US Seeks Sentence for Founder of Fashion-Tech Company CaaStle
Prosecutors compared Christine Hunsicker to Elizabeth Holmes as they sought a 12.5 year prison sentence in the $300 million securities fraud case.
Technology
Analysis and advice on how technology is disrupting fashion and creating new opportunities.
Snap Launches New Augmented Reality Spectacles
The new version of Snap Inc's eyewear will be able to capture photos and videos and upload them directly to Snapchat, as the company works to develop its augmented reality features.
Snap Launches New Augmented Reality Spectacles
The new version of Snap Inc's eyewear will be able to capture photos and videos and upload them directly to Snapchat, as the company works to develop its augmented reality features.
Investors Have Soured on Fashion Start-Ups. Can The RealReal Change Their Minds?
This week, everyone will be talking about The RealReal's first financial results as a public company, Coach and Kate Spade owner Tapestry's outlook for US retail and how volatility in China's currency affects luxury brands. Read our BoF Professional Cheat Sheet.
Investors Have Soured on Fashion Start-Ups. Can The RealReal Change Their Minds?
This week, everyone will be talking about The RealReal's first financial results as a public company, Coach and Kate Spade owner Tapestry's outlook for US retail and how volatility in China's currency affects luxury brands. Read our BoF Professional Cheat Sheet.
Live Stream Apps Are Changing the Way People Shop
Live streaming is big business in China, where consumers spend billions on products pitched from influencers' bedrooms. Now the format — described by one investor as “QVC meets Oprah” — is taking off in America.
Live Stream Apps Are Changing the Way People Shop
Live streaming is big business in China, where consumers spend billions on products pitched from influencers' bedrooms. Now the format — described by one investor as “QVC meets Oprah” — is taking off in America.
E-Commerce Is Boring. A Jeff Bezos-Backed Start-Up Wants to Change That.
A start-up is betting on virtual reality to spice up the online shopping experience. Goodbye thumbnail product images, hello 'underwater stores' and CGI yoga studios.
E-Commerce Is Boring. A Jeff Bezos-Backed Start-Up Wants to Change That.
A start-up is betting on virtual reality to spice up the online shopping experience. Goodbye thumbnail product images, hello 'underwater stores' and CGI yoga studios.
The Golden Age of Instagram Marketing Is Over
Frustrated by the rising costs of ads and declining reach, some fashion brands are re-allocating their marketing budgets.
The Golden Age of Instagram Marketing Is Over
Frustrated by the rising costs of ads and declining reach, some fashion brands are re-allocating their marketing budgets.
Zalando Lifts Profit Forecast as Site Visits Soar
The e-commerce giant has seen its profitability squeezed of late amid heavy investment in logistics and falling average order size.
Zalando Lifts Profit Forecast as Site Visits Soar
The e-commerce giant has seen its profitability squeezed of late amid heavy investment in logistics and falling average order size.
Influencer Fraud Is a Billion-Dollar Problem
A new study says influencer fraud is on the rise, and that 50 percent of engagement on sponsored content is probably fake.
Influencer Fraud Is a Billion-Dollar Problem
A new study says influencer fraud is on the rise, and that 50 percent of engagement on sponsored content is probably fake.
How Will Fashion Find Validation Without Instagram Likes?
The move will cause brands to shift from paying influencers for sponsored posts toward more paid advertising.
How Will Fashion Find Validation Without Instagram Likes?
The move will cause brands to shift from paying influencers for sponsored posts toward more paid advertising.
Why Brands Are Sliding Into Your DMs
Companies are using personal exchanges via text, WhatsApp and Instagram to build a more intimate relationship with consumers.
Why Brands Are Sliding Into Your DMs
Companies are using personal exchanges via text, WhatsApp and Instagram to build a more intimate relationship with consumers.
Amazon Prime Day Is an Opportunity — For Everyone
Retailers that capitalise on Prime Day with their own discounts and promotions see a bump in sales and web traffic. They may not be able to beat Amazon, but they can at least share the spotlight.
Amazon Prime Day Is an Opportunity — For Everyone
Retailers that capitalise on Prime Day with their own discounts and promotions see a bump in sales and web traffic. They may not be able to beat Amazon, but they can at least share the spotlight.
Would You Buy a Virtual Pair of Nikes?
Brands are designing digital clothing, shoes and accessories, betting customers will spend real money on virtual fashion.
Would You Buy a Virtual Pair of Nikes?
Brands are designing digital clothing, shoes and accessories, betting customers will spend real money on virtual fashion.
What Fashion Needs to Know From Mary Meeker’s 2019 Internet Trends Report
Nine key takeaways from the venture capitalist’s annual state of the internet.
What Fashion Needs to Know From Mary Meeker’s 2019 Internet Trends Report
Nine key takeaways from the venture capitalist’s annual state of the internet.
THE NEWS IN BRIEF
Amazon Loses US Court Ban on Perplexity’s AI Shopping Tools
The ruling is the first by a federal appeals court to address whether AI agents acting on behalf of users can legally access online platforms.
EssilorLuxottica Beats Forecasts, AI Glasses and Myopia Products Drive Growth
The Franco-Italian eyewear maker reported a 15 percent rise in first-half profit, beating expectations, while revenue growth was driven by strong demand for AI-enabled glasses myopia products.
AI Transparency Rule Shouldn’t Apply to Ads, EU Retail Group Says
Eurocommerce, whose members include H&M and Inditex, argued AI-generated ads should be exempt from a rule requiring disclosure of AI use.
Google and Samsung Reveal Designs of Upcoming Smart Glasses
The companies are collaborating with eyewear makers Warby Parker and Gentle Monster.
Exclusive: Vêtir Valued at $150 Million in New Funding Round
The AI-powered styling and shopping app raised a $5.5 million Series A as it looks to expand.
Amazon Brings AI Update to Its Shopping Search Bar
The tool generates product comparisons or suggestions and will appear by default starting this week for US-based users.
Allbirds Sinks as 582% AI Surge Comes to Screeching Halt
Shares of the firm, which announced plans to rebrand itself as NewBird AI, sank as much as 31 percent on Thursday.