Skip to main content
BoF Logo

Agenda-setting intelligence, analysis and advice for the global fashion community.

Meta May Allow Facebook, Instagram Users in EU to Pay to Avoid Ads

The trial comes as social media companies are facing a global backlash over concerns that they profit at the expense of young users.
The trial comes as social media companies are facing a global backlash over concerns that they profit at the expense of young users. (Shutterstock)
PREFER BoF ON GOOGLE
In This Article

© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

Loading recommended reads…

Latest News & Analysis
Unrivalled, world class journalism across fashion, luxury and beauty industries.
VIEW MORE
Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON
10 years of BoF Professional