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direct-to-consumer

News & Analysis

Introducing BoF's New Course: ‘Build a Direct-to-Consumer Brand’ with Jen Rubio

The co-founder of Away, the premium travel brand that surpassed $12 million in sales in its first year, shares her insights and strategies for launching a direct-to-consumer business.

News & Analysis

Introducing BoF's New Course: ‘Build a Direct-to-Consumer Brand’ with Jen Rubio

The co-founder of Away, the premium travel brand that surpassed $12 million in sales in its first year, shares her insights and strategies for launching a direct-to-consumer business.


Beauty

Shakeup Spells Trouble at J.Crew

This week, everyone will be talking about the abrupt departure of J.Crew's CEO, Black Friday's shopping frenzy and growing pessimism about mass retailers on Wall Street. Read our BoF Professional Cheat Sheet.

Beauty

Shakeup Spells Trouble at J.Crew

This week, everyone will be talking about the abrupt departure of J.Crew's CEO, Black Friday's shopping frenzy and growing pessimism about mass retailers on Wall Street. Read our BoF Professional Cheat Sheet.


News & Analysis

The Renegade Eyewear Brand Breaking All the Rules

Despite avoiding advertising, influencers and discount deals, British direct-to-consumer eyewear brand Cubitts has opened seven stores in five years and is in it for the long haul.

News & Analysis

The Renegade Eyewear Brand Breaking All the Rules

Despite avoiding advertising, influencers and discount deals, British direct-to-consumer eyewear brand Cubitts has opened seven stores in five years and is in it for the long haul.


News & Analysis

Drive Episode 5: Warby Parker Founders on Forging Their Own Path

In episode five of BoF’s podcast series Drive, delivered by DHL, the co-founders of Warby Parker discuss how being industry outsiders helped them in their entrepreneurial journey, and why the opportunity keeps growing as the company does.

News & Analysis

Drive Episode 5: Warby Parker Founders on Forging Their Own Path

In episode five of BoF’s podcast series Drive, delivered by DHL, the co-founders of Warby Parker discuss how being industry outsiders helped them in their entrepreneurial journey, and why the opportunity keeps growing as the company does.


Fashion Week

Shanghai Fashion Week's Bid for Global Relevance

This week, everyone will be talking about Shanghai Fashion Week, Burberry's new fragrance, LVMH's Les Journées Particulières and the latest wave of pop-up stores. Read our BoF Professional Cheat Sheet.

Fashion Week

Shanghai Fashion Week's Bid for Global Relevance

This week, everyone will be talking about Shanghai Fashion Week, Burberry's new fragrance, LVMH's Les Journées Particulières and the latest wave of pop-up stores. Read our BoF Professional Cheat Sheet.


Media

The Rise of Drake’s OVO Label

The contemporary sportswear line, co-owned by Canadian rapper Drake and business partners Oliver El-Khatib and Noah "40" Shebib, is expected to reach $50 million in revenue this year.

Media

The Rise of Drake’s OVO Label

The contemporary sportswear line, co-owned by Canadian rapper Drake and business partners Oliver El-Khatib and Noah "40" Shebib, is expected to reach $50 million in revenue this year.


News & Analysis

Op-Ed | How Indie Brands Can Create Connection in the Age of Amazon

Brands like Glossier and Everlane have found success outside the usual retail channels. Replicating their achievements takes careful planning and a strong identity, argues Brady Donnelly.

News & Analysis

Op-Ed | How Indie Brands Can Create Connection in the Age of Amazon

Brands like Glossier and Everlane have found success outside the usual retail channels. Replicating their achievements takes careful planning and a strong identity, argues Brady Donnelly.


News & Analysis

Walmart to Launch Everlane Rival

The yet-to-be named line will target Gen Z consumers.

News & Analysis

Walmart to Launch Everlane Rival

The yet-to-be named line will target Gen Z consumers.


Retail

The BoF Podcast: Inside the Retail Hurricane with Doug Stephens

Listen to Doug Stephens aka the Retail Prophet ​​discus​s​ the death of wholesale​, the ​shift to direct-to-consumer, embracing uncertainty and ​​how to ​confront​​ Amazon.

Retail

The BoF Podcast: Inside the Retail Hurricane with Doug Stephens

Listen to Doug Stephens aka the Retail Prophet ​​discus​s​ the death of wholesale​, the ​shift to direct-to-consumer, embracing uncertainty and ​​how to ​confront​​ Amazon.


Retail

Why Digital Brands Are Invading Department Stores

Traditional retailers are bringing internet-born, direct-to-consumer brands into their stores as a way to draw millennials, creating new models for wholesale partnerships in the process.

Retail

Why Digital Brands Are Invading Department Stores

Traditional retailers are bringing internet-born, direct-to-consumer brands into their stores as a way to draw millennials, creating new models for wholesale partnerships in the process.


News & Analysis

Eyewear Brand Jimmy Fairly Plots UK Expansion

The French direct-to-consumer eyewear label is entering the UK with a new London store, e-commerce and plans for 14 more outposts in 2018.

News & Analysis

Eyewear Brand Jimmy Fairly Plots UK Expansion

The French direct-to-consumer eyewear label is entering the UK with a new London store, e-commerce and plans for 14 more outposts in 2018.


Financial Markets

Alibaba Snaps Up Stake in Ordre

Ordre, a digital platform for wholesaling fashion, has attracted investment from China’s largest e-commerce platform, which plans to put some of the start-up’s technology to use to sell directly to consumers.

Financial Markets

Alibaba Snaps Up Stake in Ordre

Ordre, a digital platform for wholesaling fashion, has attracted investment from China’s largest e-commerce platform, which plans to put some of the start-up’s technology to use to sell directly to consumers.