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The Business of Fashion

Entrepreneurship

Analysis and advice on new fashion ventures, including key lessons for entrepreneurs.

Britain’s Young Designers Are Struggling

With several emerging designers unable to show their work at London Fashion Week due to financial constraints, the industry chatter was as much about the shows that weren’t as the shows that were, reports the Guardian.

Britain’s Young Designers Are Struggling

With several emerging designers unable to show their work at London Fashion Week due to financial constraints, the industry chatter was as much about the shows that weren’t as the shows that were, reports the Guardian.

How Raisefashion Supports First-Time Fashion Designers from BIPOC Backgrounds Enter the Industry

BoF meets four designers from Raisefashion’s brand fellowship programme without formal fashion training, to learn the challenges they have faced in starting a brand and how the non-profit is supporting their venture.

How Raisefashion Supports First-Time Fashion Designers from BIPOC Backgrounds Enter the Industry

BoF meets four designers from Raisefashion’s brand fellowship programme without formal fashion training, to learn the challenges they have faced in starting a brand and how the non-profit is supporting their venture.

At Raisefashion, Supporting Emerging BIPOC Designers Grow Their Businesses

Four designers from Raisefashion’s brand fellowship programme share how the non-profit has enabled the creatives to take their business from strength to strength, and better navigate on-going market challenges today.

At Raisefashion, Supporting Emerging BIPOC Designers Grow Their Businesses

Four designers from Raisefashion’s brand fellowship programme share how the non-profit has enabled the creatives to take their business from strength to strength, and better navigate on-going market challenges today.

Inside the Emerging Talent Programme for BIPOC Designers at Raisefashion

Executive director and founding board member, Felita Harris discusses the non-profit’s brand fellowship programme — an 8-week masterclass for 8 BIPOC designers, conducted by experienced industry advisors and senior executives.

Inside the Emerging Talent Programme for BIPOC Designers at Raisefashion

Executive director and founding board member, Felita Harris discusses the non-profit’s brand fellowship programme — an 8-week masterclass for 8 BIPOC designers, conducted by experienced industry advisors and senior executives.

Puppets and Puppets Looks Beyond the Cookie Bag

The brand, which harnessed the power of its bestselling Cookie bag and tastemaker customer base to become one of New York’s most promising emerging brands, wants to grow buzz at home and abroad.

Puppets and Puppets Looks Beyond the Cookie Bag

The brand, which harnessed the power of its bestselling Cookie bag and tastemaker customer base to become one of New York’s most promising emerging brands, wants to grow buzz at home and abroad.

How Sézane Turned French Girl Fashion Into a DTC Success Story

Thanks to its sweet-spot pricing and strong brand identity, the cult Parisian label is proof that the original direct-to-consumer, cut-out-the-middleman business model still works. Now, it’s opening a US office and launching new categories like homeware and kids.

How Sézane Turned French Girl Fashion Into a DTC Success Story

Thanks to its sweet-spot pricing and strong brand identity, the cult Parisian label is proof that the original direct-to-consumer, cut-out-the-middleman business model still works. Now, it’s opening a US office and launching new categories like homeware and kids.

Luar’s Raul Lopez on Affordable It Bags and a Diverse Look

The designer explains how New York’s ballroom scene, growing up in a Dominican community and fans such as Dua Lipa helped him build a luxury brand accessible to everyone.

Luar’s Raul Lopez on Affordable It Bags and a Diverse Look

The designer explains how New York’s ballroom scene, growing up in a Dominican community and fans such as Dua Lipa helped him build a luxury brand accessible to everyone.

Rains: How A Scandi Outerwear Label Tapped Into Minimalist Branding’s Mass Appeal

Rains founders Philip Lotko and Daniel Brix successfully turned rainwear into a €71 million business. Now, they have ambitions to take their 10-year-old label to the next level and spur sales to surpass the €200 million mark over the next four years.

Rains: How A Scandi Outerwear Label Tapped Into Minimalist Branding’s Mass Appeal

Rains founders Philip Lotko and Daniel Brix successfully turned rainwear into a €71 million business. Now, they have ambitions to take their 10-year-old label to the next level and spur sales to surpass the €200 million mark over the next four years.

Bracing for Turbulence, Independent Designers Focus on What Sells

As recession looms and retailers pull back, finding the balance between creativity and commerciality, growth and caution is existential for young brands.

Bracing for Turbulence, Independent Designers Focus on What Sells

As recession looms and retailers pull back, finding the balance between creativity and commerciality, growth and caution is existential for young brands.

Benoit Pagotto: The Nike-Backed Gamer Building the Supreme of the Metaverse

Virtual fashion brand RTFKT rocketed from launch to Nike acquisition in less than two years. The man on the joystick isn’t a Silicon Valley geek but a French provocateur with a radical business vision and a warning for the fashion industry: ‘A lot of brands are going to die.’

Benoit Pagotto: The Nike-Backed Gamer Building the Supreme of the Metaverse

Virtual fashion brand RTFKT rocketed from launch to Nike acquisition in less than two years. The man on the joystick isn’t a Silicon Valley geek but a French provocateur with a radical business vision and a warning for the fashion industry: ‘A lot of brands are going to die.’

Téthys Joins General Atlantic to Back DTC Brand Sézane

The Bettencourt-Meyers family office is taking a minority stake in the Paris-based fashion label, whose sales have skyrocketed in recent years.

Téthys Joins General Atlantic to Back DTC Brand Sézane

The Bettencourt-Meyers family office is taking a minority stake in the Paris-based fashion label, whose sales have skyrocketed in recent years.

The BoF Podcast | Serena Williams: ‘Pressure Is a Privilege’

In a 2019 conversation with BoF’s Imran Amed, the tennis champion, who announced her retirement this week, reveals how the mental toughness she has built on the court prepared her for life as an entrepreneur.

The BoF Podcast | Serena Williams: ‘Pressure Is a Privilege’

In a 2019 conversation with BoF’s Imran Amed, the tennis champion, who announced her retirement this week, reveals how the mental toughness she has built on the court prepared her for life as an entrepreneur.

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