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BoF Masterclass | The Complete Playbook for Generative AI in Fashion

Watch on demand a special Masterclass, as BoF’s technology correspondent Marc Bain, along with a panel of experts, unpacked our case study on generative AI.


How to Decode Gen-Z’s Evolving Relationship With Beauty

The State of Fashion: Beauty explores why outsized influence of today’s teens and twentysomethings over consumer industries mean beauty brands face a fast-changing challenge to adapt their businesses — from marketing to pricing strategies — to remain attractive to this hugely discerning cohort.


Ulta Beauty’s Merchandising Chief Looks Inside a Big Bet on Wellness

Monica Arnaudo shares her thoughts in The State of Fashion: Beauty on how the beauty industry will increasingly prioritise mixing products and services that emphasise the mind, body, spirit and “feeling good” into daily routines.


Why Beauty Brands Want a Bigger Piece of the $1.5 Trillion Wellness Pie

The State of Fashion: Beauty finds that brands have a growing opportunity to tap into emerging wellness subcategories — from sleep to sexual intimacy to ingestible beauty — by upgrading existing products or expanding portfolios, provided they do so with credibility and authenticity.


BoF Masterclass | The State of Fashion: Beauty

Executive editor of The Business of Beauty, Priya Rao, is joined by McKinsey senior partner Kristi Weaver and partner Sara Hudson to break down the five critical themes covered in the report.


BoF Masterclass | Inside Hermès’ Best-in-Class Leather Goods Strategy

A panel of experts, unpack our latest case study Inside Hermès’ Best-in-Class Leather Goods Strategy.


The Changing Shape of Beauty M&A

Beauty megadeals may be few and far between over the near term, but M&A will still be critical for buyers and sellers seeking growth, innovation and competitive product portfolios, reports The State of Fashion: Beauty.


Richard Avedon: Simply the Best

The centenary of the photographer’s birth has sparked gallery shows in New York and London that celebrate him as the definitive iconographer of our time.


Op-Ed | Circularity Is a Fashionable Fantasy

The buzzy concept is a chimaera that distracts from the root cause of fashion’s worsening environmental impact: overconsumption, argues Ken Pucker.


Byredo’s Ben Gorham on Propelling a Niche Brand to Global Success

For ‘The State of Fashion: Beauty’ founder Ben Gorham breaks down Byredo’s journey to its recent acquisition by luxury group Puig and how indie labels can flourish in a crowded market.


Where Will Global Beauty’s Growth Come From?

The State of Fashion: Beauty explores why the international growth strategies of beauty brands and retailers need a reset to capture opportunities in new markets, like India and Middle East, emerge along with industry juggernauts, the US and China.


What Will Define Beauty’s Next Era of Growth?

From skin care and fragrance to colour cosmetics and hair care, the outlook for the global beauty industry is rosy in the years ahead, even amid hyper-competition, channel mix challenges, and rapid innovation and production cycles. The State of Fashion: Beauty explores what lies ahead.