Member Exclusives

How an Indie Beauty Brand Finds Its Hero
Breakout products like Cécred’s Restoring Hair & Edge Drops or Topicals’ Faded Serum aren’t just sales drivers — they shape a brand’s identity, fuel customer loyalty and lay the foundation for long-term growth. But finding one takes more than luck.

BoF Masterclass | How Brands Build Genuine Communities
Watch on demand a BoF Professional Masterclass that explores the topic in our latest case study, “How Brands Build Genuine Communities.”

AI Shopping Is Coming to Google
The search giant unveiled a new shopping experience and other features at its annual I/O developer conference as it vies with rivals to transform the way consumers find and buy products online with AI.

Chanel Pulls Back on Price Hikes as Sales Fall 4%
The French couture and beauty giant is easing off punchy price increases and investing in new markets including India, Mexico and Canada, CEO Leena Nair and CFO Philippe Blondiaux told BoF, as sales slid for the first time since 2020.

Art Basel to Launch New Fair in Qatar
The organisation’s fifth art fair, set to take place in Doha in February, is its first foray into the wealthy Middle East market.

Worldview | Australian Fashion Week Pulls Back From the Brink
This week’s round-up of global markets fashion business news also features Kenya’s anxious garment manufacturers, Singapore’s Shopee and the perilous leather industry in Brazil.

Can Gaming Go Glam?
The new makeup brand Godmode, co-founded by the actress Chloë Grace Moretz and the pop star Rina Sawayama, has alter-egos, backstories, highlighters, lip liners and everything but its own video game. Can it hook gamers anyway?

With Financing Push, Saks Global Looks to Buy Some Time
A deal to secure $500 million in new financing may push out a reckoning. But falling sales, looming payments to vendors and creditors continue to dog the luxury retailer’s post-merger vision.

Fashion’s Recycling Start-Ups Inch Closer to Commercialisation
Over the last month, a flurry of companies with backers from H&M to Inditex have advanced plans to build their first industrial-scale textile-to-textile recycling plants, advancing a technology that is often held up as a holy-grail-like solution to many of fashion’s environmental ills.

When Parke Pops Up, Gen-Z Comes Out
The apparel brand, which has become a viral sensation on TikTok, hosted its largest pop-up yet over the weekend, attracting long lines of devoted fans.

The End of the Lipstick Index
After years of double-digit growth and a perception of being impervious to wider economic downturns, the beauty industry is finding that cash-strapped customers aren’t interested in “little luxuries.”

What’s the Carbon Footprint of Your Shoes?
Efforts to map the footwear industry’s carbon footprint have lagged behind those in fashion. A new study aims to start addressing that.