The Commercial Case for Cooling Bangladesh’s Garment Factories
Investments to reduce heat stress for garment factory workers can pay for themselves within four years, a new report from Cornell University's Global Labor Institute finds.
sport
Marketing
Skims Named Underwear Partner of the NBA
The National Basketball Association announced a multi-year partnership with Skims, the shapewear, intimates and apparel label founded by Kim Kardashian, on Monday.
Skims Named Underwear Partner of the NBA
The National Basketball Association announced a multi-year partnership with Skims, the shapewear, intimates and apparel label founded by Kim Kardashian, on Monday.
Sports
Shaquille O’Neal Named President of Basketball at Reebok
Reebok has named NBA legends Shaquille O’Neal and Allen Iverson as president of basketball and vice president of basketball, respectively, the brand said in a statement Thursday.
Shaquille O’Neal Named President of Basketball at Reebok
Reebok has named NBA legends Shaquille O’Neal and Allen Iverson as president of basketball and vice president of basketball, respectively, the brand said in a statement Thursday.
Retail
Adidas Releases $500 Running Shoe as Fall Marathon Season Starts
The Adizero Adios Pro Evo 1 is the German company’s lightest-ever racing shoe, it said. Weighing 138 grams (4.9 ounces), it’s 40 percent lighter than Adidas’s most recent talked-about marathoning shoe, the Adizero Adios Pro 3.
Adidas Releases $500 Running Shoe as Fall Marathon Season Starts
The Adizero Adios Pro Evo 1 is the German company’s lightest-ever racing shoe, it said. Weighing 138 grams (4.9 ounces), it’s 40 percent lighter than Adidas’s most recent talked-about marathoning shoe, the Adizero Adios Pro 3.
Retail
Arc’teryx- and Salomon-Owner Amer Sports Files for US IPO
Amer Sports, the maker of Wilson tennis rackets and Salomon ski boots, has filed confidentially for a US initial public offering that could value the group at as much as $10 billion, people familiar with the matter said.
Arc’teryx- and Salomon-Owner Amer Sports Files for US IPO
Amer Sports, the maker of Wilson tennis rackets and Salomon ski boots, has filed confidentially for a US initial public offering that could value the group at as much as $10 billion, people familiar with the matter said.
Luxury
Why Luxury Brands Are Betting Big on Tennis
A new generation of more diverse, social media-savvy champions has entered the sport as brands like Louis Vuitton and Gucci increase their investments in ‘cultural’ marketing strategies that tap into consumer interests beyond red carpets.
Why Luxury Brands Are Betting Big on Tennis
A new generation of more diverse, social media-savvy champions has entered the sport as brands like Louis Vuitton and Gucci increase their investments in ‘cultural’ marketing strategies that tap into consumer interests beyond red carpets.
Retail
Mary Earps Goalkeeper Shirts to Go on Sale After Nike U-Turn
The England goalkeeper Mary Earps’ penalty save in the Women’s World Cup final was one of the most nail-biting moments of the tournament, and there was a public outcry from fans when Nike refused to sell replicas of her green jersey.
Mary Earps Goalkeeper Shirts to Go on Sale After Nike U-Turn
The England goalkeeper Mary Earps’ penalty save in the Women’s World Cup final was one of the most nail-biting moments of the tournament, and there was a public outcry from fans when Nike refused to sell replicas of her green jersey.
News & Analysis
Clamour Grows for Nike to Sell Replica Mary Earps Shirt After World Cup Final
Nike is facing increased demands to sell a Mary Earps shirt after the England player saved a penalty in the World Cup final and was named the tournament’s best goalkeeper.
Clamour Grows for Nike to Sell Replica Mary Earps Shirt After World Cup Final
Nike is facing increased demands to sell a Mary Earps shirt after the England player saved a penalty in the World Cup final and was named the tournament’s best goalkeeper.
Retail
As World Cup Breaks Records, Adidas, Nike Navigate Bumps in Retail Demand
Adidas and Nike and retailers like Dick’s Sporting Goods and Fanatics have made significant investments in merchandise. Total sponsorship value grew to at least $349 million, from $342 million in 2019, according to GlobalData, with many brands aligning themselves with themes of women’s empowerment.
As World Cup Breaks Records, Adidas, Nike Navigate Bumps in Retail Demand
Adidas and Nike and retailers like Dick’s Sporting Goods and Fanatics have made significant investments in merchandise. Total sponsorship value grew to at least $349 million, from $342 million in 2019, according to GlobalData, with many brands aligning themselves with themes of women’s empowerment.
Sports
Premier League Football Team Crystal Palace Hires Creative Director
English football team Crystal Palace has become the first club in the Premier League, the world’s most-watched football competition, to hire a creative lead to oversee apparel collections and fashion partnerships.
Premier League Football Team Crystal Palace Hires Creative Director
English football team Crystal Palace has become the first club in the Premier League, the world’s most-watched football competition, to hire a creative lead to oversee apparel collections and fashion partnerships.
Retail
Adidas Signs £900 Million Shirt Deal With Manchester United
The German sportswear maker signed a further 10-year contract that will keep its famous stripes and logo on the players’ shirts until 2035. The deal is worth at least £900 million ($1.2 billion).
Adidas Signs £900 Million Shirt Deal With Manchester United
The German sportswear maker signed a further 10-year contract that will keep its famous stripes and logo on the players’ shirts until 2035. The deal is worth at least £900 million ($1.2 billion).
Sports
Seizing Fashion’s World Cup Opportunity
As FIFA’s Women’s World Cup tournament continues, the chance for brands to get in front of its growing audience is exponential. That, and what else to watch for in The Week Ahead.
Seizing Fashion’s World Cup Opportunity
As FIFA’s Women’s World Cup tournament continues, the chance for brands to get in front of its growing audience is exponential. That, and what else to watch for in The Week Ahead.
Sports
Martine Rose on Fashion’s Football Obsession
The cult designer’s sellout tie-up with Nike for the US women’s national soccer team demonstrates the sport’s soaring star power and opportunity for brands to cash in on the Women’s World Cup.
Martine Rose on Fashion’s Football Obsession
The cult designer’s sellout tie-up with Nike for the US women’s national soccer team demonstrates the sport’s soaring star power and opportunity for brands to cash in on the Women’s World Cup.
The News in Brief
Botswana Seeks Bigger De Beers Stake
Diamonds have underpinned the African country's economy since their discovery there in 1967.
Converse CEO Pledges Review Over Ad Critics Say Evoked KKK
The head of Converse promised to review internal processes and told employees he will make any necessary changes in an internal memo seen by Bloomberg.
Model Presley Gerber, Cindy Crawford’s Son, Dies Aged 27
The model had spoken publicly about a years-long struggle with depression and addiction.
Asos Names Law Roach ‘Stylist in Residence’
Online fashion retailer Asos has brought on celebrity stylist Law Roach to bring his creative lens and styling approach to its campaigns and recently relaunched magazine.
Boohoo’s New Chairman Stirs Controversy as Broker Drops Coverage
The online clothing retailer, which rebranded as Debenhams Group last year, said Friday that Iain McDonald had taken over from Tim Morris with immediate effect in a move aimed at ‘rebuilding equity value.’
Luxury Perfume Line Roja London Acquired by Extravaganza Beauty
Master perfumer and founder Roja Dove will remain with the brand in a new consultancy role.
UK Retail Sales Bounce Back With 0.5% Gain in August
Warm weather and a brighter national mood helped lift spending on clothing and household goods despite rising energy bills.