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Sports

Fashion’s Biggest Super Bowl Ever

American brands swooped in on Super Bowl LIX, staging runway shows in its host city of New Orleans and collaborating with halftime star Kendrick Lamar as fashion and football took their relationship to a new level.


Luxury

This Week: The Super Bowl; Gucci at a Crossroads

Expectations are low for the struggling luxury mega brand, as parent Kering reports fourth-quarter results.


Fashion Week

The Verdict on Calvin Klein’s Return to the Runway

In resurrecting the brand’s ‘Collection’ line, designer Veronica Leoni aimed to pick up where Calvin left off. If a bit of nostalgia was inescapable and a hint of ‘fashion nun’ crept into the outing, her point of view was clear, reports Angelo Flaccavento.


Luxury

Why Luxury Is Broken

The sheer number of changes at the top of big brands this week is a sign the industry is still searching for a way out of its current troubles.


Retail

A Death Blow for Dupe Culture, Deferred

President Trump’s ruling this week to end the de minimis tax loophole could be a bust for Shein and Temu, but a boon for all the mid-priced brands they’ve ripped off over the years.


Retail

Nike CEO’s Turnaround Plan Began With Call to NFL’s Roger Goodell

Nike CEO Elliott Hill secured an extension of the company’s critical licensing deal with the NFL through 2038, strengthening both brands' global ambitions as they collaborate on expanding football’s reach.


Beauty

L’Oréal Invests in Jacquemus, Inks Beauty Deal

The cosmetics giant has taken a minority stake in the buzzy French brand as part of a long-term beauty partnership.


Beauty

The Business of Beauty Haul of Fame: Can Beauty Sell Without Social?

We asked Lush, the bodycare giant which closed its accounts in 2021.


Marketing

How Hotels Became Fashion’s Most In-Demand Partner

In a fresh wave of collaborations, fashion and beauty brands are creating merch for top hotels that goes far beyond gift shop merchandise.


Luxury

Who Will Lead the House of Gucci?

The abrupt departure of creative director Sabato De Sarno raises questions over who will replace him and how long it will take to get Kering’s anchor brand back on track.


Beauty

How TikTok Trends Feed the Beauty Product Pipeline

TikTok trends have caused entire product categories, from snail mucin serums to bronzing drops, to go mainstream, but that pipeline’s future is uncertain.


Technology

How Much Does Sneaker Innovation Matter?

With so many brands peddling new performance technologies, it can be hard for shoppers to understand what makes one product better than another. It's on brands to nail the right mix of form and function.