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The Business of Fashion

Technology

Analysis and advice on how technology is disrupting fashion and creating new opportunities.

Gen Z Loves TikTok. Can Fashion Brands Learn to Love It Too?

TikTok is the Wild West of social media, but brands like Burberry, Calvin Klein, and Poshmark are testing the waters to reach younger consumers.

Gen Z Loves TikTok. Can Fashion Brands Learn to Love It Too?

TikTok is the Wild West of social media, but brands like Burberry, Calvin Klein, and Poshmark are testing the waters to reach younger consumers.

Amazon’s Booming Merch Business Is Upending Traditional Licensing Model

Companies like Disney are increasingly turning to Amazon's T-shirt printing service for merchandise, rivalling the wholesale-driven licensing model.

Amazon’s Booming Merch Business Is Upending Traditional Licensing Model

Companies like Disney are increasingly turning to Amazon's T-shirt printing service for merchandise, rivalling the wholesale-driven licensing model.

The BoF Podcast: Designing With Biology

The fashion industry is exploring ways to incorporate recent advances in biotechnology, from spider silk grown from yeast to liquid leather.

The BoF Podcast: Designing With Biology

The fashion industry is exploring ways to incorporate recent advances in biotechnology, from spider silk grown from yeast to liquid leather.

LVMH Touts Blockchain, Artificial Intelligence at VivaTechnology

Now a major player at the annual French conference, the luxury conglomerate wants to be seen as a technology leader.

LVMH Touts Blockchain, Artificial Intelligence at VivaTechnology

Now a major player at the annual French conference, the luxury conglomerate wants to be seen as a technology leader.

How Modern Entrepreneurs Are Made

Founders are no doubt a rare breed driven by instinct, ambition, appetite for risk and a nose for opportunity. But the enduring notion that entrepreneurs are born, and not made, is as full of myth as trite phrases like ‘lightbulb moments’ and ‘ripping up the rulebook.’

How Modern Entrepreneurs Are Made

Founders are no doubt a rare breed driven by instinct, ambition, appetite for risk and a nose for opportunity. But the enduring notion that entrepreneurs are born, and not made, is as full of myth as trite phrases like ‘lightbulb moments’ and ‘ripping up the rulebook.’

The BoF Podcast: Fetchr Co-Founder Joy Ajlouny on Being a Woman in Tech

In a deeply personal presentation at BoF VOICES, the entrepreneur behind two successful Silicon Valley ventures shares her lessons from the "double bind" of navigating her industry as a woman.

The BoF Podcast: Fetchr Co-Founder Joy Ajlouny on Being a Woman in Tech

In a deeply personal presentation at BoF VOICES, the entrepreneur behind two successful Silicon Valley ventures shares her lessons from the "double bind" of navigating her industry as a woman.

End of the Model Agency as We Know It?

New digital apps are providing some of the services offered by traditional agencies at much lower commissions.

End of the Model Agency as We Know It?

New digital apps are providing some of the services offered by traditional agencies at much lower commissions.

H&M Launches Online Fashion Advice Forum

The fast-fashion giant’s new website allows community members to ask and answer style questions and share advice, part of a wider technology push by the retailer.

H&M Launches Online Fashion Advice Forum

The fast-fashion giant’s new website allows community members to ask and answer style questions and share advice, part of a wider technology push by the retailer.

How Luxury Fashion Learned to Love the Blockchain

Amid growing concern about the proliferation of counterfeit luxury goods, LVMH is reportedly developing a system to authenticate merchandise using blockchain technology, while rival Kering is advising a non-profit with the same goal.

How Luxury Fashion Learned to Love the Blockchain

Amid growing concern about the proliferation of counterfeit luxury goods, LVMH is reportedly developing a system to authenticate merchandise using blockchain technology, while rival Kering is advising a non-profit with the same goal.

Japanese Internet Giants Join Forces as Mobile Payment Race Heats Up

Line and Mercari are teaming up to face powerful rivals, such as Ratuken, SoftBank and India's Paytm.

Japanese Internet Giants Join Forces as Mobile Payment Race Heats Up

Line and Mercari are teaming up to face powerful rivals, such as Ratuken, SoftBank and India's Paytm.

Instagram Unlocks In-App Purchasing

With so much sponsored content and promotions from mega-influencers, will new shopping features drive users away from the photo-sharing platform, which has long been touted as a discovery tool?

Instagram Unlocks In-App Purchasing

With so much sponsored content and promotions from mega-influencers, will new shopping features drive users away from the photo-sharing platform, which has long been touted as a discovery tool?

The BoF Podcast: Angel Investor Ian Hogarth on the Emerging Geopolitics of AI

The race to develop artificial intelligence will define geopolitics in the coming decades, much as oil and nuclear weapons defined the 20th century.

The BoF Podcast: Angel Investor Ian Hogarth on the Emerging Geopolitics of AI

The race to develop artificial intelligence will define geopolitics in the coming decades, much as oil and nuclear weapons defined the 20th century.

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