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Media

How fashion media is adapting its approach to content, platforms and business models.

How to Pitch Fashion Media Right Now

The pandemic has made it harder than ever for brands and PR to break through the noise of a crowded inbox. BoF spoke with editors and writers about what’s working in the age of Covid-19— and what’s not.

How to Pitch Fashion Media Right Now

The pandemic has made it harder than ever for brands and PR to break through the noise of a crowded inbox. BoF spoke with editors and writers about what’s working in the age of Covid-19— and what’s not.


At Condé Nast and Hearst, It’s About More Than the Current Crisis

The rival publishers have so far taken different approaches to managing what’s in front of them — and anticipating what’s to come.

At Condé Nast and Hearst, It’s About More Than the Current Crisis

The rival publishers have so far taken different approaches to managing what’s in front of them — and anticipating what’s to come.


V Magazine Launches Initiative to Support Emerging Creative Talent in the Era of Covid-19

CreatiVity is one of many programmes set up by media companies to boost exposure for young creatives.

V Magazine Launches Initiative to Support Emerging Creative Talent in the Era of Covid-19

CreatiVity is one of many programmes set up by media companies to boost exposure for young creatives.


The BoF Podcast: Jefferson Hack on Why the World Must Not Be Complacent

The Dazed Media founder speaks to BoF Editor-in-Chief Imran Amed about the role of fashion media companies during a pandemic.

The BoF Podcast: Jefferson Hack on Why the World Must Not Be Complacent

The Dazed Media founder speaks to BoF Editor-in-Chief Imran Amed about the role of fashion media companies during a pandemic.


For Fashion Magazines, It's Crunch Time

Style titles face panicked advertisers, long-lead times and cancelled photo shoots. Can they keep print media relevant in the age of Covid-19?

For Fashion Magazines, It's Crunch Time

Style titles face panicked advertisers, long-lead times and cancelled photo shoots. Can they keep print media relevant in the age of Covid-19?


Television's Power to Launch Fashion Brands Remains Unproven

Netflix’s ‘Next in Fashion’ and Amazon’s ‘Making the Cut’ are more focused on the business of selling clothes than 'Project Runway' ever was. But can their winners become stars?

Television's Power to Launch Fashion Brands Remains Unproven

Netflix’s ‘Next in Fashion’ and Amazon’s ‘Making the Cut’ are more focused on the business of selling clothes than 'Project Runway' ever was. But can their winners become stars?


The BoF Podcast: Vogue Italia Editor-in-Chief on Lessons Learned in Isolation

In our first edition of #BoFLIVE, Emanuele Farneti speaks with BoF’s Robin Mellery-Pratt about running a publication in the coronavirus-spurred lockdown.

The BoF Podcast: Vogue Italia Editor-in-Chief on Lessons Learned in Isolation

In our first edition of #BoFLIVE, Emanuele Farneti speaks with BoF’s Robin Mellery-Pratt about running a publication in the coronavirus-spurred lockdown.


How Fashion's Freelancers Are Adapting to the New Normal

For many of the industry's independent creatives, the coronavirus has put everything on hold.

How Fashion's Freelancers Are Adapting to the New Normal

For many of the industry's independent creatives, the coronavirus has put everything on hold.


The BoF Podcast: Carine Roitfeld’s Remarkable Fashion Career

The acclaimed stylist and editor, whose name has become synonymous with French style, talks to Imran Amed about how the industry has changed since her days at French Vogue, working with Karl Lagerfeld, becoming a brand and the importance of staying curious.

The BoF Podcast: Carine Roitfeld’s Remarkable Fashion Career

The acclaimed stylist and editor, whose name has become synonymous with French style, talks to Imran Amed about how the industry has changed since her days at French Vogue, working with Karl Lagerfeld, becoming a brand and the importance of staying curious.


Why Highsnobiety Is Launching a Print Magazine for the Instagram Generation

The redesigned print publication comes as the media group expands into different platforms to actively engage new-age consumers.

Why Highsnobiety Is Launching a Print Magazine for the Instagram Generation

The redesigned print publication comes as the media group expands into different platforms to actively engage new-age consumers.


Hearst Is Still Searching for an Editor for Harper’s Bazaar. Here’s Why.

Print’s challenges might not matter to some who dream of following in the footsteps of Liz Tilberis and Glenda Bailey. But many of today’s editors have other aspirations.

Hearst Is Still Searching for an Editor for Harper’s Bazaar. Here’s Why.

Print’s challenges might not matter to some who dream of following in the footsteps of Liz Tilberis and Glenda Bailey. But many of today’s editors have other aspirations.


How to Launch a Successful Podcast in a Saturated Market

Podcasts hold huge appeal for publishers but cutting through the clutter and making money is no easy feat, writes Amy Odell.

How to Launch a Successful Podcast in a Saturated Market

Podcasts hold huge appeal for publishers but cutting through the clutter and making money is no easy feat, writes Amy Odell.