Amazon Loses US Court Ban on Perplexity’s AI Shopping Tools
The ruling is the first by a federal appeals court to address whether AI agents acting on behalf of users can legally access online platforms.
Technology
Analysis and advice on how technology is disrupting fashion and creating new opportunities.
How the Internet Disrupted Fashion’s Trend Cycle
The instant access to information and products provided by the internet is changing how we adopt trends and signal status, argues author W. David Marx in “Status and Culture,” leaving us worse off for it.
How the Internet Disrupted Fashion’s Trend Cycle
The instant access to information and products provided by the internet is changing how we adopt trends and signal status, argues author W. David Marx in “Status and Culture,” leaving us worse off for it.
Can Tech Save Poshmark?
Poshmark’s sale to South Korea-based Naver might feel hasty and ill-timed, but the resale company believes the technological benefits of the deal could help it solve a major conundrum: converting more of its 80 million users into buyers.
Can Tech Save Poshmark?
Poshmark’s sale to South Korea-based Naver might feel hasty and ill-timed, but the resale company believes the technological benefits of the deal could help it solve a major conundrum: converting more of its 80 million users into buyers.
At the BoF 500 Gala, Snap Inc. Showcases Next-Generation AR Activations
At the BoF 500 Gala event, held in partnership with Snap Inc., the social media company showcased how augmented reality can seamlessly blend physical and digital community experiences. BoF learns more about how brands can leverage the technology.
At the BoF 500 Gala, Snap Inc. Showcases Next-Generation AR Activations
At the BoF 500 Gala event, held in partnership with Snap Inc., the social media company showcased how augmented reality can seamlessly blend physical and digital community experiences. BoF learns more about how brands can leverage the technology.
How AR Strategies Can Drive Growth in Fashion & Beauty
BoF and Snap Inc. invited attendees from across fashion and beauty to discuss AR’s evolving use-cases, its ability to innovate client and brand dynamics — and when and how to invest.
How AR Strategies Can Drive Growth in Fashion & Beauty
BoF and Snap Inc. invited attendees from across fashion and beauty to discuss AR’s evolving use-cases, its ability to innovate client and brand dynamics — and when and how to invest.
How Bottega Veneta Uses Technology In Service of Craft
Bottega Veneta’s printed leather jeans and plaids were standout items at Milan Fashion Week and the latest example of the creative ways designers are using technology to aid craftsmanship, not replace it.
How Bottega Veneta Uses Technology In Service of Craft
Bottega Veneta’s printed leather jeans and plaids were standout items at Milan Fashion Week and the latest example of the creative ways designers are using technology to aid craftsmanship, not replace it.
Why Bio-Fabricated Leather Is Always Just Around the Corner
Modern Meadow, which celebrated its 10th anniversary this week, has developed a potentially revolutionary bio-based leather substitute, but must still chart a path to scale.
Why Bio-Fabricated Leather Is Always Just Around the Corner
Modern Meadow, which celebrated its 10th anniversary this week, has developed a potentially revolutionary bio-based leather substitute, but must still chart a path to scale.
Why Fashion Loves Roblox
Tommy Hilfiger’s livestream of its NYFW show is just the latest example of fashion courting users on the platform, which is also rolling out an immersive new advertising format for brands.
Why Fashion Loves Roblox
Tommy Hilfiger’s livestream of its NYFW show is just the latest example of fashion courting users on the platform, which is also rolling out an immersive new advertising format for brands.
Why Some New Materials Succeed and Others Don’t
The number of supposedly better and more sustainable materials keeps multiplying, but few achieve scale. So why should Nike’s latest innovation, Forward, succeed where others have stalled?
Why Some New Materials Succeed and Others Don’t
The number of supposedly better and more sustainable materials keeps multiplying, but few achieve scale. So why should Nike’s latest innovation, Forward, succeed where others have stalled?
Why Puma Is Showing at New York Fashion Week
The upcoming show, which is Puma’s first return to NYFW since its Fenty collaboration in 2017, will feature immersive virtual elements and two new sneakers designed for the digital world first.
Why Puma Is Showing at New York Fashion Week
The upcoming show, which is Puma’s first return to NYFW since its Fenty collaboration in 2017, will feature immersive virtual elements and two new sneakers designed for the digital world first.
Nike Has Giant Ambitions for Its Newest Innovation
Made with a Nike-developed manufacturing process, the brand’s latest material, Forward, could be its biggest move in apparel in decades — if shoppers embrace its unique look and feel.
Nike Has Giant Ambitions for Its Newest Innovation
Made with a Nike-developed manufacturing process, the brand’s latest material, Forward, could be its biggest move in apparel in decades — if shoppers embrace its unique look and feel.
How Fashion’s Relationship With Buy Now, Pay Later Is Changing
Retailers signed on with buy now pay later services to draw new shoppers and convince them to spend more. Some are having second thoughts about what happens to those customers’ data once they click purchase.
How Fashion’s Relationship With Buy Now, Pay Later Is Changing
Retailers signed on with buy now pay later services to draw new shoppers and convince them to spend more. Some are having second thoughts about what happens to those customers’ data once they click purchase.
What Is ‘The Merge’ and What Does It Mean for Fashion NFTs?
BoF explains how a long-in-the-works upgrade to the Ethereum blockchain promises to solve one of the biggest hurdles to NFTs going mainstream — if its backers can pull it off.
What Is ‘The Merge’ and What Does It Mean for Fashion NFTs?
BoF explains how a long-in-the-works upgrade to the Ethereum blockchain promises to solve one of the biggest hurdles to NFTs going mainstream — if its backers can pull it off.
THE NEWS IN BRIEF
EssilorLuxottica Beats Forecasts, AI Glasses and Myopia Products Drive Growth
The Franco-Italian eyewear maker reported a 15 percent rise in first-half profit, beating expectations, while revenue growth was driven by strong demand for AI-enabled glasses myopia products.
AI Transparency Rule Shouldn’t Apply to Ads, EU Retail Group Says
Eurocommerce, whose members include H&M and Inditex, argued AI-generated ads should be exempt from a rule requiring disclosure of AI use.
Google and Samsung Reveal Designs of Upcoming Smart Glasses
The companies are collaborating with eyewear makers Warby Parker and Gentle Monster.
Exclusive: Vêtir Valued at $150 Million in New Funding Round
The AI-powered styling and shopping app raised a $5.5 million Series A as it looks to expand.
Amazon Brings AI Update to Its Shopping Search Bar
The tool generates product comparisons or suggestions and will appear by default starting this week for US-based users.
Allbirds Sinks as 582% AI Surge Comes to Screeching Halt
Shares of the firm, which announced plans to rebrand itself as NewBird AI, sank as much as 31 percent on Thursday.
Allbirds Soars 461% After Sneaker Firm Rebrands as AI Stock
The struggling sneaker company has announced a pivot to AI computing infrastructure, immediately sending its stock soaring.