Why Some Visitors Felt Snubbed at ‘Sephoria’ London
Attendees of the first ever UK-edition of Sephora’s immersive event have taken to social media to voice their complaints after influencers experienced a more generous preview.

Becoming the subject of a viral challenge on the video platform can be like catching lightning in a bottle. But there are certain strategies that can help beauty brands strike it big on TikTok.

The beauty company debuted its first new brand last year to much fanfare, but sales failed to match the hype. Founder Emily Weiss talks exclusively to BoF about what she learned from the experience, and her plans to extend Glossier's rapid growth.

Shiseido’s $845 million acquisition of Drunk Elephant was the most buzzed-about beauty deal of 2019. Here’s how the Japanese conglomerate plans to turn its new brand into a global powerhouse.

The Brazilian cosmetics company, a major rival to Natura & Co, is set to increase investment from 2019 totals as competition intensifies.

The beauty industry is looking beyond stereotypically 'male' and 'female' marketing, packaging and products, as young consumers increasingly say they want brands to embrace gender inclusivity.

The beauty conglomerate, which just purchased a 51 percent stake in Kylie Cosmetics, wants big brands like Calvin Klein and CoverGirl to join the “clean” beauty movement.

Counterfeits, knockoffs and Amazon’s own private labels can make engaging with the e-commerce giant a daunting proposition. Brands that have found success on the site told BoF how they did it.

The cosmetics company's net revenue fell to $2.35 billion, surpassing analysts' estimates amid its turnaround attempt.

At VOICES 2019, performance artist and designer Alok Vaid-Menon lifted the lid on fashion’s ‘regressive’ gender stereotypes and urged the industry to ‘de-gender’ and redefine the meaning of beauty.

Versed, a 'clean' beauty range that debuted last spring, has an unlikely new backer: the world’s largest luxury conglomerate.

Nobody knows what CBD does or how it will be regulated. That hasn’t stopped investors, entrepreneurs and retailers from putting big money behind one of the hottest wellness trends.

With a new lipstick range, Hermès joins Tom Ford Beauty and Gucci in seeing colour cosmetics as the key to reaching new customers.
Attendees of the first ever UK-edition of Sephora’s immersive event have taken to social media to voice their complaints after influencers experienced a more generous preview.
Onur Aktas has been appointed chief executive of the Stockholm-based label as it plots global expansion.
The Italian cosmetics label expects to maintain its growth trajectory in 2026 after surpassing €1 billion ($1.12 billion) in wholesale revenues last year.
The programme, now in its fifth year, reflect the US beauty giant’s commitment to the Indian market.
Jean-Marc Bellaiche will succeed outgoing Sander van der Laan as chief executive of the German beauty retailer.
The Swiss firm agreed to purchase the medical-grade skincare company from private equity firm Blackstone and the founding Obagi family to expand its US portfolio.
A surge in sales of scents for luxury perfumes and a continued recovery in flavours drove the Swiss firm’s organic sales growth clearly beyond market expectations in the third quarter, lifting its shares on Tuesday.
The makeup artist has not been involved with Isamaya Beauty for over a year, sources told The Business of Beauty.