Puma Sales Slow Less Than Expected as Anta Partnership Advances
The German sportswear business is attempting to reboot its brand appeal to better compete with larger rivals Adidas and Nike.
Wellness
Latest News & Analysis
Partner Content
How Unilever Attracts and Develops Beauty’s Next Generation of Talent
As the beauty industry evolves to cover new frontiers, global beauty giant Unilever is proactively shaping its talent strategy to meet the new business realities.
Marketing
Why Fashion Is Betting on High-End Groceries
$50 bone broth and $20 smoothies have made the likes of Erewhon and Happier Grocery status symbols and buzzy marketing channels for fashion and beauty brands aiming to engage affluent shoppers on their local turf.
Sustainability
The Great Sustainability Rebrand
At this year’s Global Fashion Summit, the industry reframed sustainability around its financial value and presented it as a business survival strategy.
Sustainability
Sustainable Fashion’s New Marketing Angle Is All About Wellness
As sustainability loses its allure, brands are reframing their messaging around use of natural fibres or avoidance of chemicals to appeal to customers.
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Luxury
How Selfridges Plans to Lock in the 1%
The UK department store chain’s new ‘members club’ — the biggest renovation to its London flagship in a decade — merges private shopping, hospitality and a stage for brand experiences with the logic of an airline loyalty scheme. BoF has the first look.
Beauty
Medicines Regulator to Investigate UK Peptide Clinics
The Medicines and Healthcare products Regulatory Agency said clinics are not permitted to make medicinal claims for the peptide treatments offered by their service.
Partner Content
Inside Teoxane’s Integrated Approach to Aesthetic Medicine
As the aesthetics industry shifts towards longevity, Swiss company Teoxane is leveraging a unified scientific platform to bridge the gap between injectables and skincare. BoF sits down with chief operating officer Can Ongen to learn more.
Retail
Fashion Enters Its Wellbeing Era
Fashion brands are opening wellbeing-adjacent 'third spaces' and seeking other opportunities to integrate wellness as shoppers devote more spending to their health, according to the BoF-McKinsey State of Fashion 2026.
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Partner Content
How Auberge Collection Is Redefining Luxury Wellbeing
As wellness tourism expands into a multi-billion dollar industry, BoF sits down with Vivianne Garcia-Tunon, vice president of wellbeing at Auberge Collection, to unpack how the ultra-luxury hospitality brand is strategically delivering on luxury travellers’ evolving expectations.
Partner Content
The Business of Beauty and Amazon Beauty Celebrate Founder-Led Brands in Los Angeles
Founders and executives from Arrae, Phlur, Danessa Myricks Beauty, Haus Labs, Pattern Beauty, Kosas, Patrick Ta, Ilia, Summer Fridays and One/Size by Patrick Starr gathered in Los Angeles for dinner to celebrate the city’s thriving founder-led beauty community.
Retail
Ear-Piercing Studios Look to Fill a Claire’s-Sized Hole in the Market
With Claire’s in bankruptcy and closing hundreds of stores, there’s a void in the market that startups and a growing number of independent studios hope to fill. They’re turning what used to be a fast and casual procedure into one that prioritises health, hygiene and comfort.
Partner Content
Inside Industry Perspectives on the Convergence of Beauty and Wellbeing
Westman Atelier founder Gucci Westman, celebrity hairstylists Lacy Redway and Vernon François, and renowned make-up artist and founder of Makeup by Mario, Mario Dedivanovic, were among the leading beauty insiders and innovators who joined The Business of Beauty and Unilever Beauty & Wellbeing for an intimate breakfast in New York.
The News in Brief
Indian Fashion Retailer Trent Jumps as Quarterly Profits, Sales Rise
The Tata Group-owned business beat expectations, shoring up confidence in its fashion business after a period of sluggish performance.
Textured Haircare Brand The Mane Choice Names New CEO
Chasity Monroe has been appointed as the label’s chief executive as it undergoes a wider brand refresh.
APR Corp’s Quarterly Revenue Doubles on Skincare, Overseas Growth
The Korean firm and Medicube owner reported third quarter revenue growth of over 100 percent, mostly attributed to the expansion of its skincare range into new markets, channels and product categories.
Swan Beauty Names Chief Makeup Artist in Residence
Celebrity-makeup artist Ash K. Holm will join the “smart” mirror brand for a year-long partnership focusing on guidance and education.
Amorepacific Third-Quarter Revenue Rises 11%, Overseas Growth Cools
Revenue growth outpaced the previous quarter in the Korean conglomerate’s domestic market, but slowed internationally.
Hearst Magazines Names Juliana Stock President
Current president Debi Chirichella will be Hearst Magazine’s next chair.
Lilly Raises Sales Forecast, Widening Lead in Obesity Market
Eli Lilly & Co. raised its full-year sales forecast as demand for its blockbuster obesity and diabetes drugs continues to surge, giving the drugmaker more momentum as it expands into pills and develops even more powerful weight-loss treatments.