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Latest News & Analysis
Sustainability

What France’s Anti-Fast Fashion Law Means for Shein

The new legislation introduces advertising restrictions and financial penalties aimed squarely at ultra-fast fashion platforms like Shein and Temu while largely sparing European players such as Zara and H&M.

Sustainability

What France’s Anti-Fast Fashion Law Means for Shein

The new legislation introduces advertising restrictions and financial penalties aimed squarely at ultra-fast fashion platforms like Shein and Temu while largely sparing European players such as Zara and H&M.


Sustainability

Why Fashion Is Falling Behind on Its Climate Targets

While H&M and Kering have cut emissions by more than a third, the majority of fashion’s biggest brands remain behind the schedule they set for themselves.

Sustainability

Why Fashion Is Falling Behind on Its Climate Targets

While H&M and Kering have cut emissions by more than a third, the majority of fashion’s biggest brands remain behind the schedule they set for themselves.


Retail

Can H&M Revive Top-Line Growth?

The Swedish fast-fashion giant may once again manage to lift earnings through improved efficiency and cost cuts, but its strategy to deliver sustainable sales growth will be the key focus for second quarter results.

Retail

Can H&M Revive Top-Line Growth?

The Swedish fast-fashion giant may once again manage to lift earnings through improved efficiency and cost cuts, but its strategy to deliver sustainable sales growth will be the key focus for second quarter results.


Sustainability

Why Fashion Is Still Stuck on Sustainability Double Standards

As the presence of PFAs in apparel comes into the spotlight, and ‘sustainable’ collaborations driven by overproduction hit the market, fashion’s definition of sustainability looks increasingly hard to defend.

Sustainability

Why Fashion Is Still Stuck on Sustainability Double Standards

As the presence of PFAs in apparel comes into the spotlight, and ‘sustainable’ collaborations driven by overproduction hit the market, fashion’s definition of sustainability looks increasingly hard to defend.


Global Markets

Global Brands See Revival in China as Retail Nationalism Cools

Mid-market global brands like Gap, Zara, and Uniqlo are successfully winning back Chinese consumers who previously favoured domestic labels.

Global Markets

Global Brands See Revival in China as Retail Nationalism Cools

Mid-market global brands like Gap, Zara, and Uniqlo are successfully winning back Chinese consumers who previously favoured domestic labels.


Sustainability

The Debrief | Can H&M Prove Sustainability is a Growth Engine?

BoF correspondent Shayeza Walid joins The Debrief to unpack H&M’s unprecedented climate progress paired with a dip in sales — and whether the Swedish giant can escape being slotted in the middle of the pack of the fashion market.

Sustainability

The Debrief | Can H&M Prove Sustainability is a Growth Engine?

BoF correspondent Shayeza Walid joins The Debrief to unpack H&M’s unprecedented climate progress paired with a dip in sales — and whether the Swedish giant can escape being slotted in the middle of the pack of the fashion market.


Sustainability

The Game of ‘Selling’ Sustainability

From H&M’s bid to draw shoppers in with its sustainable positioning, Shein’s new circularity study and a campaign showing athleisure can be made using clean energy, fashion is trying to figure out sustainability’s saleability.

Sustainability

The Game of ‘Selling’ Sustainability

From H&M’s bid to draw shoppers in with its sustainable positioning, Shein’s new circularity study and a campaign showing athleisure can be made using clean energy, fashion is trying to figure out sustainability’s saleability.


Sustainability

Exclusive: H&M Says Sustainability Is Good for Business. Can It Get Shoppers to Care?

H&M Group CEO Daniel Ervér spoke to The Business of Fashion about why the retail giant is continuing to push on climate action, persuade consumers to see it as more than a fast-fashion giant — and prove that reducing emissions can drive business performance.

Sustainability

Exclusive: H&M Says Sustainability Is Good for Business. Can It Get Shoppers to Care?

H&M Group CEO Daniel Ervér spoke to The Business of Fashion about why the retail giant is continuing to push on climate action, persuade consumers to see it as more than a fast-fashion giant — and prove that reducing emissions can drive business performance.


Workplace & Talent

How to Protect Work-Life Balance in the Fashion and Beauty Industries

Industry insiders share advice on how employees in notoriously competitive fields like fashion and beauty can protect their working hours and set professional boundaries while achieving career goals.

Workplace & Talent

How to Protect Work-Life Balance in the Fashion and Beauty Industries

Industry insiders share advice on how employees in notoriously competitive fields like fashion and beauty can protect their working hours and set professional boundaries while achieving career goals.


Sustainability

Exclusive: Shein Wants Brands to Use Its Supply Chain. Should They?

The fast-fashion giant is offering to let smaller labels plug directly into its famed on-demand manufacturing and global logistics network. But is the boost in speed worth the risk of putting operations in a competitor’s hands?

Sustainability

Exclusive: Shein Wants Brands to Use Its Supply Chain. Should They?

The fast-fashion giant is offering to let smaller labels plug directly into its famed on-demand manufacturing and global logistics network. But is the boost in speed worth the risk of putting operations in a competitor’s hands?