Kimberly-Clark to Buy Tylenol Owner Kenvue in $40 Billion Deal
Kimberly-Clark Corp. agreed to buy Kenvue Inc. in a cash and stock deal that values the consumer-health company that owns brands like Tylenol at about $40 billion.
Series
The BoF Brand Magic Index: Volume 2
BoF Insights and Quilt.AI co-created The BoF Brand Magic Index to quantitatively analyse the brand-customer relationship. Using AI-driven analysis of tens of thousands of social media posts, the Index ranks fashion and luxury’s 50 most powerful brands based on the clarity of their identity and their relevance in culture between October 2023 and March 2024.
The Business of Beauty Haul of Fame: Your Body Lotion Is a Wonderland
Here’s why your new moisturisers look like Sharper Image tools.
Gucci Comes ‘Home’ to London
And designer Sabato De Sarno doubles down with his Cruise ‘25 show for the brand, writes Tim Blanks.
Is the Met Gala Worth the Investment?
For dozens of brands, dressing stars for the Met Gala comes at a significant cost. It’s not always clear how they should measure their return on investment, writes Imran Amed.
The Business of Beauty Haul of Fame: French Girl Beauty? Try French Woman Beauty
Guerlain really wants to win this game.
Reality Check: Luxury’s Price Hikes Are Unsustainable
Luxury brands need a broader pricing architecture that delivers meaningful value for all customers, writes Imran Amed.
The Business of Beauty Haul of Fame: $30,000 for an Erewhon Smoothie?
The skincare-to-smoothie pipeline arrives.
Why Fashion Should Have a Plastic Tax
The fashion industry continues to advance voluntary and unlikely solutions to its plastic problem. Only higher prices will flip the script, writes Kenneth P. Pucker.
BoF Masterclass | How to Create Cultural Moments on Any Budget
Join us for a BoF Professional Masterclass that explores the topic in our latest Case Study, “How to Create Cultural Moments on Any Budget.”
The Other Side of Hedi Slimane
The designer has always been an arch perfectionist, a quality that has been central to his success but which clashes with the demands on creative directors today, writes Imran Amed.
The Business of Beauty Haul of Fame: Sleep Replaces Youth As Beauty’s New Target
How not to look tired? Make money.
The Business of Beauty Haul of Fame: Can Sex Sell Sun Care?
Shining light on the $12.3 billion SPF boom.
THE NEWS IN BRIEF
British Fashion Council CEO Caroline Rush to Step Down
On Thursday, the British Fashion Council (BFC) announced that CEO Caroline Rush will step down from her position from June 2025, ending a 16-year run.