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Retail

Analysis: US Tariffs on Vietnam Would Be a Blow to Nike and Other Sportswear Brands

According to its annual report, Nike produced 50 percent of its footwear and 28 percent of its apparel in Vietnam in its 2024 fiscal year.


Global Markets

In Shanghai, Fresh Energy Despite the Downturn

From Samuel Guì Yang to Ao Yes, Shanghai Fashion Week’s best shows were those with a modern take on Chinese dressing, reports Angelo Flaccavento.


Global Markets

Worldview | A Quarter-Century of Indian Design at Lakme Fashion Week

This week’s round-up of global markets fashion business news also features Nigeria’s declining textile sector, Myanmar’s earthquake disruptions and Chinese factories in Kazakhstan, Bangladesh and Morocco.


Luxury

How Rolex Makes a New Watch

Inside the painstaking design and development of the brand’s new Oyster Perpetual Land-Dweller.


Retail

Why Gap Is Going Premium

With the new GapStudio line, creative director Zac Posen is introducing an edgier, fashion-forward perspective and a platform for monetising his designs on the red carpet, such as Gap’s latest custom outfit for Timothée Chalamet.


Marketing

How AI Is Already Changing Marketing

With an array of new AI tools on hand, fashion marketers need to balance automating rote tasks and maintaining their creative vision to ensure brand integrity.


Executive Briefings

The Executive Briefing: Reading the Tariff Tea Leaves

This month, ominous trade signals and dismal luxury sales made for a bleak present, while designer appointments and AI innovations pointed towards the future. Read on for your concise breakdown of March’s key developments from executive editor Brian Baskin.


Sustainability

The Brewing Controversy Over the Cotton in Your T-Shirt

Zara owner Inditex, the world’s largest fast fashion company, is ditching the industry’s biggest sustainable cotton scheme amid a deforestation scandal and a wider push to prioritise organic fibres.


Beauty

John Cena Turns Beauty Influencer for Neutrogena

The American drugstore mainstay has tapped the pro wrestler and actor — and oft-memed — John Cena to front its latest campaign, betting that his broad appeal and a touch of humour can help the brand get back on track.


Technology

Creative Industries Union and Model Advocates Push Back on AI Models

The backlash against AI models has led to protective legislation for human models, though pro-tech critics still cite issues like AI’s limited use and inability to replicate innovation.


Beauty

Beauty Clinics in UK Offering Banned Treatments Derived From Human Cells

Exosomes, which are used by celebrities like Kim Kardashian, are mostly derived from plant or salmon cells. But now, some appear to rely on human cell matter, breaching UK and EU regulations.


Retail

This Week: Tariffs and TikTok, 24/7

After a brief reprieve, it’ll be all Trump, all the time for the fashion industry as the administration rolls out new tariffs and tries to get a TikTok sale over the line.