Nike Reassures Executives That Its Stock Is Still in the S&P 500
An internal memo reviewed by Bloomberg sought to clear up misunderstandings around the brand’s coming removal from the S&P 100.
Briefings
Fashion Week
What to Look Out for at New York Fashion Week
Coach, Ralph Lauren, Henry Zankov’s Diane von Furstenberg debut, Veronica Leoni’s fourth show for Calvin Klein, Kai Cenat’s Vivet launch and Zane Li’s Lii are set to be closely watched.
What to Look Out for at New York Fashion Week
Coach, Ralph Lauren, Henry Zankov’s Diane von Furstenberg debut, Veronica Leoni’s fourth show for Calvin Klein, Kai Cenat’s Vivet launch and Zane Li’s Lii are set to be closely watched.
Sports
How NBA 2K Became a Fashion Playground
Coach, Bape, Hellstar and CeraVé are just some of the brands featured in NBA 2K27, the latest edition of the popular video game series. BoF spoke to Ronnie Singh, head of lifestyle and marketing for the game, about how it’s become a venue for brands large and small to connect with its large community of users and even trial new products.
How NBA 2K Became a Fashion Playground
Coach, Bape, Hellstar and CeraVé are just some of the brands featured in NBA 2K27, the latest edition of the popular video game series. BoF spoke to Ronnie Singh, head of lifestyle and marketing for the game, about how it’s become a venue for brands large and small to connect with its large community of users and even trial new products.
Creative Class
Galliano, Anna Wintour and the Met: What Comes Next?
This week’s decision to pull the plug on a major retrospective on the star couturier amid a growing backlash over his history of antisemitic remarks raises more questions than it answers.
Galliano, Anna Wintour and the Met: What Comes Next?
This week’s decision to pull the plug on a major retrospective on the star couturier amid a growing backlash over his history of antisemitic remarks raises more questions than it answers.
Beauty
Kiko Milano’s American Dream
This week, Priya Rao has makeup on her mind, with the Italian beauty brand’s new Manhattan store, and recent launches from Fara Homidi and Gucci Westman.
Kiko Milano’s American Dream
This week, Priya Rao has makeup on her mind, with the Italian beauty brand’s new Manhattan store, and recent launches from Fara Homidi and Gucci Westman.
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Technology
Is Fashion Stuck in Its Simulation Era?
A garment’s image has become more important than the garment itself, commentator Eugene Rabkin argues in a new book. While technology helped create this situation, it could also be part of the solution.
Is Fashion Stuck in Its Simulation Era?
A garment’s image has become more important than the garment itself, commentator Eugene Rabkin argues in a new book. While technology helped create this situation, it could also be part of the solution.
Sports
Fashion Capitalises on a More Exclusive US Open
With ticket prices soaring, attending the US Open is becoming a status symbol. Consumers may be angry about it, but fashion sees an opportunity.
Fashion Capitalises on a More Exclusive US Open
With ticket prices soaring, attending the US Open is becoming a status symbol. Consumers may be angry about it, but fashion sees an opportunity.
Retail
Shein Comes to Market… Finally
The retailer begins trading in Hong Kong at a valuation of about $26 billion, a quarter of the nearly $100 billion it commanded at its 2022 peak. What happened to fast fashion’s former darling?
Shein Comes to Market… Finally
The retailer begins trading in Hong Kong at a valuation of about $26 billion, a quarter of the nearly $100 billion it commanded at its 2022 peak. What happened to fast fashion’s former darling?
Marketing
Caution: Marketing Roadblocks Ahead
This week, Meta agreed to pay up to $17 billion and implement significant changes to Facebook and Instagram to resolve claims that its platforms endangered children, with big implications for the social media industry and the marketers who depend on it.
Caution: Marketing Roadblocks Ahead
This week, Meta agreed to pay up to $17 billion and implement significant changes to Facebook and Instagram to resolve claims that its platforms endangered children, with big implications for the social media industry and the marketers who depend on it.
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Sports
Exploring Jordan Brand’s Philosophy on the Air Jordan 41
Jordan Brand will soon release the Air Jordan 41 — the latest model in Michael Jordan’s OG signature shoe line. Jason Mayden, Jordan Brand’s vice president of visioneering and chief of design, took some time to chat with The Business of Fashion about the upcoming release, his philosophy around it and why the brand continues to drop a new Air Jordan shoe every year.
Exploring Jordan Brand’s Philosophy on the Air Jordan 41
Jordan Brand will soon release the Air Jordan 41 — the latest model in Michael Jordan’s OG signature shoe line. Jason Mayden, Jordan Brand’s vice president of visioneering and chief of design, took some time to chat with The Business of Fashion about the upcoming release, his philosophy around it and why the brand continues to drop a new Air Jordan shoe every year.
Sustainability
Why Small Brands Are Unhappy About the EU’s Newest Regulation
Owners of small businesses have taken to social media to complain about a new EU packaging rule they say creates costs and complexities they aren't equipped to handle. Here's what you need to know about it.
Why Small Brands Are Unhappy About the EU’s Newest Regulation
Owners of small businesses have taken to social media to complain about a new EU packaging rule they say creates costs and complexities they aren't equipped to handle. Here's what you need to know about it.
Sports
Can Skims Level Up by Hiring Supreme’s Former Creative Chief?
Skims’ hire of former Supreme executive Erin Magee and promotion of Yeezy alum Kim Schraub to chief brand officer signal changes ahead as the brand tries to separate itself from its activewear rivals.
Can Skims Level Up by Hiring Supreme’s Former Creative Chief?
Skims’ hire of former Supreme executive Erin Magee and promotion of Yeezy alum Kim Schraub to chief brand officer signal changes ahead as the brand tries to separate itself from its activewear rivals.
Retail
Mall Brands Take the Stage as Abercrombie and Gap Report Earnings
Financial updates from the two retailers will show how well recent momentum is holding up as the mid-market apparel sector heads into the back-to-school season.
Mall Brands Take the Stage as Abercrombie and Gap Report Earnings
Financial updates from the two retailers will show how well recent momentum is holding up as the mid-market apparel sector heads into the back-to-school season.
The News in Brief
Jonathan Cohen Joins J. Mendel as Resident Designer
The New York-based designer is tasked with reviving the 156-year-old luxury fashion house, which filed for Chapter 11 bankruptcy in 2018.
Signet Lifts View as Cautious Consumers Splurge on Jewellery
The Jared, Kay and Zales owner raised its outlook for the second time this year as demand for jewellery remains resilient even as shoppers pull back on spending elsewhere.
The CFDA Names Anthony Vaccarello International Designer of the Year, Unveils 2026 Award Nominees
Prize alum Rachel Scott of Diotima is nominated for Womenswear Designer of the Year again, while 2013 winners Dao-Yi Chow and Maxwell Osborne of Public School are nominated for Menswear Designer of the Year.
European Luxury Stocks Face a Tough Second Half, HSBC Says
HSBC analysts downgraded LVMH and Burberry to hold as they said the second half of the year looks harder for soft luxury to navigate.
Zara Owner’s Sales Grow, but Profit Disappoints as Expenses Mount
Inditex’s sales growth accelerated at the start of the third quarter as it continued to outpace rivals, but rising depreciation charges ate into profits.
Theory Appoints James Kelly Global CEO
A veteran at Fast Retailing, Kelly previously held the role of US chief financial officer at the brand.
Nike Shareholders Reject Climate Proposal Backed by Norway Wealth Fund
The proposal urged more transparency about the company’s climate goals, including the disclosure of details on how the sportswear maker intends to achieve emissions-reduction targets.