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Sports

The Debrief | Have Sneakers Lost Their Cool?

BoF correspondent Mike Sykes unpacks why a Bank of America report calling a peak to sneaker sales has rattled the industry, and whether the decades-long trend towards casual dressing has anywhere left to go.

Sports

The Debrief | Have Sneakers Lost Their Cool?

BoF correspondent Mike Sykes unpacks why a Bank of America report calling a peak to sneaker sales has rattled the industry, and whether the decades-long trend towards casual dressing has anywhere left to go.


Retail

Next Buyout Saves Footwear Brand Russell & Bromley

The retailer bought the chain out of administration for £3.8 million, but about 400 jobs are likely to be lost in the deal.

Retail

Next Buyout Saves Footwear Brand Russell & Bromley

The retailer bought the chain out of administration for £3.8 million, but about 400 jobs are likely to be lost in the deal.


Sports

Nike Is Already Winning 2026

Nike is starting the year off on a positive note with momentum behind one of the brand’s newest innovations.

Sports

Nike Is Already Winning 2026

Nike is starting the year off on a positive note with momentum behind one of the brand’s newest innovations.


Sports

Balenciaga Embraces Sports. Will Sports Return The Love?

Pierpaolo Piccioli is embracing sports in a major way with Balenciaga’s new Pre-Fall 2026 collection. It’s a bit of a risky move, but the question is whether it’ll work with fans from both sides of the fashion and sports aisles.

Sports

Balenciaga Embraces Sports. Will Sports Return The Love?

Pierpaolo Piccioli is embracing sports in a major way with Balenciaga’s new Pre-Fall 2026 collection. It’s a bit of a risky move, but the question is whether it’ll work with fans from both sides of the fashion and sports aisles.


Sports

Nike’s Hottest Shoe Isn’t a Sneaker

StockX’s newest ‘Big Facts’ report shows that one of Nike’s hottest sneakers of the year wasn’t actually a sneaker at all.

Sports

Nike’s Hottest Shoe Isn’t a Sneaker

StockX’s newest ‘Big Facts’ report shows that one of Nike’s hottest sneakers of the year wasn’t actually a sneaker at all.


Sports

Have Sneaker Sales Finally Peaked?

Sneakers have dominated the footwear business for years, driven by constant growth from industry leaders like Nike and Adidas. Now, questions are rising about how much further that growth can go.

Sports

Have Sneaker Sales Finally Peaked?

Sneakers have dominated the footwear business for years, driven by constant growth from industry leaders like Nike and Adidas. Now, questions are rising about how much further that growth can go.


Retail

Birkenstock Expects Quarterly Revenue Below Expectations Amid Tariff Pressures

The sandal maker’s business has been hampered by US tariffs on the EU and consumers turning more cautious on non-essential spending.

Retail

Birkenstock Expects Quarterly Revenue Below Expectations Amid Tariff Pressures

The sandal maker’s business has been hampered by US tariffs on the EU and consumers turning more cautious on non-essential spending.


Sports

Zadeh Kicks Founder Sentenced to 70 Months for Sneaker Fraud

The wire and bank fraud conspiracy begat the infamous collapse of the online platform and $80 million in losses for customers and financial institutions.

Sports

Zadeh Kicks Founder Sentenced to 70 Months for Sneaker Fraud

The wire and bank fraud conspiracy begat the infamous collapse of the online platform and $80 million in losses for customers and financial institutions.


Sports

Japan’s Marubeni Buys British Sportswear Brand Gola

The Japanese conglomerate has acquired Britain’s Jacobson Group, a portfolio of footwear brands that include Gola, Lotus, Ravel and Frank Wright, along with licensed brands Dunlop and Lonsdale.

Sports

Japan’s Marubeni Buys British Sportswear Brand Gola

The Japanese conglomerate has acquired Britain’s Jacobson Group, a portfolio of footwear brands that include Gola, Lotus, Ravel and Frank Wright, along with licensed brands Dunlop and Lonsdale.


Sports

Nike Is In Its ‘Middle Innings,’ But Is The Home Stretch Close?

Elliott Hill continued to preach patience as Nike reported another quarter of modest growth and set its agenda for 2026.

Sports

Nike Is In Its ‘Middle Innings,’ But Is The Home Stretch Close?

Elliott Hill continued to preach patience as Nike reported another quarter of modest growth and set its agenda for 2026.


Retail

Birkenstock Sales Climb as Shoppers Snap Up Its Sandals, Clogs

The company reported higher sales and profit on strong demand for its pricey sandals and clogs, while predicting a slower pace of growth for the year ahead.

Retail

Birkenstock Sales Climb as Shoppers Snap Up Its Sandals, Clogs

The company reported higher sales and profit on strong demand for its pricey sandals and clogs, while predicting a slower pace of growth for the year ahead.


Sports

The Debrief | The Sneaker of the Year 2025

BoF’s Brian Baskin and Sheena Butler-Young sit down with Mike Sykes to unpack the elusive 2025 sneaker of the year.

Sports

The Debrief | The Sneaker of the Year 2025

BoF’s Brian Baskin and Sheena Butler-Young sit down with Mike Sykes to unpack the elusive 2025 sneaker of the year.