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Hair Care

Can Mikayla Nogueira Sell Fragrance, Too?

The beauty influencer is hoping her 20 million-strong following can cut through the category’s oversaturation with Only Sunshine, a tropical scent launched with indie brand Snif.

Can Mikayla Nogueira Sell Fragrance, Too?

The beauty influencer is hoping her 20 million-strong following can cut through the category’s oversaturation with Only Sunshine, a tropical scent launched with indie brand Snif.


Epstein Used NYC’s Fekkai Salon for Himself, His ‘Girls’ and Kathy Ruemmler

Hundreds of emails underscore how Jeffrey Epstein was loyal to the high-end salon that acted as a cog in his perks machine.

Epstein Used NYC’s Fekkai Salon for Himself, His ‘Girls’ and Kathy Ruemmler

Hundreds of emails underscore how Jeffrey Epstein was loyal to the high-end salon that acted as a cog in his perks machine.


One of These Companies Could Be the Next Hair-Care Giant

Indie hair-care brands are tempting conglomerates with their next-gen products and fast-moving ethos, but the current big beauty landscape lacks a dominant player. Firms like Wella Company, Henkel and L’Oréal are all vying for the top spot.

One of These Companies Could Be the Next Hair-Care Giant

Indie hair-care brands are tempting conglomerates with their next-gen products and fast-moving ethos, but the current big beauty landscape lacks a dominant player. Firms like Wella Company, Henkel and L’Oréal are all vying for the top spot.


Clean Beauty’s Quiet Comeback

Credo Beauty has added stylish clean makeup brand Saie to its portfolio, as the category enters a mature, results-driven era.

Clean Beauty’s Quiet Comeback

Credo Beauty has added stylish clean makeup brand Saie to its portfolio, as the category enters a mature, results-driven era.


Can Nars Keep Winning Complexion?

With its biggest launch in years, Nars is hoping to consolidate its reputation as a category leader in foundations and concealers. But the fight to stay on top has never been harder.

Can Nars Keep Winning Complexion?

With its biggest launch in years, Nars is hoping to consolidate its reputation as a category leader in foundations and concealers. But the fight to stay on top has never been harder.


Inside Sephora’s Bet on Biotech

Biotech skincare brand Mother Science will debut on Sephora next week as the retailer accelerates its push into lab-developed beauty alongside brands like U Beauty.

Inside Sephora’s Bet on Biotech

Biotech skincare brand Mother Science will debut on Sephora next week as the retailer accelerates its push into lab-developed beauty alongside brands like U Beauty.


How To Launch Skincare That Sticks

Consumers of face masks are seeking more convenient formats and clinical grade efficiency — prompting a maturation of sorts for the stalwart skincare subcategory.

How To Launch Skincare That Sticks

Consumers of face masks are seeking more convenient formats and clinical grade efficiency — prompting a maturation of sorts for the stalwart skincare subcategory.


Behind the Scenes at LVMH Beauty

In this edition of Full Coverage, Priya Rao is back on the luxury beat reporting on big moves at LVMH Beauty and how L’Oréal turned Valentino’s fragrance into a blockbuster.

Behind the Scenes at LVMH Beauty

In this edition of Full Coverage, Priya Rao is back on the luxury beat reporting on big moves at LVMH Beauty and how L’Oréal turned Valentino’s fragrance into a blockbuster.


How to Sell Fragrance Like a Fashion Accessory

The latest launch from Sidia, a perfume campaign fronted by the model Erin Wasson, reflects a new positioning for fine fragrance as fashion’s favourite beauty accessory.

How to Sell Fragrance Like a Fashion Accessory

The latest launch from Sidia, a perfume campaign fronted by the model Erin Wasson, reflects a new positioning for fine fragrance as fashion’s favourite beauty accessory.


A New Challenger Is Taking on Sephora in Its Biggest Market

Canadian chain Sukoshi is expanding into the US quickly, having opened six stores since the start of 2025 vending a variety of beauty products from Korea, Japan and China. It enters a crowded market, but wants to set itself apart as both a specialist and a generalist.

A New Challenger Is Taking on Sephora in Its Biggest Market

Canadian chain Sukoshi is expanding into the US quickly, having opened six stores since the start of 2025 vending a variety of beauty products from Korea, Japan and China. It enters a crowded market, but wants to set itself apart as both a specialist and a generalist.


For These Beauty Products, It’s What’s on the Outside That Counts

Brands are designing products and packaging meant to be clicked, tapped and touched. Actually using them is beside the point.

For These Beauty Products, It’s What’s on the Outside That Counts

Brands are designing products and packaging meant to be clicked, tapped and touched. Actually using them is beside the point.


Europe’s Beauty Consumers Are in Play. Who Will Win Them?

European shoppers are increasingly buying beauty online, but local merchants face stiff competition from newer giants like Amazon and TikTok Shop.

Europe’s Beauty Consumers Are in Play. Who Will Win Them?

European shoppers are increasingly buying beauty online, but local merchants face stiff competition from newer giants like Amazon and TikTok Shop.