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Global Markets

Meesho: India’s Bargain Fashion Behemoth

The country’s third-largest e-commerce player is set to go public this year after bringing order to the unorganised retail sector and connecting micro fashion enterprises to small-town shoppers nationwide.


Global Markets

Worldview | Seoul Fashion Week’s Changing of the Guard

This week’s round-up of global markets fashion business news also features Turkish exporters, Russia’s BRICS+ Fashion Summit and the Carmen Busquets Couture Prize.


Luxury

The Great Fashion Reset | Editor’s Letter

As the fashion world heads into a historic, high-stakes season, The Business of Fashion kicks off its coverage with a special package on the industry’s challenges and the way forward.


Marketing

Riding a Wave of Growth, Anthropologie Launches Its Biggest Celeb Campaign Yet

Featuring ‘Riverdale’ star Camila Mendes, the ad marks the first big moment for the retailer under a new chief marketing officer.


Luxury

The Great Fashion Reset | Can Designer Revamps Save Fashion?

Brands are betting big on creative reboots across the luxury industry including Dior, Chanel, Gucci and more. But sticking the landing on an aesthetic refresh is easier said than done, and a new generation of creative directors face the same systemic challenges that stymied predecessors.


Beauty

Trendy Sunscreen Gets Burned by Regulators

With multiple voluntary product recalls and testing inconsistencies, hip sunscreen startups are in the social media spotlight as they navigate an unprecedented level of SPF scepticism.


Luxury

LVMH Bets on LA’s Rodeo Drive with New Tiffany, Louis Vuitton Flagships

The French luxury giant is further solidifying its control over the exclusive Beverly Hills retail zone with plans for a new Tiffany flagship and a large Louis Vuitton store and cultural campus.


Workplace & Talent

How to Get Ahead in Fashion’s Stagnant Job Market

Tariffs, AI fears and shaky economics have slowed hiring but there are ways talent and brands can find opportunity in the standstill.


Retail

This Week: Back to School for American Teens, Back to Work for European Luxury

For the first time in a while, kids will be wearing something other than Nikes when they arrive back on campus.


Marketing

What Taylor Swift and Travis Kelce’s Engagement Means for Fashion

Donald Trump’s MAGA movement has become synonymous with traditional displays of American patriotism — but the engagement of America’s so-called “royal couple” serves as a reminder that there’s still a way for fashion to embrace Americana branding.


Sustainability

Is Fashion’s Era of Cheap Thrills Finally Over?

The US is ending all tariff exemptions for low-priced packages, while India is grappling with hefty new duties for American shipments and Taylor Swift is doing the diamond industry’s marketing for it.


Luxury

Opinion: Undoing Kering Property Bets May Dent Foundations

A fire sale could erode value further, Yawen Chen writes.