Latest News & Analysis

Gucci Isn’t Kering’s Only Issue
The fashion house’s recent Times Square takeover thrust Gucci back under the microscope, but Kering’s annual shareholders’ meeting on Thursday gives investors a chance to press CEO Luca de Meo on his plans to reenergise the French group’s wider portfolio.

Gucci Isn’t Kering’s Only Issue
The fashion house’s recent Times Square takeover thrust Gucci back under the microscope, but Kering’s annual shareholders’ meeting on Thursday gives investors a chance to press CEO Luca de Meo on his plans to reenergise the French group’s wider portfolio.

How Luxury Lost 50 Million Customers
Price hikes, diminished quality, growing inequality and the meaning of luxury itself were under the microscope at the FT’s Business of Luxury Summit this week as the sector struggles to recover from a downturn, writes Imran Amed.

How Luxury Lost 50 Million Customers
Price hikes, diminished quality, growing inequality and the meaning of luxury itself were under the microscope at the FT’s Business of Luxury Summit this week as the sector struggles to recover from a downturn, writes Imran Amed.

In Defence of the Millennial Dream
Don’t mistake Everlane’s reported sale to Shein for a generational eulogy. The ideals the brand helped popularise — conscious, informed consumption — are still very much alive.

In Defence of the Millennial Dream
Don’t mistake Everlane’s reported sale to Shein for a generational eulogy. The ideals the brand helped popularise — conscious, informed consumption — are still very much alive.

The BoF Podcast | Leena Nair and Matthieu Blazy on Creativity and the Power of the Human Hand
Two years before they would work together at Chanel, the house’s chief executive officer and its future artistic director spoke at BoF VOICES — separately making the case for craft, people and long-term thinking over speed and scale, a synergistic philosophy that is powering the brand’s newfound momentum.

The BoF Podcast | Leena Nair and Matthieu Blazy on Creativity and the Power of the Human Hand
Two years before they would work together at Chanel, the house’s chief executive officer and its future artistic director spoke at BoF VOICES — separately making the case for craft, people and long-term thinking over speed and scale, a synergistic philosophy that is powering the brand’s newfound momentum.

Has Fashion’s Exploitative Business Model Gotten Worse?
A new report finds suppliers and workers are absorbing the industry’s relentless push for lower prices more than ever before, while Shein’s acquisition of Everlane underscores how fashion’ current growth model still remains deeply at odds with sustainability.

Has Fashion’s Exploitative Business Model Gotten Worse?
A new report finds suppliers and workers are absorbing the industry’s relentless push for lower prices more than ever before, while Shein’s acquisition of Everlane underscores how fashion’ current growth model still remains deeply at odds with sustainability.

Rihanna’s Puma Exit Proves the Celebrity Sneaker Bubble Has Burst
Once upon a time, having a cultural superstar under a brand’s umbrella was a huge win across fashion. Today, it’s clear that strategy doesn’t work as well.

Rihanna’s Puma Exit Proves the Celebrity Sneaker Bubble Has Burst
Once upon a time, having a cultural superstar under a brand’s umbrella was a huge win across fashion. Today, it’s clear that strategy doesn’t work as well.

Shein’s Everlane Acquisition, Explained
It’s official: The fallen direct-to-consumer darling known for ‘radical transparency’ is being bought by fast-fashion behemoth Shein. BoF dissects the deal and what it means for the millennial DTC playbook, sustainable fashion and more.

Shein’s Everlane Acquisition, Explained
It’s official: The fallen direct-to-consumer darling known for ‘radical transparency’ is being bought by fast-fashion behemoth Shein. BoF dissects the deal and what it means for the millennial DTC playbook, sustainable fashion and more.

What’s Behind Niche Perfume’s Culinary Turn
Desire for more refined niche fragrances and addictive ‘gourmand’ ingredients has led to the arrival of brands like Moëhr, which takes its scent cues from haute cuisine.

What’s Behind Niche Perfume’s Culinary Turn
Desire for more refined niche fragrances and addictive ‘gourmand’ ingredients has led to the arrival of brands like Moëhr, which takes its scent cues from haute cuisine.

Richemont Sales Soar as Cartier Outpaces Rivals
The Swiss group’s jewellery brands gained further market share on the back of continued demand in the US and Chinese interest in new product lines at Cartier and Van Cleef & Arpels.

Richemont Sales Soar as Cartier Outpaces Rivals
The Swiss group’s jewellery brands gained further market share on the back of continued demand in the US and Chinese interest in new product lines at Cartier and Van Cleef & Arpels.

How RaiseFashion Prepares Independent Fashion Brands For AI Discoverability
BoF speaks with six designers from RaiseFashion's 2026 masterclass — Andrew Kwon, Mckenzie Liautaud, Natasha Das, Patricio Campillo, Rodney Patterson and Shao Yang — on the challenge of building discoverability in the age of AI and the distribution decisions that define an independent brand.

How RaiseFashion Prepares Independent Fashion Brands For AI Discoverability
BoF speaks with six designers from RaiseFashion's 2026 masterclass — Andrew Kwon, Mckenzie Liautaud, Natasha Das, Patricio Campillo, Rodney Patterson and Shao Yang — on the challenge of building discoverability in the age of AI and the distribution decisions that define an independent brand.

How Weird Shoes Became a Business Strategy
Bolder styles are dominating footwear trends as brands aim to spark sales and shoppers look for pick-me-ups.

How Weird Shoes Became a Business Strategy
Bolder styles are dominating footwear trends as brands aim to spark sales and shoppers look for pick-me-ups.

Why the Estée Lauder and Puig Deal Collapsed
The much-telegraphed potential merger fell apart after months of negotiations, the two companies confirmed on Thursday, as they face up to the limits of their strengths and weaknesses.

Why the Estée Lauder and Puig Deal Collapsed
The much-telegraphed potential merger fell apart after months of negotiations, the two companies confirmed on Thursday, as they face up to the limits of their strengths and weaknesses.