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Media

How Alastair McKimm Is Rethinking Fashion Magazines With ‘Prototype_’

Alastair McKimm’s new publication is meant to reconsider how fashion magazines are distributed while also leveraging his new creative agency, VTG Studios, through strong editorial and product collaborations.

Media

How Alastair McKimm Is Rethinking Fashion Magazines With ‘Prototype_’

Alastair McKimm’s new publication is meant to reconsider how fashion magazines are distributed while also leveraging his new creative agency, VTG Studios, through strong editorial and product collaborations.


Luxury

Luxury Watchmakers Say Gen-Z Buying Trends Call for Bold Changes

The luxury watch industry needs bigger, bolder innovation and ideas to lure new customers as it hits the limits of its well-worn strategy of boosting revenue with ever-pricier offerings.

Luxury

Luxury Watchmakers Say Gen-Z Buying Trends Call for Bold Changes

The luxury watch industry needs bigger, bolder innovation and ideas to lure new customers as it hits the limits of its well-worn strategy of boosting revenue with ever-pricier offerings.


Fashion Week

What to Look Out for at New York Fashion Week

Coach, Ralph Lauren, Henry Zankov’s Diane von Furstenberg debut, Veronica Leoni’s fourth show for Calvin Klein, Kai Cenat’s Vivet launch and Zane Li’s Lii are set to be closely watched.

Fashion Week

What to Look Out for at New York Fashion Week

Coach, Ralph Lauren, Henry Zankov’s Diane von Furstenberg debut, Veronica Leoni’s fourth show for Calvin Klein, Kai Cenat’s Vivet launch and Zane Li’s Lii are set to be closely watched.


Luxury

Julie Kegels Wins LVMH Prize

Zane Li’s Lii and Anil Padia’s Yoshita 1967 took the runner-up Karl Lagerfeld and Savoir-Faire prizes, respectively.

Luxury

Julie Kegels Wins LVMH Prize

Zane Li’s Lii and Anil Padia’s Yoshita 1967 took the runner-up Karl Lagerfeld and Savoir-Faire prizes, respectively.


Sports

How NBA 2K Became a Fashion Playground

Coach, Bape, Hellstar and CeraVé are just some of the brands featured in NBA 2K27, the latest edition of the popular video game series. BoF spoke to Ronnie Singh, head of lifestyle and marketing for the game, about how it’s become a venue for brands large and small to connect with its large community of users and even trial new products.

Sports

How NBA 2K Became a Fashion Playground

Coach, Bape, Hellstar and CeraVé are just some of the brands featured in NBA 2K27, the latest edition of the popular video game series. BoF spoke to Ronnie Singh, head of lifestyle and marketing for the game, about how it’s become a venue for brands large and small to connect with its large community of users and even trial new products.


Luxury

One Year After Founder’s Death, Armani Faces Ticking Clock

The late Giorgio Armani stipulated in his will that the sale of around 15 percent of the company should take place between 12 and 18 months after his death, followed by the disposal of a larger stake or a public listing.

Luxury

One Year After Founder’s Death, Armani Faces Ticking Clock

The late Giorgio Armani stipulated in his will that the sale of around 15 percent of the company should take place between 12 and 18 months after his death, followed by the disposal of a larger stake or a public listing.


Creative Class

Galliano, Anna Wintour and the Met: What Comes Next?

This week’s decision to pull the plug on a major retrospective on the star couturier amid a growing backlash over his history of antisemitic remarks raises more questions than it answers.

Creative Class

Galliano, Anna Wintour and the Met: What Comes Next?

This week’s decision to pull the plug on a major retrospective on the star couturier amid a growing backlash over his history of antisemitic remarks raises more questions than it answers.


Beauty

The Back-to-School Beauty Rush

As tweens pack skin barrier creams alongside their pencil cases, retail giants are turning late summer into a major revenue driver for the personal care category.

Beauty

The Back-to-School Beauty Rush

As tweens pack skin barrier creams alongside their pencil cases, retail giants are turning late summer into a major revenue driver for the personal care category.


Sports

Is Sports’ Big Bet on Hiring Fashion Creative Directors Paying Off?

The trend of teams and leagues signing up creative directors to design merchandise and shape their public profiles shows no signs of slowing as sports organisations start to see returns on their investments.

Sports

Is Sports’ Big Bet on Hiring Fashion Creative Directors Paying Off?

The trend of teams and leagues signing up creative directors to design merchandise and shape their public profiles shows no signs of slowing as sports organisations start to see returns on their investments.


Beauty

Kiko Milano’s American Dream

This week, Priya Rao has makeup on her mind, with the Italian beauty brand’s new Manhattan store, and recent launches from Fara Homidi and Gucci Westman.

Beauty

Kiko Milano’s American Dream

This week, Priya Rao has makeup on her mind, with the Italian beauty brand’s new Manhattan store, and recent launches from Fara Homidi and Gucci Westman.


Retail

Victoria’s Secret Shares Fall on Slowing Sales Growth

Shares in the lingerie maker tumbled in premarket trading on Thursday after it boosted guidance but showed a slower pace of growth.

Retail

Victoria’s Secret Shares Fall on Slowing Sales Growth

Shares in the lingerie maker tumbled in premarket trading on Thursday after it boosted guidance but showed a slower pace of growth.


Beauty

What Makes Hair Shoppers Trade Up?

Increasingly sophisticated, premium dry shampoos are becoming key acquisition tools — if brands can pry customers away from their drugstore favourites.

Beauty

What Makes Hair Shoppers Trade Up?

Increasingly sophisticated, premium dry shampoos are becoming key acquisition tools — if brands can pry customers away from their drugstore favourites.