Agenda-setting intelligence, analysis and advice for the global fashion community.
Vogue’s annual runway spectacle Vogue World is returning to the US.
Its sixth edition will be held in early autumn of 2027 in San Francisco, California, Vogue announced on Thursday.
Vogue World has previously taken place in New York, London, Paris and, most recently last October, in the Paramount Studios lot in Los Angeles for a Hollywood-themed extravaganza attended by the likes of Nicole Kidman and Doja Cat. This year, it will be presented in Milan on Sept. 22 to kick off Milan Fashion Week.
Juan Costa Paz, co-founder of creative agency Convoy and Love magazine co-creative director, will serve as creative director of the events in Milan and San Francisco.
ADVERTISEMENT
Next year’s locale — home to global tech mecca Silicon Valley — may be another symptom of fashion’s increasingly cosy and controversial relationship with the tech industry. In February, Mark Zuckerberg and his wife Priscilla Chan attended the Prada Autumn/Winter 2026 show, and in May, Jeff and Lauren Sánchez Bezos sponsored and served as honorary co-chairs of the 2026 Met Gala.
Learn more:
Fourth ‘Vogue World’ Reimagines Hollywood’s Lost Magic
The Los Angeles iteration of Vogue’s annual runway entertainment event aimed to revitalise the city’s beleaguered film industry through fashion tie-ups.
