Gucci
Gucci is an ltalian luxury fashion brand owned by Kering and founded by Guccio Gucci in Florence, Italy in 1921.
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Selling Love in China: How Qixi Marketing Strategies Are Shifting
As younger Chinese rethink romance and relationships, global luxury brands are adjusting their approach to Qixi — an ancient festival often compared to Valentine’s Day — with mixed success.
Selling Love in China: How Qixi Marketing Strategies Are Shifting
As younger Chinese rethink romance and relationships, global luxury brands are adjusting their approach to Qixi — an ancient festival often compared to Valentine’s Day — with mixed success.
AI Search Is Coming to Fashion Websites
Brands are embedding ChatGPT-like tools directly into their e-commerce sites, with AI platform Daydream spurring adoption as it opens up its technology to third parties.
AI Search Is Coming to Fashion Websites
Brands are embedding ChatGPT-like tools directly into their e-commerce sites, with AI platform Daydream spurring adoption as it opens up its technology to third parties.
The Most Desirable Fashion Companies to Work for in 2026
Chanel, Hermès and Dior lead the pack as 1,173 fashion professionals and aspiring workers from 93 countries tell BoF Careers which brands they most want to work for — and why.
The Most Desirable Fashion Companies to Work for in 2026
Chanel, Hermès and Dior lead the pack as 1,173 fashion professionals and aspiring workers from 93 countries tell BoF Careers which brands they most want to work for — and why.
How Japanese Textile Innovators Won Over Global Fashion
Combining centuries-old craftsmanship with pioneering materials and creative surface design, Japanese mills supply some of the world’s biggest fashion brands, from Levi’s to Chanel.
How Japanese Textile Innovators Won Over Global Fashion
Combining centuries-old craftsmanship with pioneering materials and creative surface design, Japanese mills supply some of the world’s biggest fashion brands, from Levi’s to Chanel.
Gucci Beauty’s Identity Crisis
This week, Coty’s agreement to relinquish Gucci’s beauty licence one year ahead of schedule was a major win for Kering and L’Oréal, but making the most of the opportunity will require Gucci to assert a more stable brand identity separate from its revolving cast of designers.
Gucci Beauty’s Identity Crisis
This week, Coty’s agreement to relinquish Gucci’s beauty licence one year ahead of schedule was a major win for Kering and L’Oréal, but making the most of the opportunity will require Gucci to assert a more stable brand identity separate from its revolving cast of designers.
China’s Shoppers Are Buying Luxury Again
Results from companies including L’Oréal, LVMH and Ralph Lauren, along with industry data, suggest affluent consumers are starting to spend more again, helped in part by a Chinese equities rally boosting wealth and sentiment.
China’s Shoppers Are Buying Luxury Again
Results from companies including L’Oréal, LVMH and Ralph Lauren, along with industry data, suggest affluent consumers are starting to spend more again, helped in part by a Chinese equities rally boosting wealth and sentiment.
Gucci for the People: A Times Square Takeover
Demna’s revamp of the Italian mega-label came into further focus with a cruise show staged in the middle of New York’s iconic Times Square, reports Angelo Flaccavento.
Gucci for the People: A Times Square Takeover
Demna’s revamp of the Italian mega-label came into further focus with a cruise show staged in the middle of New York’s iconic Times Square, reports Angelo Flaccavento.
Gucci, Dior, Burberry: A Tale of Three Turnarounds
Cruise shows and earnings this week offer a read on how creative resets are translating — or not — into cultural and commercial traction.
Gucci, Dior, Burberry: A Tale of Three Turnarounds
Cruise shows and earnings this week offer a read on how creative resets are translating — or not — into cultural and commercial traction.
Why Wall Street Prefers Coach to Gucci
The stock market now values Coach parent Tapestry almost as highly as Gucci owner Kering. The closing gap reflects a shifting fashion market as well as the state of their respective turnarounds.
Why Wall Street Prefers Coach to Gucci
The stock market now values Coach parent Tapestry almost as highly as Gucci owner Kering. The closing gap reflects a shifting fashion market as well as the state of their respective turnarounds.
The Loudest Met Gala Yet
A new gallery space, a record $42 million in funds raised and the return of Beyoncé contributed to the increased visibility of this year’s event. But much of the uptick in attention came from the backlash against sponsors Jeff and Lauren Sánchez Bezos.
The Loudest Met Gala Yet
A new gallery space, a record $42 million in funds raised and the return of Beyoncé contributed to the increased visibility of this year’s event. But much of the uptick in attention came from the backlash against sponsors Jeff and Lauren Sánchez Bezos.