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direct-to-consumer

Retail

Six Things to Know About Selling Clothes in a Tough Market

Recently relaunched Alex Mill has enjoyed enough early success to open its first retail store ahead of schedule. But even with the backing of retail guru Mickey Drexler, startup life isn’t always easy.

Retail

Six Things to Know About Selling Clothes in a Tough Market

Recently relaunched Alex Mill has enjoyed enough early success to open its first retail store ahead of schedule. But even with the backing of retail guru Mickey Drexler, startup life isn’t always easy.


Luxury

What Did We Learn From Rihanna’s Fashion Launch?

The Fenty business model may not be truly revolutionary, but it does take new ideas further than other brands have been willing to go.

Luxury

What Did We Learn From Rihanna’s Fashion Launch?

The Fenty business model may not be truly revolutionary, but it does take new ideas further than other brands have been willing to go.


News & Analysis

The BoF Podcast: Building Disruptive Direct-to-Consumer Brands

Speaking at BoF West, the entrepreneurs behind Allbirds, Hims and Hers and Good American outline the keys to their brands’ success.

News & Analysis

The BoF Podcast: Building Disruptive Direct-to-Consumer Brands

Speaking at BoF West, the entrepreneurs behind Allbirds, Hims and Hers and Good American outline the keys to their brands’ success.


Entrepreneurship

How Three Fast-Growing DTC Brands Use Customer Feedback to Drive Sales

The entrepreneurs behind Allbirds, Hims and Hers and Good American outlined the keys to their brands’ success at BoF West.

Entrepreneurship

How Three Fast-Growing DTC Brands Use Customer Feedback to Drive Sales

The entrepreneurs behind Allbirds, Hims and Hers and Good American outlined the keys to their brands’ success at BoF West.


Retail

The 5 Most Important Things a Brand Must Do When Building a Direct-to-Consumer Business

Labels that used to be available only at the local mall are changing their distribution models in order to build a direct, and hopefully more profitable, relationship with the consumer. But it's a tricky move to pull off.

Retail

The 5 Most Important Things a Brand Must Do When Building a Direct-to-Consumer Business

Labels that used to be available only at the local mall are changing their distribution models in order to build a direct, and hopefully more profitable, relationship with the consumer. But it's a tricky move to pull off.


Financial Markets

Op-Ed | Fashion Needs a New Business Model. Speed Is the Answer.

Fashion businesses need to move faster to remain competitive. But speeding up means more than chasing trends – brands must realign their entire supply chain to create both market and social value.

Financial Markets

Op-Ed | Fashion Needs a New Business Model. Speed Is the Answer.

Fashion businesses need to move faster to remain competitive. But speeding up means more than chasing trends – brands must realign their entire supply chain to create both market and social value.


Beauty

New York’s Fashion and Beauty Startup Scene Is Having a Moment

Investors like the new breed of fashion companies that have an Instagram-fuelled intimate relationship with their customers.

Beauty

New York’s Fashion and Beauty Startup Scene Is Having a Moment

Investors like the new breed of fashion companies that have an Instagram-fuelled intimate relationship with their customers.


Financial Markets

Glossier Raises $100 million After Sales Double

The millennial-favorite cosmetics company doubled sales last year and is now valued at $1.2 billion, reports say.

Financial Markets

Glossier Raises $100 million After Sales Double

The millennial-favorite cosmetics company doubled sales last year and is now valued at $1.2 billion, reports say.


Beauty

Runway Hairstylist Josh Wood Receives Investment From Glossier and Farfetch Backer

The London-based hair colourist will use the new $6.5 million funding to scale the e-commerce model of his eponymous brand.

Beauty

Runway Hairstylist Josh Wood Receives Investment From Glossier and Farfetch Backer

The London-based hair colourist will use the new $6.5 million funding to scale the e-commerce model of his eponymous brand.


Retail

How Vans Keeps Its Cool

The skate shoe brand is 15 years into a sales boom and competes head to head with Nike and Adidas. Now parent company, VF Corp., is betting the same formula can help it transform from a collection of musty department-store labels into a retail empire.

Retail

How Vans Keeps Its Cool

The skate shoe brand is 15 years into a sales boom and competes head to head with Nike and Adidas. Now parent company, VF Corp., is betting the same formula can help it transform from a collection of musty department-store labels into a retail empire.


News & Analysis

The Designer Behind Balenciaga’s Triple S Launches New Line

David Tourniaire-Beauciel wants to mix European design with athletic technology and appeal to a comfort-driven consumer looking for an alternative to luxury sneakers.

News & Analysis

The Designer Behind Balenciaga’s Triple S Launches New Line

David Tourniaire-Beauciel wants to mix European design with athletic technology and appeal to a comfort-driven consumer looking for an alternative to luxury sneakers.


Retail

Millennial Loyalty Isn’t Enough: These Brands Want Their Love

With the shifting landscape comes a new generation of brands that want consumers to feel that kinship — even love — takes precedence over selling product.

Retail

Millennial Loyalty Isn’t Enough: These Brands Want Their Love

With the shifting landscape comes a new generation of brands that want consumers to feel that kinship — even love — takes precedence over selling product.