Revolve Launches Annual Print Magazine
The annual publication, whose inaugural issue features Kendall Jenner, Alex Consani and Teyana Taylor, will be available digitally and in stores.
streetwear
Sports
Nike’s Declining Brand Heat, in Five Charts
Data shows that Nike's hottest sneaker styles have cooled off, contributing to a drop in Nike’s cultural cachet that new CEO Elliott Hill will need to address.
Retail
Why Men’s Retail Is Booming in Manhattan
Young menswear and streetwear brands are opening stores across downtown Manhattan at a moment when young consumers are eager for in-person shopping, social-media marketing feels stale and menswear customers are looking for new options.
Partner Content
Joe Freshgoods Inc.’s Joe Robinson on Finding Creative Success
BoF sits down with Joe Robinson, creative director and artist behind Joe Freshgoods Inc., to discover how he has built a reputation as one of the sneaker and streetwear industry’s most impactful storytellers.
Marketing
Old-School Magazines Are Brands’ New Favourite Marketing Tactic
Brands from Madhappy and Patta to Bottega Veneta are once again embracing print magazines full of on-brand editorial content as they attempt to escape the algorithm and bypass the drawbacks of social-media marketing.
Marketing
Why Menswear Is Getting a Marketing Refresh
As critics argue that menswear labels’ homogenous marketing style has made for a feeling of boredom and sameness in the sector, start-ups are beginning to invest in imagery that will set them apart from their competitors.
Workplace & Talent
Jordan Brand’s Larry Miller on the Power of Second Chances | The BoF Podcast
At BoF VOICES 2022, the seasoned Nike executive discussed the power of second chances and the secret he kept while building Michael Jordan’s brand.
Sports
Gap and Palace to Launch ’90s-Inspired Collaboration
Gap is set to launch a collection with cult London streetwear label Palace.
Sports
The Sneaker Resale Market Is Broken
Oversupply of once-hyped sneakers like Jordans has caused resale prices to plummet, pushing smaller platforms out of the market and sending the bigger players scrambling to adapt.
Sports
Why Salomon-Owner Amer Sports’ IPO Fell Short
After discounting its listing, the sportswear group, which also owns Arc’teryx and Wilson, became the latest big fashion company to confront the tepid US IPO market.
Luxury
Off-White to Reinstate Paris Show
The return to Paris Fashion Week this February will be ‘fun and playful,’ said CEO Cristiano Fagnani. ‘Youth comes first, with our connection to culture and style.’
Sports
How Athletes Became Fashion Week Royalty
It’s not just sports superstars sitting front row at fashion week. Today, luxury labels are looking to work with emerging athletes from niche sports, giving rise to new dealmakers who match brands with eager skateboarders, boxers and rugby players.
Sports
June Ambrose on Leaving Puma and How Sports Changed Fashion
The acclaimed stylist and costume designer will leave her post as creative director for women’s basketball, where she elevated the stature of the sport in high fashion.
The News in Brief
Scarlett Johansson’s Skincare Brand The Outset Closes
As of Monday, the premium brand’s website has been updated with a message announcing its closure.
The CFDA Appoints Hildy Kuryk as Interim CEO
The trade body temporarily appointed Kuryk as it searches for a permanent replacement for former chief executive Steven Kolb, who resigned following a viral altercation with PETA protesters.
Marc Jacobs Appoints New Chief Marketing Officer
Hearst veteran John Wattiker joins the American fashion house as CMO on the heels of its acquisition from LVMH by WHP Global and G-III.
Vyrao Acquired by Brand Platform Tresalis
The niche perfume brand has been purchased by the new beauty operator created and backed by German investment firm Athos.
Vietnam’s Largest Listed Jeweller Forecasts Loss After Diamond Scandal
PNJ also plans to slash its revenue target. Losses in 2026 are expected as a result of a huge provision for customer buybacks following a smuggling scandal.
China, US Agree Tariff Cuts on $60 Billion of Goods
The trade deal covers an array of products, ranging from fois gras to cosmetics.
Armani Open to More Than One Investor for Sale of 15% stake, CEO Says
The comments by chief executive Giuseppe Marsocci come as the brand reportedly considers the possibility of LVMH, L’Oreal and EssilorLuxottica sharing the stake.