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Luxury

How rapid change is reshaping the tradition-soaked luxury sector in Europe and beyond.

Prada and Ferragamo Unfashionably Late to Luxury Industry's Rebound

Both brands have posted double-digit declines in the past six months, lagging behind French rivals LVMH and Kering whose Italian brands Fendi and Gucci are racing ahead.


How Adidas Converted the Cool Kids

With a strategy rooted in speed, cities and open source, the German sportswear giant has won cultural cred, surpassing arch-rival Nike in the eyes of the young consumers who drive the sneaker market.


Louis Vuitton and Hermès Lead Interbrand Ranking, as Ralph Lauren Drops Off

BoF can exclusively reveal Interbrand’s Best Global Brands 2017. Among luxury players, Louis Vuitton held its top position, while Hermès and Gucci climbed, Burberry and Prada slipped, and Ralph Lauren dropped off the list entirely.


Alexandre Arnault, LVMH’s Digital Scion

How the 25-year-old third child of the mastermind behind the $130 billion luxury goods empire joined the family business, became co-CEO of Rimowa and emerged as LVMH’s secret digital weapon.


Prada Needs More Than a Tune-Up

The Italian brand remains one of the most remarkable soft luxury labels in the world, but under the hood the business needs repair, argues Luca Solca.


LVMH Ramps Up Investment in Eco-Friendly Initiatives

Following in the footsteps of rival group Kering, the luxury conglomerate said it will increase investment in improving its environmental credentials as shoppers are increasingly drawn to ethical brands.


Les Petites Mains

Offering a rare glimpse into the human stories behind Haute Couture, BoF takes its readers into the Christian Dior atelier during the final, high-intensity 24 hours before the show, witnessing the tribulation and elation of fashion’s unsung heroes: Les Petites Mains.


Can Burberry Get Back on Track?

In recent years, Burberry has struggled to maintain its growth trajectory. Now, the company is betting on newly installed chief executive Marco Gobbetti and Christopher Bailey’s renewed focus on his design duties to reignite Britain’s biggest luxury fashion house.


Kwaidan Editions’ Violent Push-and-Pull

This month, our Spotlight shines on a design duo who bring experience from Céline, Balenciaga and Rick Owens to their new luxury womenswear label.


Saint Laurent Co-Founder Pierre Bergé Dies at 86

The life and business partner of Yves Saint Laurent and celebrated art patron has died following a long illness.


Faith Connexion Targets Millennials with DIY Concept Store

The New York concept store will house local seamstresses and street artists, who will be on hand to personalise shoppers' garments.


Making Sense of Chanel's Secret Filings

For the past two years Chanel has quietly reported revenue declines as well as double-digit drops in profitability. What does it mean for the future of the world’s most famous fashion brand?