Perfume Maker Givaudan’s Sales Beat Estimates, Tariff Paybacks Weigh on Shares
Givaudan’s second-quarter organic sales came in ahead of market estimates on Thursday, but its shares fell 5 percent on litigation costs and tariff repayments.
technology / Virtual Fashion
Partner Content
How To Drive Luxury Conversion Through AI-Powered Virtual Try-On
DressX’s latest intelligence report suggests shoppers who engage with AI virtual try-on are 50 percent more likely to purchase overall, while conversion rates among luxury consumers jump up to 10 times higher. BoF unpacks and analyses the key insights from the report.
How To Drive Luxury Conversion Through AI-Powered Virtual Try-On
DressX’s latest intelligence report suggests shoppers who engage with AI virtual try-on are 50 percent more likely to purchase overall, while conversion rates among luxury consumers jump up to 10 times higher. BoF unpacks and analyses the key insights from the report.
Technology
Exclusive: Nvidia and Antoine Arnault Are Moving Into Virtual Try-On
At the Nvidia GTC conference on Monday, the AI company announced it was partnering with Catches to launch RealFit, a new platform that uses physics to improve digital try-on technology.
Exclusive: Nvidia and Antoine Arnault Are Moving Into Virtual Try-On
At the Nvidia GTC conference on Monday, the AI company announced it was partnering with Catches to launch RealFit, a new platform that uses physics to improve digital try-on technology.
Technology
Generative AI Is Revolutionising Virtual Try-On. Will Shoppers Use It?
Open-sourced large language models have made it easier to create realistic images of online shoppers in outfits before they buy them. The next challenge is getting people to actually use the technology.
Generative AI Is Revolutionising Virtual Try-On. Will Shoppers Use It?
Open-sourced large language models have made it easier to create realistic images of online shoppers in outfits before they buy them. The next challenge is getting people to actually use the technology.
Technology
RTFKT Co-Founder Has Died
Benoît Pagotto, who co-founded the virtual fashion platform RTFKT that Nike acquired in 2021 and shuttered last year, passed away earlier this month, friends and associates confirmed.
RTFKT Co-Founder Has Died
Benoît Pagotto, who co-founded the virtual fashion platform RTFKT that Nike acquired in 2021 and shuttered last year, passed away earlier this month, friends and associates confirmed.
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Technology
The Fashion AI Startups to Watch
BoF highlights 17 AI-powered startups that have raised more than $400 million in the last five years by offering design, operation and shopping services that promise to help brands and retailers reduce costs and increase innovation.
The Fashion AI Startups to Watch
BoF highlights 17 AI-powered startups that have raised more than $400 million in the last five years by offering design, operation and shopping services that promise to help brands and retailers reduce costs and increase innovation.
Technology
The Debrief | Fashion Tech Boom 2.0
Investor interest in fashion tech is back, but this time, is it more substance than style? Malique Morris joins The Debrief to discuss how startups with real technical expertise and practical AI tools are leading a new wave of innovation.
The Debrief | Fashion Tech Boom 2.0
Investor interest in fashion tech is back, but this time, is it more substance than style? Malique Morris joins The Debrief to discuss how startups with real technical expertise and practical AI tools are leading a new wave of innovation.
Technology
The Best of BoF 2024: Finding Technology’s Value
Technology was forced to prove its worth this year as businesses sought practical use cases for AI and data analytics amid a tough consumer environment that brought a few high-profile businesses crashing back down to earth.
The Best of BoF 2024: Finding Technology’s Value
Technology was forced to prove its worth this year as businesses sought practical use cases for AI and data analytics amid a tough consumer environment that brought a few high-profile businesses crashing back down to earth.
Technology
Nike-Owned Virtual Sneaker Brand RTFKT Is Shutting Down
The virtual sneaker and fashion brand will cease operations at a moment when Nike is reassessing priorities under new CEO Elliott Hill.
