Latest News & Analysis

The Next Great Competitive Advantage: Fixing Society
An excerpt from ‘The Future of Competitive Advantage,’ an analysis by retail futurist Doug Stephens on the business opportunity in rebuilding civic trust, broad-based economic prosperity and widespread access to education.

The Next Great Competitive Advantage: Fixing Society
An excerpt from ‘The Future of Competitive Advantage,’ an analysis by retail futurist Doug Stephens on the business opportunity in rebuilding civic trust, broad-based economic prosperity and widespread access to education.

Explainer: How Brand Management Firms Are Moving Upmarket
Once bottom feeders, players like Authentic Brands Group, WHP Global and Bluestar Alliance are targeting premium, culturally relevant brands, from Off-White to Marc Jacobs.

Explainer: How Brand Management Firms Are Moving Upmarket
Once bottom feeders, players like Authentic Brands Group, WHP Global and Bluestar Alliance are targeting premium, culturally relevant brands, from Off-White to Marc Jacobs.

Kering Names Gianfranco D’Attis CEO of McQueen
The former Prada chief will be charged with piloting the restructuring and repositioning of the label founded by Lee Alexander McQueen as Kering CEO Luca De Meo reviews the group’s portfolio.

Kering Names Gianfranco D’Attis CEO of McQueen
The former Prada chief will be charged with piloting the restructuring and repositioning of the label founded by Lee Alexander McQueen as Kering CEO Luca De Meo reviews the group’s portfolio.

Exclusive: Bridgepoint Group to Acquire Obagi Medical
The UK investment firm has agreed to purchase the clinical skincare label from Waldencast for $460 million, with co-founders Michel Brousset and Hind Sebti departing the beauty conglomerate to join Bridgepoint.

Exclusive: Bridgepoint Group to Acquire Obagi Medical
The UK investment firm has agreed to purchase the clinical skincare label from Waldencast for $460 million, with co-founders Michel Brousset and Hind Sebti departing the beauty conglomerate to join Bridgepoint.

China’s Shoppers Are Buying Luxury Again
Results from companies including L’Oréal, LVMH and Ralph Lauren, along with industry data, suggest affluent consumers are starting to spend more again, helped in part by a Chinese equities rally boosting wealth and sentiment.

China’s Shoppers Are Buying Luxury Again
Results from companies including L’Oréal, LVMH and Ralph Lauren, along with industry data, suggest affluent consumers are starting to spend more again, helped in part by a Chinese equities rally boosting wealth and sentiment.

Why Influencers Are Infiltrating the Masthead
Legacy titles and digital upstarts alike are flailing at a time when influencers are more powerful than ever. Refinery29 is the latest publication betting that joining forces will help them both succeed in the future.

Why Influencers Are Infiltrating the Masthead
Legacy titles and digital upstarts alike are flailing at a time when influencers are more powerful than ever. Refinery29 is the latest publication betting that joining forces will help them both succeed in the future.

How Books Became Fashion’s Favourite Flex
Fashion brands from Coach to Dior are piling into literature as books become key status symbols and markers of knowledge and taste in an age of visual overload and AI slop. Which strategies have substance?

How Books Became Fashion’s Favourite Flex
Fashion brands from Coach to Dior are piling into literature as books become key status symbols and markers of knowledge and taste in an age of visual overload and AI slop. Which strategies have substance?

Recho Omondi on How Brands Can Navigate the ‘TikTok City’
In a new knowledge report by BoF, in partnership with TikTok, Recho Omondi, founder of The Cutting Room Floor podcast, unpacks how creating culture and community on TikTok is possible if brands are bold enough to have a personality.

Recho Omondi on How Brands Can Navigate the ‘TikTok City’
In a new knowledge report by BoF, in partnership with TikTok, Recho Omondi, founder of The Cutting Room Floor podcast, unpacks how creating culture and community on TikTok is possible if brands are bold enough to have a personality.

Zegna Heads to LA as Luxury Seeks Out Growth
Dior, Gucci, Vuitton, Zegna… The Italian menswear label will become the latest luxury player to stage a major runway show in the US on Friday, as it aims to extend its winning streak in the market, a relative bright spot amid a prolonged sector-wide slowdown. Plus, an update on Macy’s turnaround efforts and Zara’s momentum.

Zegna Heads to LA as Luxury Seeks Out Growth
Dior, Gucci, Vuitton, Zegna… The Italian menswear label will become the latest luxury player to stage a major runway show in the US on Friday, as it aims to extend its winning streak in the market, a relative bright spot amid a prolonged sector-wide slowdown. Plus, an update on Macy’s turnaround efforts and Zara’s momentum.

The Executive Briefing: Shein Buys Everlane; The Watch Collab of the Year; GLP-1s Reshape Fashion
Shein’s acquisition of Everlane brims over with symbolism, Swatch and Audemars Piguet cause a frenzy and GLP-1s force fashion to rethink fit. Keep reading for your analysis of May’s top news.

The Executive Briefing: Shein Buys Everlane; The Watch Collab of the Year; GLP-1s Reshape Fashion
Shein’s acquisition of Everlane brims over with symbolism, Swatch and Audemars Piguet cause a frenzy and GLP-1s force fashion to rethink fit. Keep reading for your analysis of May’s top news.

RaiseFashion Designers on Balancing Scale with Creative Integrity
BoF speaks with six designers from RaiseFashion’s 2026 Masterclass — Daveed Baptiste, Greg Jackson, Haoran Li, Hiywet Mimi Girma, Mark Grattan and Olivia Cheng — on the pressure to scale prematurely. Plus, how access to the right mentorship, networks and expertise helps build businesses that last.

RaiseFashion Designers on Balancing Scale with Creative Integrity
BoF speaks with six designers from RaiseFashion’s 2026 Masterclass — Daveed Baptiste, Greg Jackson, Haoran Li, Hiywet Mimi Girma, Mark Grattan and Olivia Cheng — on the pressure to scale prematurely. Plus, how access to the right mentorship, networks and expertise helps build businesses that last.

Burberry Delays Net Zero Emissions Target by 10 Years to 2050
The British group positioned itself as an industry leader five years ago when it announced a goal of net zero by 2040 — ahead of other luxury brands and the Paris Agreement on climate change.

Burberry Delays Net Zero Emissions Target by 10 Years to 2050
The British group positioned itself as an industry leader five years ago when it announced a goal of net zero by 2040 — ahead of other luxury brands and the Paris Agreement on climate change.