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Technology

Analysis and advice on how technology is disrupting fashion and creating new opportunities.

Can Levi’s Turn Regular Employees Into Data Scientists?

Levi’s is aiming to turn employees in roles across the company from AI novices to capable practitioners as it seeks to weave data science throughout its business.

Can Levi’s Turn Regular Employees Into Data Scientists?

Levi’s is aiming to turn employees in roles across the company from AI novices to capable practitioners as it seeks to weave data science throughout its business.


The Dematerialised on the Rise of Virtual Fashion

Marjorie Hernandez and Karinna Nobbs, co-founders of The Dematerialised, explain why, one day, a digital dress could be just as desirable as a physical one, as featured in the fourth episode of The BoF Show, now streaming on Bloomberg Quicktake.

The Dematerialised on the Rise of Virtual Fashion

Marjorie Hernandez and Karinna Nobbs, co-founders of The Dematerialised, explain why, one day, a digital dress could be just as desirable as a physical one, as featured in the fourth episode of The BoF Show, now streaming on Bloomberg Quicktake.


Ian Rogers: ‘Five years from now, we will have closets where we share our digital collections’

Ledger’s chief experience officer explains how — and when — fashion should tap into the NFT gold rush, as featured in the fourth episode of The BoF Show, now streaming on Bloomberg Quicktake.

Ian Rogers: ‘Five years from now, we will have closets where we share our digital collections’

Ledger’s chief experience officer explains how — and when — fashion should tap into the NFT gold rush, as featured in the fourth episode of The BoF Show, now streaming on Bloomberg Quicktake.


The Opportunity in Digital Fashion and Avatars

Please join us on Thursday, 18 November at 16:00 GMT for #BoFLIVE to hear BoF Insights’ Diana Lee and Rahul Malik in conversation with Helene Phillips, SVP digital and client experience, global at Jimmy Choo, and Rachel Waller, global VP of channel innovation at Burberry, as they explore the key takeaways from the latest BoF Insights report and discuss how fashion brands can approach the new digital frontier.

The Opportunity in Digital Fashion and Avatars

Please join us on Thursday, 18 November at 16:00 GMT for #BoFLIVE to hear BoF Insights’ Diana Lee and Rahul Malik in conversation with Helene Phillips, SVP digital and client experience, global at Jimmy Choo, and Rachel Waller, global VP of channel innovation at Burberry, as they explore the key takeaways from the latest BoF Insights report and discuss how fashion brands can approach the new digital frontier.


Dematerialisation: Why the Metaverse Is Fashion’s Next Goldmine

Physical and digital worlds merge in the Metaverse. Can the luxury world dematerialise into the virtual space fast enough to attract eager customers — and their avatars?

Dematerialisation: Why the Metaverse Is Fashion’s Next Goldmine

Physical and digital worlds merge in the Metaverse. Can the luxury world dematerialise into the virtual space fast enough to attract eager customers — and their avatars?


BoF LIVE: How to Leverage Livestreaming

A panel of experts discuss the keys to making sales through real-time video streaming, a trend expanding beyond China as new technologies spread around the world.

BoF LIVE: How to Leverage Livestreaming

A panel of experts discuss the keys to making sales through real-time video streaming, a trend expanding beyond China as new technologies spread around the world.


A Reality Check for Fashion Tech?

This week, everyone will be talking about earnings from Warby Parker, Poshmark and others, an unusual Singles Day and the CFDA Awards.

A Reality Check for Fashion Tech?

This week, everyone will be talking about earnings from Warby Parker, Poshmark and others, an unusual Singles Day and the CFDA Awards.


BoF Insights | The Opportunity in Digital Fashion and Avatars Report

BoF Insights’ guide to digital assets in fashion, which examines the rise of the metaverse and underlying technological, social and consumer shifts, plus includes a playbook for how to seize the opportunity.

BoF Insights | The Opportunity in Digital Fashion and Avatars Report

BoF Insights’ guide to digital assets in fashion, which examines the rise of the metaverse and underlying technological, social and consumer shifts, plus includes a playbook for how to seize the opportunity.


Facebook’s Vision for Fashion in the Metaverse

While announcing Facebook’s rebrand as Meta, Mark Zuckerberg offered his vision of the metaverse, and how we’ll dress in it.

Facebook’s Vision for Fashion in the Metaverse

While announcing Facebook’s rebrand as Meta, Mark Zuckerberg offered his vision of the metaverse, and how we’ll dress in it.


Facebook’s New Name Draws Critics, But at Least It’s Not Tronc

The company has rebranded as Meta amid controversy over the social network that previously defined its corporate identity.

Facebook’s New Name Draws Critics, But at Least It’s Not Tronc

The company has rebranded as Meta amid controversy over the social network that previously defined its corporate identity.


How to Leverage Livestreaming

In this exclusive online event for BoF Professional members, please join NTWRK’s Moksha Fitzgibbons and Mark Yuan of And Luxe in discussion with and BoF’s Zoe Suen, author of a recent case study on the topic, and Brian Baskin as they examine both the risks and rewards of livestreaming.

How to Leverage Livestreaming

In this exclusive online event for BoF Professional members, please join NTWRK’s Moksha Fitzgibbons and Mark Yuan of And Luxe in discussion with and BoF’s Zoe Suen, author of a recent case study on the topic, and Brian Baskin as they examine both the risks and rewards of livestreaming.


BoF LIVE: The Future of Virtual Fashion

A panel of experts join BoF to discuss how fashion fits into the nuanced worlds of NFTs, the metaverse, crypto and gaming.

BoF LIVE: The Future of Virtual Fashion

A panel of experts join BoF to discuss how fashion fits into the nuanced worlds of NFTs, the metaverse, crypto and gaming.