Under Armour Forecasts Steeper Annual Sales Decline
The athletic apparel maker is struggling with weak consumer demand amid macroeconomic uncertainty in its key North American market.
Retail
Analysis and advice from the front lines of the retail transformation.
Target Explores Factory-Direct Shipping Model Used by Temu
The retailer is in early stages to broaden its range of low-cost offerings, which would primarily include apparel, household goods and other non-food items.
Target Explores Factory-Direct Shipping Model Used by Temu
The retailer is in early stages to broaden its range of low-cost offerings, which would primarily include apparel, household goods and other non-food items.
Inside Gap’s Last-Ditch, Tariff-Addled Turnaround Push
The iconic ’90s retailer was on the precipice of death for years. Richard Dickson finally had momentum for a comeback — then came Trump.
Inside Gap’s Last-Ditch, Tariff-Addled Turnaround Push
The iconic ’90s retailer was on the precipice of death for years. Richard Dickson finally had momentum for a comeback — then came Trump.
BoF Insights | The New Era of Fashion E-Commerce
Based on a proprietary survey of fashion shoppers across the EU5 — those in the UK, Germany, France Italy and Spain — and BoF Insights intelligence, this new report, developed in collaboration with Amazon Fashion & Sports in Europe, reveals how fashion brands can meet rising customer expectations and nurture long-term loyalty in an increasingly competitive online retail landscape.
BoF Insights | The New Era of Fashion E-Commerce
Based on a proprietary survey of fashion shoppers across the EU5 — those in the UK, Germany, France Italy and Spain — and BoF Insights intelligence, this new report, developed in collaboration with Amazon Fashion & Sports in Europe, reveals how fashion brands can meet rising customer expectations and nurture long-term loyalty in an increasingly competitive online retail landscape.
Exclusive: The Whitaker Group Expands With New Women-Centric Retailer Jaide
It will be the US group’s first foray into women’s retail as it looks to expand its popular streetwear retail empire.
Exclusive: The Whitaker Group Expands With New Women-Centric Retailer Jaide
It will be the US group’s first foray into women’s retail as it looks to expand its popular streetwear retail empire.
Exclusive: Skims’ Plan for Global Domination
Kim Kardashian’s shapewear brand is preparing to enter many new markets in the US and, increasingly, globally. CEO Jens Grede spoke with The Business of Fashion about his vision to create ‘the Apple store of apparel.’
Exclusive: Skims’ Plan for Global Domination
Kim Kardashian’s shapewear brand is preparing to enter many new markets in the US and, increasingly, globally. CEO Jens Grede spoke with The Business of Fashion about his vision to create ‘the Apple store of apparel.’
This Week: Nike’s Earnings and Jonathan Anderson’s Dior Debut
In their own ways, both companies will provide major updates on how they plan to win back customers.
This Week: Nike’s Earnings and Jonathan Anderson’s Dior Debut
In their own ways, both companies will provide major updates on how they plan to win back customers.
BoF Live | Rethinking Success Metrics for Brand Ambassadors
Join us on Wednesday, July 2 at 16:00 BST / 11:00 EDT for our next #BoFLIVE.
BoF Live | Rethinking Success Metrics for Brand Ambassadors
Join us on Wednesday, July 2 at 16:00 BST / 11:00 EDT for our next #BoFLIVE.
The Debrief | When Fashion Lost Its Voice
As immigration raids in Los Angeles spur large-scale protests, the fashion industry has remained largely silent. The Debrief explores the reasons behind the muted response and the tangible actions brands can take to support vulnerable workers.
The Debrief | When Fashion Lost Its Voice
As immigration raids in Los Angeles spur large-scale protests, the fashion industry has remained largely silent. The Debrief explores the reasons behind the muted response and the tangible actions brands can take to support vulnerable workers.
This Week: Fashion Tries to Ignore the News
The industry’s newfound political neutrality is being tested. Meanwhile, fresh retail sales figures and trade negotiations will clarify the outlook for the rest of the year.
This Week: Fashion Tries to Ignore the News
The industry’s newfound political neutrality is being tested. Meanwhile, fresh retail sales figures and trade negotiations will clarify the outlook for the rest of the year.
Garment Workers Are at Risk. Fashion Can’t Afford to Look Away.
The Trump administration is rapidly stepping up immigration raids in US cities, touching off protests and legal challenges. Even if brands aren’t willing to weigh in publicly, they need a plan to support their workforce.
Garment Workers Are at Risk. Fashion Can’t Afford to Look Away.
The Trump administration is rapidly stepping up immigration raids in US cities, touching off protests and legal challenges. Even if brands aren’t willing to weigh in publicly, they need a plan to support their workforce.
Surprise! Why Apparel Prices Are Actually Falling
The latest US inflation data, covering the weeks after the Trump administration’s tariffs kicked in, shows prices for clothing declined at their fastest pace in years. Consumers shouldn’t get complacent though — many experts say sticker shock is still coming.
Surprise! Why Apparel Prices Are Actually Falling
The latest US inflation data, covering the weeks after the Trump administration’s tariffs kicked in, shows prices for clothing declined at their fastest pace in years. Consumers shouldn’t get complacent though — many experts say sticker shock is still coming.
Can Stitch Fix Revive Its Subscription Box Model?
Under chief executive Matt Baer, the company has placed an emphasis on personalisation and purchase flexibility. The strategy appears to be working; Stitch Fix posted revenue growth for the first time Tuesday after 12 consecutive quarters of topline contraction.
Can Stitch Fix Revive Its Subscription Box Model?
Under chief executive Matt Baer, the company has placed an emphasis on personalisation and purchase flexibility. The strategy appears to be working; Stitch Fix posted revenue growth for the first time Tuesday after 12 consecutive quarters of topline contraction.
THE NEWS IN BRIEF
Skims to Enter India Through Partnership With Reliance Brands
The luxury arm of Reliance Retail will operate the Skims brand across physical and digital channels, beginning with Delhi and Mumbai.
EBay Gives Solid Outlook, Says It Paid More to Acquire Depop
The resale marketplace beat sales and profit expectations but said its purchase price for Depop was $200 million more than initially announced.
Shopify Shares Soar as Revenue Outlook Beats Estimates
Shares surged after the company's third-quarter revenue outlook beat expectations, strengthening the view that it faces limited disruption from AI.
Next Upgrades Profit Outlook Again on Strong Summer Spending
The UK retailer said it benefited from sunny weather and the release of some “pent-up demand” in the Middle East and northern Europe.
Report: Abercrombie to Seek Fresh Backers for China Business
The US-listed company is conducting a review of its Chinese assets and may sell a stake in the unit, which could be valued at several hundred million dollars, Bloomberg reported.
Shein Seeks $30 Billion to $40 Billion Valuation for August IPO, Sources Say
The valuation target marks a dramatic reset for Shein, which plans to launch its IPO as early as mid-August, three people familiar with the matter said.
Zalando Narrows Profit Outlook, Sees Growth at Lower End of Range
The online fashion retailer said 2026 revenue and growth will land in the lower half of its previously guided range and narrowed its adjusted operating profit outlook.