and intellectual property of the once-buzzy footwear brand.
Partner Content
Monos’ Strategy for Loyalty Beyond the Suitcase
From suitcases to experiential retail, luggage specialist Monos is expanding its footprint beyond travel to build community and cultural relevance along the way. Here, BoF sits down with its co-founder and CEO, Victor Tam, to learn more.
Monos’ Strategy for Loyalty Beyond the Suitcase
From suitcases to experiential retail, luggage specialist Monos is expanding its footprint beyond travel to build community and cultural relevance along the way. Here, BoF sits down with its co-founder and CEO, Victor Tam, to learn more.
Beauty
Glossier Appoints New CMO
Nicole Solorzano, who joins from Ouai, is the Millennial beauty brand’s latest hire.
Glossier Appoints New CMO
Nicole Solorzano, who joins from Ouai, is the Millennial beauty brand’s latest hire.
Luxury
A Tall To-Do List for New TAG Heuer CEO; Richemont’s Survival Recipe
New CEO Béatrice Goasglas’s experience in client relations and the US market will be put to the test at LVMH’s biggest watch brand TAG Heuer. Plus, a sit-down with two Richemont veterans Jaeger-LeCoultre CEO Jérôme Lambert and A. Lange & Söhne CEO Wilhelm Schmid.
A Tall To-Do List for New TAG Heuer CEO; Richemont’s Survival Recipe
New CEO Béatrice Goasglas’s experience in client relations and the US market will be put to the test at LVMH’s biggest watch brand TAG Heuer. Plus, a sit-down with two Richemont veterans Jaeger-LeCoultre CEO Jérôme Lambert and A. Lange & Söhne CEO Wilhelm Schmid.
Beauty
What Stops Beauty Shoppers From Buying More
Beauty brands must rethink upselling with smarter value plays, from curated bundles to jumbo sizes and subscriptions, to keep their customers from switching to the competition.
What Stops Beauty Shoppers From Buying More
Beauty brands must rethink upselling with smarter value plays, from curated bundles to jumbo sizes and subscriptions, to keep their customers from switching to the competition.
The News in Brief
CFDA’s Steven Kolb Involved in Altercation with PETA Protestors
The trade body’s president physically restrained animal rights activists after they stormed a Cos runway show at New York Fashion Week.
GQ Philippines Names Danyl Geneciran Editor in Chief
The former Vogue Man Philippines editor will helm GQ’s 23rd international title, whose debut issue features covers starring Darren Criss, Jordan Clarkson and Erwan Heussaff.
Human Made Discloses $3.6 Million Undercover Purchase Price and Long-Term Financial Targets
The Tokyo-listed company will pay $3.6 million in cash for 100 percent of Undercover, with founder Jun Takahashi relinquishing corporate duties to focus solely on design.
Arizona Accuses L’Oréal of Concealing Cancer Risks Linked to Hair Relaxers
The beauty conglomerate faces over 12,000 similar lawsuits filed by individuals that have been consolidated in a Chicago federal court.
Space NK Names New CEO, Andy Lightfoot Steps Down
Chief marketing officer Emma Simpson-Scott will succeed Lightfoot, who is leaving the UK retailer after seven years at the helm.
EssilorLuxottica Managers Defend CEO After Heir Lashes Out
Twenty top lieutenants to CEO Francesco Milleri came to their boss’s defense in an escalating feud with Leonardo Maria Del Vecchio, a son of the founder who abruptly left a senior role at the company.
Zara Owner Looks to US for Next Phase of Growth
Inditex is investing in the US as a key growth market, CEO Oscar Garcia Maceiras told Reuters, with store revamps and new openings planned across its Zara, Massimo Dutti and Bershka brands.