Skip to main content

Technology

Analysis and advice on how technology is disrupting fashion and creating new opportunities.

Trailer: The Business of Fashion Podcast

LONDON, United Kingdom— Welcome to The Business of Fashion podcast. This series will unearth conversations that happen on the Business of Fashion and

Trailer: The Business of Fashion Podcast

LONDON, United Kingdom— Welcome to The Business of Fashion podcast. This series will unearth conversations that happen on the Business of Fashion and


Bits & Bytes | Instagram's Shoppable Posts, Can Amazon's Alexa Help Men Dress?

This week, Instagram's shoppable tags feature opens to Bigcommerce retailers, while Perry Ellis launches style advice service with Amazon's Alexa.

Bits & Bytes | Instagram's Shoppable Posts, Can Amazon's Alexa Help Men Dress?

This week, Instagram's shoppable tags feature opens to Bigcommerce retailers, while Perry Ellis launches style advice service with Amazon's Alexa.


Pop-Up Shop Teams With Neiman Marcus to Solve Retail 'Pain Points'

The high-tech 24-hour store in partnership with Marie Claire and Mastercard looks to solve some of the retail industry’s woes.

Pop-Up Shop Teams With Neiman Marcus to Solve Retail 'Pain Points'

The high-tech 24-hour store in partnership with Marie Claire and Mastercard looks to solve some of the retail industry’s woes.


Fashion Needs a More Robust Approach to Technology Education

New technologies have reshaped fashion from design and production to sales and marketing. Are fashion courses keeping pace?

Fashion Needs a More Robust Approach to Technology Education

New technologies have reshaped fashion from design and production to sales and marketing. Are fashion courses keeping pace?


Burberry Turns to Apple for Augmented-Reality Fashion App

As fashion retailers race to find new ways to engage with big spenders online, the trench-coat maker has added AR technology from Apple to its smartphone app.

Burberry Turns to Apple for Augmented-Reality Fashion App

As fashion retailers race to find new ways to engage with big spenders online, the trench-coat maker has added AR technology from Apple to its smartphone app.


Bits & Bytes | Levi's Tech Jacket, How Burberry Uses AI to Boost Sales

This week, Levi's launches high-tech cycling jacket with Google, and the ways Burberry uses artificial intelligence to personalise consumer experience.

Bits & Bytes | Levi's Tech Jacket, How Burberry Uses AI to Boost Sales

This week, Levi's launches high-tech cycling jacket with Google, and the ways Burberry uses artificial intelligence to personalise consumer experience.


With Lab-Grown Leather, Modern Meadow Is Engineering a Fashion Revolution

The New Jersey-based start-up is bringing the awesome potential of synthetic biology to the fashion industry, unlocking powerful business, creative and public relations benefits.

With Lab-Grown Leather, Modern Meadow Is Engineering a Fashion Revolution

The New Jersey-based start-up is bringing the awesome potential of synthetic biology to the fashion industry, unlocking powerful business, creative and public relations benefits.


Bits & Bytes | Apple's 'Town Square' Store of the Future, Amazon's Big Fashion Plans

This week, how Apple is reframing the retail experience, while Amazon launches runway-to-doorstep deliveries at London Fashion Week.

Bits & Bytes | Apple's 'Town Square' Store of the Future, Amazon's Big Fashion Plans

This week, how Apple is reframing the retail experience, while Amazon launches runway-to-doorstep deliveries at London Fashion Week.


Nike Unveils 'Connected' Jersey for NBA Partnership

Stefan Olander, Nike’s vice president of digital, tells BoF how the jersey will bring basketball fans closer to the game.

Nike Unveils 'Connected' Jersey for NBA Partnership

Stefan Olander, Nike’s vice president of digital, tells BoF how the jersey will bring basketball fans closer to the game.


Bits & Bytes | Inside Amazon's Strategy in India, How High-Tech Retail Stores Boost Sales

This week, Amazon's logistics are winning the e-commerce war in India, and how Rebecca Minkoff uses tech to drive growth.

Bits & Bytes | Inside Amazon's Strategy in India, How High-Tech Retail Stores Boost Sales

This week, Amazon's logistics are winning the e-commerce war in India, and how Rebecca Minkoff uses tech to drive growth.


Bits & Bytes | Levis' Virtual Stylist, Can This Smartwatch Save Fitbit?

This week, Levi's launches chatbot stylist on Facebook Messenger, and can Fitbit's Ionic smartwatch save the company?

Bits & Bytes | Levis' Virtual Stylist, Can This Smartwatch Save Fitbit?

This week, Levi's launches chatbot stylist on Facebook Messenger, and can Fitbit's Ionic smartwatch save the company?


How Fashion’s Most Talked-About Start-Ups Are Actually Performing

From Rent the Runway to Refinery 29, BoF separates the break-outs from the flameouts.

How Fashion’s Most Talked-About Start-Ups Are Actually Performing

From Rent the Runway to Refinery 29, BoF separates the break-outs from the flameouts.