Cosmetics
The Business of Beauty Haul of Fame: La Vie en Rosé
Pink hair anxiety and the mascara arms race.
Why Beauty Wants More From Kim Kardashian
The celebrity founder debuted her third attempt at makeup today under her newish label SKKN. But in a much more crowded market, it’s unclear what impact the line can and will have.
Why Beauty Wants More From Kim Kardashian
The celebrity founder debuted her third attempt at makeup today under her newish label SKKN. But in a much more crowded market, it’s unclear what impact the line can and will have.
How Tweens Took Over the Beauty Aisle
Gen Alpha has become increasingly captive with beauty, but as their preferences and purchasing power changes, beauty labels need to find the right mix of messaging and product to keep them coming back for more.
How Tweens Took Over the Beauty Aisle
Gen Alpha has become increasingly captive with beauty, but as their preferences and purchasing power changes, beauty labels need to find the right mix of messaging and product to keep them coming back for more.
How Prestige Beauty Brands Can Stay on Top
If aspirational customers keep pulling back from discretionary spending, only the luxury shopper will be left to snap up pricier products. But high-net-worth shoppers crave a different kind of retail experience.
How Prestige Beauty Brands Can Stay on Top
If aspirational customers keep pulling back from discretionary spending, only the luxury shopper will be left to snap up pricier products. But high-net-worth shoppers crave a different kind of retail experience.
Predictions for 2024: Blockbuster M&A, Wellness’ Second Coming and the Celebrity Beauty Bust
As we head into the new year, a look at what The Business of Beauty has its eye on.
Predictions for 2024: Blockbuster M&A, Wellness’ Second Coming and the Celebrity Beauty Bust
As we head into the new year, a look at what The Business of Beauty has its eye on.
The Business of Beauty Haul of Fame: The Stunt Beauty Boom
Black blush and peel-off lip liners are just the beginning.
The Business of Beauty Haul of Fame: The Stunt Beauty Boom
Black blush and peel-off lip liners are just the beginning.
Lip Gloss Is Beauty’s Secret to Sales and Sex
Recalling the appeal of Lip Smackers balms and Lancôme’s Juicy Tubes, skincare brands like Rhode, Summer Fridays and UBeauty have the lip category cornered.
Lip Gloss Is Beauty’s Secret to Sales and Sex
Recalling the appeal of Lip Smackers balms and Lancôme’s Juicy Tubes, skincare brands like Rhode, Summer Fridays and UBeauty have the lip category cornered.
There’s More to Building a Beauty Brand Than Selling Lipstick
The most inspiring fashion brands from Comme des Garçons to Balenciaga are able to satisfy customer desire and still make sales targets. The same can be done in beauty, writes Isamaya Ffrench.
There’s More to Building a Beauty Brand Than Selling Lipstick
The most inspiring fashion brands from Comme des Garçons to Balenciaga are able to satisfy customer desire and still make sales targets. The same can be done in beauty, writes Isamaya Ffrench.
How Struggling Beauty Brands Can Course-Correct
A spate of shutterings, bankruptcies and layoffs are rocking the beauty industry. Going back to basics by not overcommitting to executive hires and over-the-top marketing campaigns may be the route out, experts say.
How Struggling Beauty Brands Can Course-Correct
A spate of shutterings, bankruptcies and layoffs are rocking the beauty industry. Going back to basics by not overcommitting to executive hires and over-the-top marketing campaigns may be the route out, experts say.
Beauty’s Most Sought-After M&A Targets in 2024
Now that the market has stabilised, beauty brands of all shapes and sizes are eager to get their dues. The Business of Beauty identifies the top targets of the year including Kosas, Summer Fridays and Selena Gomez’s Rare Beauty.
Beauty’s Most Sought-After M&A Targets in 2024
Now that the market has stabilised, beauty brands of all shapes and sizes are eager to get their dues. The Business of Beauty identifies the top targets of the year including Kosas, Summer Fridays and Selena Gomez’s Rare Beauty.
The Business of Beauty Haul of Fame: Personally Victimised by Regina George
Will SponCon work if you’re a Mean Girl?
The Business of Beauty Haul of Fame: Personally Victimised by Regina George
Will SponCon work if you’re a Mean Girl?
The Biggest Beauty Trends to Watch in 2024
TikTok trends and buzzy influencer recommendations continue to be the ultimate sources of beauty lovers’ purchase of makeup, skincare and hair care.
The Biggest Beauty Trends to Watch in 2024
TikTok trends and buzzy influencer recommendations continue to be the ultimate sources of beauty lovers’ purchase of makeup, skincare and hair care.