Nike-Owned Virtual Sneaker Brand RTFKT Is Shutting Down
The virtual sneaker and fashion brand will cease operations at a moment when Nike is reassessing priorities under new CEO Elliott Hill.
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Technology
L’Oréal Is Trying to Bring Virtual Try-On for Hair Colour to the Masses
In a bid to take AR mainstream, L’Oréal and Snapchat have teamed with retail behemoth Walmart to bring their virtual try-on for hair colour to store shelves across the US.
L’Oréal Is Trying to Bring Virtual Try-On for Hair Colour to the Masses
In a bid to take AR mainstream, L’Oréal and Snapchat have teamed with retail behemoth Walmart to bring their virtual try-on for hair colour to store shelves across the US.
Partner Content
Meeting Consumer Expectations Through Augmented Reality, In-Store and Online
Zero10 offers digital solutions through AR mirrors, leveraged in-store and in window displays, to brands like Tommy Hilfiger and Coach. Co-founder and CEO George Yashin discusses the latest advancements in AR and how fashion companies can leverage the technology to boost consumer experiences via retail touchpoints and brand experiences.
Meeting Consumer Expectations Through Augmented Reality, In-Store and Online
Zero10 offers digital solutions through AR mirrors, leveraged in-store and in window displays, to brands like Tommy Hilfiger and Coach. Co-founder and CEO George Yashin discusses the latest advancements in AR and how fashion companies can leverage the technology to boost consumer experiences via retail touchpoints and brand experiences.
Technology
Fashion Is Already Trying to Cash In on Apple’s Vision Pro
Mytheresa, J.Crew and E.l.f. Cosmetics are among the retailers to have developed apps for the newly launched ‘spatial computing’ headset as they try to leverage its capabilities for more immersive, emotional shopping experiences.
Fashion Is Already Trying to Cash In on Apple’s Vision Pro
Mytheresa, J.Crew and E.l.f. Cosmetics are among the retailers to have developed apps for the newly launched ‘spatial computing’ headset as they try to leverage its capabilities for more immersive, emotional shopping experiences.
Technology
The Best of BoF 2023: The AI Revolution
In the year since it exploded onto the market, generative AI is already promising to reshape how brands create products and interact with customers. But it’s not the only technology that had an impact in 2023.
The Best of BoF 2023: The AI Revolution
In the year since it exploded onto the market, generative AI is already promising to reshape how brands create products and interact with customers. But it’s not the only technology that had an impact in 2023.
The News in Brief
Trump to Impose Forced Labour Duties on Friday as Temporary 10% US Tariffs Expire
The move is the White House’s latest effort to restore Trump’s campaign vision of a near-global tariff after the US Supreme Court in February struck down his ‘reciprocal’ duties.
LVMH Appoints General Manager of Fragrance
Givenchy executive Yann Musquin will lead the group’s fragrance portfolio, succeeding longtime division head Romain Spitzer.
India Changes Rule in Win for Foreign E-Commerce Companies
In a major win for Amazon, which lobbied for the change, the government will allow foreign e-commerce companies to buy products directly from Indian sellers and sell them to overseas customers.
Skincare Brand Prequel Appoints C-Suite
The dermatologist-developed label has named Nathalie Kristo as its first chief executive officer and Toral Patel as chief marketing officer.
Moncler Group Second-Quarter Sales Rise 5% as Stone Island Brand Outperforms
Stone Island’s strong performance helped offset slower growth at the Moncler brand, as the group continues its push to become less dependent on its iconic winter outerwear.
Mulberry Quarterly Sales Jump 23% as Turnaround Gathers Pace
The British luxury handbag maker reported a strong start to fiscal 2027 as CEO Andrea Baldo’s strategy gains traction and the brand gears up for designer Christopher Kane’s runway debut in September.
Phillip Lim Announces New Brand PlayLoveWin
The designer departed his namesake label 3.1 Phillip Lim in November 2024 to pursue personal projects.