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Beauty

Analysis and advice on the fast-evolving beauty business.

Does Tom Ford Need Tom Ford?

After this week’s $2.8 billion Estée Lauder buyout, Tom Ford, the designer, is set to serve as “creative visionary” at his namesake brand through the end of 2023. What happens after that?


How Beauty Brands Can Take Advantage of TikTok Trends

The app, known for tutorials, hacks, dupes and drama, has become a major beauty destination. Thinking big picture and focusing on education can help brands keep up with a rapid trend cycle.


Why Estée Lauder Bought Tom Ford

The designer’s makeup and fragrance line brought glamour, sex appeal – and sales – to the cosmetics giant. Keeping the magic in house was worth nearly $3 billion.


Estée Lauder Acquires Tom Ford in $2.8 Billion Deal; Designer May Exit at End of 2023

Ermenegildo Zegna Group will license the right to manufacture and distribute all clothing and accessories from the new owner.


Estée Lauder to Buy Tom Ford in $2.8 Billion Deal

The beauty conglomerate is expected to tap at least one partner to handle the fashion side of the business, according to a source.


Clean Beauty Is Booming, and Black Consumers Fear Being Left Behind

Though strides have been made in developing nontoxic products marketed to white women, change in the Black haircare market has been slow.


How Candles Explain What’s Happening in the Beauty Industry

As the candle category has boomed, the product now matters just as much as the branding around it — a sentiment reflected across beauty.


The Battle for the UK Beauty Consumer

The $13 billion British beauty sector is heating up, with new entrants setting their sights on the market, including Farfetch and Sephora.


Where Is the Next Glossier?

The beauty industry is serving up a lot of the same brands and products while non-celebrity founders struggle to raise money to scale innovative concepts.


‘Lipstick Effect’ Starts Fading for Consumer Beauty Groups

Cosmetics makers are feeling the squeeze as consumers pull back on even small luxuries.


Case Study | How to Build an Independent Beauty Brand

From fragrance to skin care to hair care, independent brands are making their mark on the beauty industry, but competition is stiff and scaling these businesses is more complex than ever.


How Morphe Bet Big on the Power of Celebrity Beauty – And Lost

The cosmetic brand’s parent company is facing an uncertain future after a series of troubled attempts to launch new makeup and skin care lines around influencers and pop stars.