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Direct-to-Consumer

Latest News & Analysis
Retail

What Buyers Really Want From Emerging Designers

From Net-a-Porter to Moda Operandi, buyers from around the world break down what it takes for retailers to back a young brand in 2026.


Beauty

Isamaya Ffrench Has Departed Namesake Brand

The makeup artist has not been involved with Isamaya Beauty for over a year, sources told The Business of Beauty.


Beauty

Mco Parent VidaCorp Rebrands to Axia Beauty Group

The company, which also owns brands Nude by Nature and Poni, also announced its new global headquarters and chief marketing officer.


Retail

Luggage Brand Paravel Relaunches Under New Ownership

The direct-to-consumer luggage maker will return in October, a year after its IP was purchased by the owner of British luxury travel brand Antler in a liquidation sale.


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Retail

Why Vince and Authentic Brands Group Bought a Stake in Drake’s OVO

The contemporary label is betting it can use its back-end logistics and wholesale relationships to accelerate Drake’s 15-year-old streetwear label while initiating a broader multi-brand platform for Vince.


Retail

Why Independent Retail Is More Important Than Ever

From Brooklyn to Shanghai, a multibrand retail renaissance is taking shape, powered by a thirst for independent stores with a more hand-crafted, human quotient in a world flattened by digital transactions.


Luxury

What Makes Madison Avenue Work

The renaissance of the Upper East Side shopping district reflects a broader shift in how brands are rethinking their retail strategies, prioritising affluent neighbourhoods where loyal customers live and dine.


Beauty

Are There Too Many Beauty Sales?

As Prime Day stretches into Prime Week, and retailers crowd the calendar with overlapping promotions, beauty brands are rethinking how to discount without eroding their long-term value.


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Beauty

Glossier’s Plan to Reignite Its Marketing Magic

As the beleagured Millennial beauty brand works on its turnaround, a campaign in partnership with the New York City Tourism Board recalls its early marketing stunts.


Beauty

How a Veteran Beauty Founder Plans to Win Gen Z

Gregg Renfrew, who launched Counter after buying Beautycounter out of foreclosure, is back with a new brand aimed at getting young shoppers excited about “clean” beauty. 


Retail

Reformation Files for IPO, Touting 20 Straight Quarters of Double-Digit Growth

The direct-to-consumer pioneer is heading to Wall Street after surpassing $500 million in annual sales, betting investors will embrace a profitable premium fashion brand.


Beauty

How a Magazine Becomes a Lifestyle Brand

Kinfolk, the quintessential Millennial lifestyle quarterly, is betting it can translate its aspirational aesthetics into a multicategory consumer brand — starting with a fragrance line and a new Manhattan pop-up.