Member Exclusives

The Case for Lab-Grown Hair Extensions
Following a flurry of headlines alleging that synthetic hair extensions contain harmful chemicals, British company Ruka is launching a lab-made option using a complex formulation process, which it says is a safer alternative. Marketing and scaling its business could be just as complex.

Introducing Expert Perspectives: A New Type of Email Newsletter From The Business of Fashion
With Expert Perspectives you’ll get authoritative points of view from our journalists on the topics that matter most to you. These newsletters are for BoF Professional Members only. Subscribe now.

Paris Day Three: Jonathan Anderson’s Dior Debut! The Headline That Mattered Most
But that ain’t all… Haider Ackermann cut loose at Tom Ford, writes Tim Blanks.

Brunello Cucinelli Seeks to Reassure Investors After Short Seller Accusations
The Italian cashmere label rejected allegations that it misled investors about its Russian business and discounting practices and confirmed it’s on target to grow sales 10 percent this year.

Stella McCartney Pioneers Plant-Based Fashion Feathers
The label, which turns 25 next year, has never used leather, fur or skins.

The K-Beauty Giants Resetting Beauty’s Pecking Order
A new wave of South Korean conglomerates are ascending the ranks of the world’s largest beauty companies.

Sports and Fashion Are Tighter Than Ever. But Who’s Really Winning?
New partnerships between teams, leagues, players and brands popping up almost daily. Which of these deals work – and how to measure success – is open to interpretation.

The Story Behind Gap’s Gwyneth Paltrow and Apple Martin Campaign
In an exclusive interview with BoF, Gap chief executive Mark Breitbard discussed the strategy behind the mother-daughter campaign for the brand’s premium line, GapStudio.

Paris Day Two: Louis Vuitton, Courrèges, Dries Van Noten
You too can play ‘Connections’ with fashion’s brightest stars, writes Tim Blanks.

How to Scale a Premium Skincare Brand
Beauty retailers excel at creating interactive, playful shopping experiences, but science-backed, pricey skincare brands looking to find growth must think outside the box.

Clearing The Air on Puma + Adidas’ Big Game Opportunity
The rumour mill around Puma has churned out several different scenarios for the brand’s future in the last few weeks. We got to the bottom of one with the source.

Worldview | African Apparel Manufacturers Brace for AGOA Expiry
This week’s round-up of global markets fashion business news also features Indian jewellery in Dubai, Vietnamese footwear exports and Uzbekistan’s US textile campaign.