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For LVMH, It’s a Battle for Market Share Now. Let the Games Begin

A shrinking market will require a renewed focus on creativity, greater innovation and a mindset shift among luxury leaders, writes Imran Amed.



What I Learned at Fashion Month

Imran Amed shares his key findings from recent fashion weeks in London, Milan and Paris as the industry grapples with a slowdown that has raised questions about the long-term business model of the luxury sector.


The Business of Beauty Haul of Fame: Nordstrom’s Approach to Gen Alpha Beauty

‘Young Adult’ was a book fair genre. Now it’s a department store section.


The Business of Beauty Haul of Fame: Christmas in September

How advent calendars became a retailer’s secret weapon for fall sales.


Top 10 Shows of the Season

BoF editors select the best shows of the Spring-Summer 2025 season.


At Paris Fashion Week, Fear and Fearlessness

Amid a market slowdown, designers mostly played it safe, but a handful of creative risk-takers came out on top, reports Angelo Flaccavento.


Relevance: It Begins With a Blessing, and Ends With a Curse

The last day of Fashion Week in Paris highlights Miu Miu, Chanel and Louis Vuitton, writes Tim Blanks.


Demna’s Journey: From Barely There to Imperial Presence

The designer calls himself ‘a catastrophic thinker,’ but he’s given himself a break with his new collection for Balenciaga, writes Tim Blanks.


In Paris, Shapes of Things to Come

Junya Watanabe, Duran Lantink and Chitose Abe are modern maestros of challenging silhouette, writes Tim Blanks.


Alessandro Michele’s Valentino Debut: Lightness, Luxury and ‘Fireflies Seeking Love’

The star designer’s first runway show for Valentino confirmed his own distinct voice, writes Tim Blanks.


Lotta Volkova-Styled All-In Makes Splash

Benjamin Barron and Bror August Vestbø's upcycling label is helping to fuel a new wave of eco-minded fashion, alongside the likes of Hodakova and Duran Lantink.