Member Exclusives

10 Problems AI Can Help Fashion Solve
Here's how fashion brands are deploying artificial intelligence to tackle real business problems and work faster, smarter and more efficiently.

10 Problems AI Can Help Fashion Solve
Here's how fashion brands are deploying artificial intelligence to tackle real business problems and work faster, smarter and more efficiently.

Worldview | Luxury Brands Downscale Marketing Efforts for China’s “520” Valentine’s Day
This week’s round-up of global markets fashion business news also features Uzbekistan’s Tashkent Fashion Week expansion and Vietnam’s jewellery IPO.

Worldview | Luxury Brands Downscale Marketing Efforts for China’s “520” Valentine’s Day
This week’s round-up of global markets fashion business news also features Uzbekistan’s Tashkent Fashion Week expansion and Vietnam’s jewellery IPO.

Only the Fastest Innovators Are Winning in Beauty
Shoppers’ thirst for beauty is strong, as conglomerates’ recent earnings reports show. But the major players must find fresh ways to make their assortments stand out from the pack.

Only the Fastest Innovators Are Winning in Beauty
Shoppers’ thirst for beauty is strong, as conglomerates’ recent earnings reports show. But the major players must find fresh ways to make their assortments stand out from the pack.

How Ozempic Is Forcing Fashion to Rethink Fit
The rise of GLP-1 drugs is exposing long-standing flaws in fashion’s approach to sizing, inventory planning and fit, creating both disruption and opportunity for brands.

How Ozempic Is Forcing Fashion to Rethink Fit
The rise of GLP-1 drugs is exposing long-standing flaws in fashion’s approach to sizing, inventory planning and fit, creating both disruption and opportunity for brands.

Can Lab-Grown Diamonds Move Beyond the ‘Real or Fake’ Debate?
A UK ruling banning ads that failed to sufficiently label lab-grown diamonds as synthetic has sparked fresh controversy over how man-made stones are marketed.

Can Lab-Grown Diamonds Move Beyond the ‘Real or Fake’ Debate?
A UK ruling banning ads that failed to sufficiently label lab-grown diamonds as synthetic has sparked fresh controversy over how man-made stones are marketed.

Gucci Isn’t Kering’s Only Issue
The fashion house’s recent Times Square takeover thrust Gucci back under the microscope, but Kering’s annual shareholders’ meeting on Thursday gives investors a chance to press CEO Luca de Meo on his plans to reenergise the French group’s wider portfolio.

Gucci Isn’t Kering’s Only Issue
The fashion house’s recent Times Square takeover thrust Gucci back under the microscope, but Kering’s annual shareholders’ meeting on Thursday gives investors a chance to press CEO Luca de Meo on his plans to reenergise the French group’s wider portfolio.

How Luxury Lost 50 Million Customers
Price hikes, diminished quality, growing inequality and the meaning of luxury itself were under the microscope at the FT’s Business of Luxury Summit this week as the sector struggles to recover from a downturn, writes Imran Amed.

How Luxury Lost 50 Million Customers
Price hikes, diminished quality, growing inequality and the meaning of luxury itself were under the microscope at the FT’s Business of Luxury Summit this week as the sector struggles to recover from a downturn, writes Imran Amed.

In Defence of the Millennial Dream
Don’t mistake Everlane’s reported sale to Shein for a generational eulogy. The ideals the brand helped popularise — conscious, informed consumption — are still very much alive.

In Defence of the Millennial Dream
Don’t mistake Everlane’s reported sale to Shein for a generational eulogy. The ideals the brand helped popularise — conscious, informed consumption — are still very much alive.

Has Fashion’s Exploitative Business Model Gotten Worse?
A new report finds suppliers and workers are absorbing the industry’s relentless push for lower prices more than ever before, while Shein’s acquisition of Everlane underscores how fashion’ current growth model still remains deeply at odds with sustainability.

Has Fashion’s Exploitative Business Model Gotten Worse?
A new report finds suppliers and workers are absorbing the industry’s relentless push for lower prices more than ever before, while Shein’s acquisition of Everlane underscores how fashion’ current growth model still remains deeply at odds with sustainability.

Rihanna’s Puma Exit Proves the Celebrity Sneaker Bubble Has Burst
Once upon a time, having a cultural superstar under a brand’s umbrella was a huge win across fashion. Today, it’s clear that strategy doesn’t work as well.

Rihanna’s Puma Exit Proves the Celebrity Sneaker Bubble Has Burst
Once upon a time, having a cultural superstar under a brand’s umbrella was a huge win across fashion. Today, it’s clear that strategy doesn’t work as well.

Shein’s Everlane Acquisition, Explained
It’s official: The fallen direct-to-consumer darling known for ‘radical transparency’ is being bought by fast-fashion behemoth Shein. BoF dissects the deal and what it means for the millennial DTC playbook, sustainable fashion and more.

Shein’s Everlane Acquisition, Explained
It’s official: The fallen direct-to-consumer darling known for ‘radical transparency’ is being bought by fast-fashion behemoth Shein. BoF dissects the deal and what it means for the millennial DTC playbook, sustainable fashion and more.

What’s Behind Niche Perfume’s Culinary Turn
Desire for more refined niche fragrances and addictive ‘gourmand’ ingredients has led to the arrival of brands like Moëhr, which takes its scent cues from haute cuisine.

What’s Behind Niche Perfume’s Culinary Turn
Desire for more refined niche fragrances and addictive ‘gourmand’ ingredients has led to the arrival of brands like Moëhr, which takes its scent cues from haute cuisine.