Supergoop Announces Chief Commercial Officer
The sunscreen label has appointed former Coty executive Jamie Parker to the newly created role as it gears up to become a “global skin health company.”

After some false alarms, the bikini line lives another day — thanks to Gen Z consumers.

After some false alarms, the bikini line lives another day — thanks to Gen Z consumers.

Influencer-led exposure and a 'halo effect' across channels have made TikTok a first stop for brand and product launches even as the app faces an unpredictable future in the US.

Influencer-led exposure and a 'halo effect' across channels have made TikTok a first stop for brand and product launches even as the app faces an unpredictable future in the US.

The premium American cosmetics maker used tools like OpenAI’s Deep Research to scrape the internet for customer insights to inform its new advertising campaign — and says the results better empowered its human creative team.

The premium American cosmetics maker used tools like OpenAI’s Deep Research to scrape the internet for customer insights to inform its new advertising campaign — and says the results better empowered its human creative team.

The Business of Beauty Global Forum 2025 is now streaming live from Napa Valley. Tune into the global livestream now.

The Business of Beauty Global Forum 2025 is now streaming live from Napa Valley. Tune into the global livestream now.

The American drugstore mainstay has tapped the pro wrestler and actor — and oft-memed — John Cena to front its latest campaign, betting that his broad appeal and a touch of humour can help the brand get back on track.

The American drugstore mainstay has tapped the pro wrestler and actor — and oft-memed — John Cena to front its latest campaign, betting that his broad appeal and a touch of humour can help the brand get back on track.

Exosomes, which are used by celebrities like Kim Kardashian, are mostly derived from plant or salmon cells. But now, some appear to rely on human cell matter, breaching UK and EU regulations.

Exosomes, which are used by celebrities like Kim Kardashian, are mostly derived from plant or salmon cells. But now, some appear to rely on human cell matter, breaching UK and EU regulations.

From Ivies to art institutes, more colleges than ever offer classes on the beauty industry. Here’s why makeup is becoming an academic pursuit, and how beauty brands can leverage the movement for new customer acquisition.

From Ivies to art institutes, more colleges than ever offer classes on the beauty industry. Here’s why makeup is becoming an academic pursuit, and how beauty brands can leverage the movement for new customer acquisition.

As consumers demand more knowledge, professional makeup artists are replacing influencers, creating tutorials that teach valuable techniques and foster brand loyalty without the sales pitch.

As consumers demand more knowledge, professional makeup artists are replacing influencers, creating tutorials that teach valuable techniques and foster brand loyalty without the sales pitch.

Once hailed as a billion-dollar beauty brand, Pat McGrath Labs is now facing an uncertain future. The Business of Beauty's Brennan Kilbane and Priya Rao join The Debrief to explore how creative genius doesn’t always translate into operational success.

Once hailed as a billion-dollar beauty brand, Pat McGrath Labs is now facing an uncertain future. The Business of Beauty's Brennan Kilbane and Priya Rao join The Debrief to explore how creative genius doesn’t always translate into operational success.

After seeing how beauty's youngest customer has been drawn to Drunk Elephant’s bright, colourful packages, labels are pushing a string of vibrant launches to capture shoppers’ attention.

After seeing how beauty's youngest customer has been drawn to Drunk Elephant’s bright, colourful packages, labels are pushing a string of vibrant launches to capture shoppers’ attention.

The explosion in the hand care category’s popularity demonstrates the strength of appetite for scented products amongst younger shoppers, whilst older consumers increasingly seek out targeted solutions for what they perceive as an area prone to ageing.

The explosion in the hand care category’s popularity demonstrates the strength of appetite for scented products amongst younger shoppers, whilst older consumers increasingly seek out targeted solutions for what they perceive as an area prone to ageing.

As more beauty brands restructure or get acquired, their employees feel increasingly anxious. One chief executive says it doesn’t have to be that way.

As more beauty brands restructure or get acquired, their employees feel increasingly anxious. One chief executive says it doesn’t have to be that way.
The sunscreen label has appointed former Coty executive Jamie Parker to the newly created role as it gears up to become a “global skin health company.”
The cosmetics group became France’s most valuable listed company on Tuesday, the first time since 2017 that a non-luxury company has claimed the top spot at the end of a trading day.
The US consumer goods giant is preparing concessions to address EU antitrust concerns about its bid for Tylenol maker Kenvue that could help it win approval for the $40 billion deal, sources told Reuters.
The Australian hair care brand has named Elisa Fischer its new global chief executive as it looks to push deeper into international markets.
The company, which also owns brands Nude by Nature and Poni, also announced its new global headquarters and chief marketing officer.
The conglomerate bought its former partner’s 50 percent share to take full ownership of the Spanish skincare label.
The beauty conglomerate faces over 12,000 similar lawsuits filed by individuals that have been consolidated in a Chicago federal court.
Chief marketing officer Emma Simpson-Scott will succeed Lightfoot, who is leaving the UK retailer after seven years at the helm.