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Beauty

Analysis and advice on the fast-evolving beauty business.

Exclusive: Amouage’s Sales Surpass $300 Million in Third Quarter

The Omani fine fragrance brand’s sales surged 73 percent in the three months ending Sept. 2025, with its biggest lifts in the Middle East and Africa.

Exclusive: Amouage’s Sales Surpass $300 Million in Third Quarter

The Omani fine fragrance brand’s sales surged 73 percent in the three months ending Sept. 2025, with its biggest lifts in the Middle East and Africa.


What Comes After the ‘Clean Girl’?

The trend, characterised by glowing skin, fluffy brows and fake freckles, successfully ended an era dominated by high-glamour makeup. The standards it has set will shape the kinds of cosmetics that consumers will want for years to come.

What Comes After the ‘Clean Girl’?

The trend, characterised by glowing skin, fluffy brows and fake freckles, successfully ended an era dominated by high-glamour makeup. The standards it has set will shape the kinds of cosmetics that consumers will want for years to come.


Why Kering Gave Up on Beauty

The French luxury giant has put aside its ambitions of running beauty in-house. Despite having an enviable stable of brands, the complexity of the business and mounting debt meant it wasn’t worth the pain.

Why Kering Gave Up on Beauty

The French luxury giant has put aside its ambitions of running beauty in-house. Despite having an enviable stable of brands, the complexity of the business and mounting debt meant it wasn’t worth the pain.


L’Oréal to Acquire Kering Beauty Portfolio for $4.6 Billion

The companies announced on Sunday that L’Oréal will acquire Kering’s beauty brands and licenses for its fashion house names, including Gucci.

L’Oréal to Acquire Kering Beauty Portfolio for $4.6 Billion

The companies announced on Sunday that L’Oréal will acquire Kering’s beauty brands and licenses for its fashion house names, including Gucci.


Bringing Back the Bombshell

The beauty looks from the 2025 Victoria’s Secret show, by Pat McGrath and Jawara Wauchope, championed lip gloss and big hair in what felt like a return to the mass brand’s high-glamour heyday.

Bringing Back the Bombshell

The beauty looks from the 2025 Victoria’s Secret show, by Pat McGrath and Jawara Wauchope, championed lip gloss and big hair in what felt like a return to the mass brand’s high-glamour heyday.


Exclusive: Jessica Simpson Wants Back in the Beauty Game

Three years ago, the pop star saved her eponymous fashion and beauty brand from bankruptcy. Now she’s launching a new scent — and announcing her reentry into the multibillion-dollar beauty market.

Exclusive: Jessica Simpson Wants Back in the Beauty Game

Three years ago, the pop star saved her eponymous fashion and beauty brand from bankruptcy. Now she’s launching a new scent — and announcing her reentry into the multibillion-dollar beauty market.


Kylie’s Comeback; Kenvue’s Woes

This week is all about two very different American beauty stories: one looking at its past, the other confronting its future.

Kylie’s Comeback; Kenvue’s Woes

This week is all about two very different American beauty stories: one looking at its past, the other confronting its future.


How Do You Bounce Back After Backlash? Boy Smells Offers an Answer

The queer-founded fragrance label is opening its first-ever store, months after weathering negative chatter around its creative overhaul. Now, it’s ready to win core customers back — and reach new ones.

How Do You Bounce Back After Backlash? Boy Smells Offers an Answer

The queer-founded fragrance label is opening its first-ever store, months after weathering negative chatter around its creative overhaul. Now, it’s ready to win core customers back — and reach new ones.


Grimes’ Co-Creative Director Launches Sci-Fi-Inspired Beauty Brand

Cosmetics line Hyrular Beauty, which debuts on Wednesday, is targeting the fashionable gamer set with a futuristic campaign.

Grimes’ Co-Creative Director Launches Sci-Fi-Inspired Beauty Brand

Cosmetics line Hyrular Beauty, which debuts on Wednesday, is targeting the fashionable gamer set with a futuristic campaign.


Kenvue’s Options Limited by Trump Tylenol Claims, Considers Beauty Unit Sell-Off

According to sources familiar with the company, the American giant is considering divesting assets as it struggles with weakened customer demand and unproven claims from the US president that Tylenol could be linked to autism.

Kenvue’s Options Limited by Trump Tylenol Claims, Considers Beauty Unit Sell-Off

According to sources familiar with the company, the American giant is considering divesting assets as it struggles with weakened customer demand and unproven claims from the US president that Tylenol could be linked to autism.


How Beauty Can Navigate a Testing Confidence Crisis

As Australian regulators investigate a lab associated with sunscreens shown to have inconsistent SPF ratings, brands must grapple with questioned trust in beauty’s third-party product testing system.

How Beauty Can Navigate a Testing Confidence Crisis

As Australian regulators investigate a lab associated with sunscreens shown to have inconsistent SPF ratings, brands must grapple with questioned trust in beauty’s third-party product testing system.


Ulta Beauty Launches Marketplace

As Amazon gains beauty market share, the American speciality retailer is the latest to unveil a marketplace aimed at increasing its e-commerce penetration.

Ulta Beauty Launches Marketplace

As Amazon gains beauty market share, the American speciality retailer is the latest to unveil a marketplace aimed at increasing its e-commerce penetration.