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The Business of Beauty Global Forum: Inside the Industry

Guillaume Motte, Jane Hertzmark Hudis and Cassandra Grey were among the speakers unpacking the most pressing topics for the industry in the second session of The Business of Beauty Global Forum 2026.

The Business of Beauty Global Forum: Inside the Industry

Guillaume Motte, Jane Hertzmark Hudis and Cassandra Grey were among the speakers unpacking the most pressing topics for the industry in the second session of The Business of Beauty Global Forum 2026.


The Business of Beauty Global Forum: Our Place in Culture

Paloma Elsesser, Byunghoon Kim and Emma Dabiri discussed the global cultural shifts transforming today’s beauty standards on the first day of The Business of Beauty Global Forum 2026.

The Business of Beauty Global Forum: Our Place in Culture

Paloma Elsesser, Byunghoon Kim and Emma Dabiri discussed the global cultural shifts transforming today’s beauty standards on the first day of The Business of Beauty Global Forum 2026.


How a Magazine Becomes a Lifestyle Brand

Kinfolk, the quintessential Millennial lifestyle quarterly, is betting it can translate its aspirational aesthetics into a multicategory consumer brand — starting with a fragrance line and a new Manhattan pop-up.

How a Magazine Becomes a Lifestyle Brand

Kinfolk, the quintessential Millennial lifestyle quarterly, is betting it can translate its aspirational aesthetics into a multicategory consumer brand — starting with a fragrance line and a new Manhattan pop-up.


Beauty’s New Price Cuts, Explained

As a K-shaped economy forces shoppers to make difficult decisions, mass and masstige brands are chasing growth with tactical deflation.

Beauty’s New Price Cuts, Explained

As a K-shaped economy forces shoppers to make difficult decisions, mass and masstige brands are chasing growth with tactical deflation.


Beauty Brands Want to Own Their Space. It’ll Cost Them.

As department stores wane in popularity and specialty and e-commerce becomes more saturated, beauty brands are looking to open their own stores to regain ground and control the customer experience. Becoming a retailer, however, is very different to being a wholesaler.

Beauty Brands Want to Own Their Space. It’ll Cost Them.

As department stores wane in popularity and specialty and e-commerce becomes more saturated, beauty brands are looking to open their own stores to regain ground and control the customer experience. Becoming a retailer, however, is very different to being a wholesaler.


How YSL Could Win the Designer Makeup Wars

The brand is a precious L’Oréal property as one of the few fashion labels to successfully sell cosmetics, but its future success depends on making the runway beauty category relevant again.

How YSL Could Win the Designer Makeup Wars

The brand is a precious L’Oréal property as one of the few fashion labels to successfully sell cosmetics, but its future success depends on making the runway beauty category relevant again.


The Kids’ Beauty Craze Hits Bathtime

Amid buzz about kids getting into skincare, fragrance and makeup, founders are betting on the basics catering to parents’ needs rather than their children’s TikTok-influenced wants.

The Kids’ Beauty Craze Hits Bathtime

Amid buzz about kids getting into skincare, fragrance and makeup, founders are betting on the basics catering to parents’ needs rather than their children’s TikTok-influenced wants.


Why Filipino Beauty Is Taking Over the World

The rise of ‘P-beauty,’ coinciding with more cultural exports from the Philippines, is pushing homegrown brands and trends into the crowding global beauty market.

Why Filipino Beauty Is Taking Over the World

The rise of ‘P-beauty,’ coinciding with more cultural exports from the Philippines, is pushing homegrown brands and trends into the crowding global beauty market.


L’Oréal Scents World’s First AI Art Museum

The beauty conglomerate has become the founding ‘olfactory’ partner of Dataland, embracing the technology that L’Oréal’s Cyril Chapuy calls the ‘luxury of tomorrow.’

L’Oréal Scents World’s First AI Art Museum

The beauty conglomerate has become the founding ‘olfactory’ partner of Dataland, embracing the technology that L’Oréal’s Cyril Chapuy calls the ‘luxury of tomorrow.’


For Beauty Brands, When Does Nostalgia Get Old?

Urban Decay’s recent eyeshadow relaunch shows that a product revival can spur business momentum — the question is, how far?

For Beauty Brands, When Does Nostalgia Get Old?

Urban Decay’s recent eyeshadow relaunch shows that a product revival can spur business momentum — the question is, how far?


The Mall Mainstay Clawing Back Sephora Tweens

The teen-favourite retailer Urban Outfitters is banking on Gen-Alpha influencers and brands like Sol de Janeiro and Yes Day in its bid to become a ‘beauty empire.’

The Mall Mainstay Clawing Back Sephora Tweens

The teen-favourite retailer Urban Outfitters is banking on Gen-Alpha influencers and brands like Sol de Janeiro and Yes Day in its bid to become a ‘beauty empire.’


Department Stores Need Fragrance. Is the Feeling Mutual?

Memo Paris’s Harrods-exclusive launch with Giles Deacon underscores why fragrance remains a vital experiential anchor amid broader retail disruption.

Department Stores Need Fragrance. Is the Feeling Mutual?

Memo Paris’s Harrods-exclusive launch with Giles Deacon underscores why fragrance remains a vital experiential anchor amid broader retail disruption.