The first Fenty x Puma tie-up wrote the textbook for successful celebrity-brand collaborations. The pair will have to work harder to get the same reception in a market that’s now saturated with sneaker launches, and where elegance is elbowing out streetwear on the runway.
The first Fenty x Puma tie-up wrote the textbook for successful celebrity-brand collaborations. The pair will have to work harder to get the same reception in a market that’s now saturated with sneaker launches, and where elegance is elbowing out streetwear on the runway.
Rihanna wore Salomon’s “Cross Low” sneakers as part of her all-red ensemble during the halftime performance, marking the culmination of the brand’s recent rise in fashion.
Rihanna wore Salomon’s “Cross Low” sneakers as part of her all-red ensemble during the halftime performance, marking the culmination of the brand’s recent rise in fashion.
The New York-based brand is betting on an assist from the sporting world to help fuel growth.
The New York-based brand is betting on an assist from the sporting world to help fuel growth.
The sportswear giant has beaten its rivals to sponsor European soccer teams Manchester United and Ajax Amsterdam, both of which have made the final in the UEFA Europa League.
The sportswear giant has beaten its rivals to sponsor European soccer teams Manchester United and Ajax Amsterdam, both of which have made the final in the UEFA Europa League.
The new 'Futurecraft 4D' shoe is part of a broader push by the sportswear giant to react faster to changing fashions and create more customised products.
The new 'Futurecraft 4D' shoe is part of a broader push by the sportswear giant to react faster to changing fashions and create more customised products.
The Vancouver-based company is trying to overcome an industrywide discounting frenzy and mounting competition in athletic apparel.
The Vancouver-based company is trying to overcome an industrywide discounting frenzy and mounting competition in athletic apparel.
Fanatics Inc. has become the world’s largest online seller of sports fan gear, handling more than $1 billion in annual sales.
Fanatics Inc. has become the world’s largest online seller of sports fan gear, handling more than $1 billion in annual sales.
Nike Inc.’s loss of the golf-club business may be Callaway Golf Co.’s gain.
Nike Inc.’s loss of the golf-club business may be Callaway Golf Co.’s gain.
Adidas AG forecast record soccer sales this year as business is boosted by the monthlong European championship being played in France.
Adidas AG forecast record soccer sales this year as business is boosted by the monthlong European championship being played in France.
Barcelona have agreed an extension to their kit-manufacturing deal with Nike which Spanish media reported was the most lucrative arrangement of its kind in the world.
Barcelona have agreed an extension to their kit-manufacturing deal with Nike which Spanish media reported was the most lucrative arrangement of its kind in the world.
Adidas AG, the German sport-shoe maker, forecast an increase in earnings this year as consumers spend more, making it easier to sell higher-priced goods and offset rising costs.
Adidas AG, the German sport-shoe maker, forecast an increase in earnings this year as consumers spend more, making it easier to sell higher-priced goods and offset rising costs.
Armchair quarterbacks will pay handsomely for the futuristic fabric in Nike's new NFL jerseys.
Armchair quarterbacks will pay handsomely for the futuristic fabric in Nike's new NFL jerseys.
The fashion icon, as famous for his singular talent as a scandal that cost him one of the industry’s top jobs, will become one of only three living designers to get a major solo exhibition at the museum.
Abbvie reported second quarter profit and sales that topped expectations, driven by strong demand across its immunology and neuroscience franchises and further signs of a recovery in Botox.
The German sports brand posted a narrower loss in the second quarter as it pushed ahead with an effort to restore growth next year.
DSM-Firmenich beat market expectations for second-quarter core earnings, said full-year sales growth should reach the upper end of its target range on the back of broad-based volume growth.
The Permira-backed womenswear retailer and some of its shareholders had raised $211 million in its IPO on Wednesday, with shares opening at $15 apiece.
The Spanish beauty company reported first-half revenue growth on strong demand for makeup from Charlotte Tilbury.
The outerwear brand beat expectations for first-quarter revenue, but new US tariffs on Canadian could affect future earnings.
The retailer raised its full-year revenue forecast again as its integration of luxury brand Kurt Geiger last year provided a tailwind.