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Luxury

How rapid change is reshaping the tradition-soaked luxury sector in Europe and beyond.

Fashion Could Really Use Some Red Carpet Magic Right Now

This week, everyone will be talking about the virtual Golden Globes, Paris Fashion Week and Kohl’s fight with activist investors.


Duelling Visions for Online Luxury in Mytheresa and Farfetch’s Latest Results

Success online during this past year was hard-won, but questions remain about which players will be best positioned for the post-pandemic world.


High Stakes at Milan Fashion Week

From Prada to Valentino, Italian brands need the right creative thrust to rebound from the pandemic. Here’s what to watch for at this week’s Milan shows.


How Virgil Abloh Is Lifting Up Fashion’s Next Generation of Creatives

The designer speaks with BoF editor-at-large Tim Blanks about his latest collection, making change and the importance of elevating the next generation of fashion creatives.


Remaking Roberto Cavalli

The Italian house has suffered a tumultuous few years. Can new creative and business leadership finally turn its fortunes around?


The State of Gucci

After years of blockbuster growth, Gucci is struggling to bounce back from the pandemic. Getting back on track will require the brand to appeal to multiple tribes of consumers.


Can Big Luxury Build New Fashion Brands?

LVMH’s decision to pull the plug on the Fenty fashion label it launched with Rihanna only two years ago underscored just how elusive start-up success has been for Europe’s big luxury groups.


LVMH and Rihanna’s Fenty Fashion: What Went Wrong?

LVMH has struggled to build fashion brands from scratch before. Its latest attempt was complicated by high prices that weren’t a good match for Rihanna’s broad fan base.


Kim Jones on the Making of Air Dior

The artistic director of Dior Men, who is now also leading the women’s collections at Fendi, speaks with BoF’s Imran Amed about the enduring power of youth and the making of the Air Dior shoe.


How Birkenstock Became a Luxury Target

L Catterton is reportedly the frontrunner to acquire the original anti-fashion shoe brand, which is reaping the rewards of shoppers’ pandemic-driven desire for casual comfort.


Richemont’s Alaïa Names Pieter Mulier Creative Director

The appointment signals Richemont’s growing interest in its fashion division and gives a longtime Raf Simons deputy a chance to shine on his own.


#BoFLIVE: Tim’s Take With Virgil Abloh

BoF’s editor-at-large speaks to the acclaimed designer about his latest Off-White show, the young Black talent involved in its creation, and the importance of elevating Black creatives.