Vogue World 2027 Will Be Held in San Francisco
The sixth edition of the annual runway spectacle will return to the US after this year's outing in Milan.
social-media
Retail
Gap’s Yeezy Partnership Grabs Media Attention
The multi-year team-up with Kanye West’s Yeezy brand saw Gap garner $34.9 million in media impact value since its announcement in June of 2020, according to marketing software firm LaunchMetrics.
Gap’s Yeezy Partnership Grabs Media Attention
The multi-year team-up with Kanye West’s Yeezy brand saw Gap garner $34.9 million in media impact value since its announcement in June of 2020, according to marketing software firm LaunchMetrics.
Luxury
New York Fashion Week Will Be A Packed Return to Live Shows
The schedule, which CFDA released in an official capacity with IMG for the first time, includes a lineup of stalwarts as well as young designers.
New York Fashion Week Will Be A Packed Return to Live Shows
The schedule, which CFDA released in an official capacity with IMG for the first time, includes a lineup of stalwarts as well as young designers.
China
A Guide to Bilibili, China’s Gen-Z Hangout
The video streaming platform has attracted Louis Vuitton, Nike and others looking to recruit the next generation of Chinese consumers. But brands need to understand its unique community to avoid making mistakes.
A Guide to Bilibili, China’s Gen-Z Hangout
The video streaming platform has attracted Louis Vuitton, Nike and others looking to recruit the next generation of Chinese consumers. But brands need to understand its unique community to avoid making mistakes.
Technology
Snapchat Partners with Verishop on In-App Shopping
“Verishop Mini” will offer products from a variety of brands, including Ganni, Labucq, Kosas and more, in what the messaging app is calling a “socially-driven e-commerce experience.”
Snapchat Partners with Verishop on In-App Shopping
“Verishop Mini” will offer products from a variety of brands, including Ganni, Labucq, Kosas and more, in what the messaging app is calling a “socially-driven e-commerce experience.”
Marketing
Kate Moss Is the New Face of Kim Kardashian West’s Skims
The direct-to-consumer underwear brand’s latest campaign — shot by photographer Donna Trope — includes short videos starring the legendary supermodel in pieces from the Skims Fits Everybody and Skims Cotton collections.
Kate Moss Is the New Face of Kim Kardashian West’s Skims
The direct-to-consumer underwear brand’s latest campaign — shot by photographer Donna Trope — includes short videos starring the legendary supermodel in pieces from the Skims Fits Everybody and Skims Cotton collections.
Marketing
The Art of Going Dark on Social Media
Kylie Cosmetics and Balenciaga are the latest brands to wipe their social media accounts ahead of a major launch. Here’s the logic behind the strategy and how to execute well.
The Art of Going Dark on Social Media
Kylie Cosmetics and Balenciaga are the latest brands to wipe their social media accounts ahead of a major launch. Here’s the logic behind the strategy and how to execute well.
Marketing
What Kim Kardashian’s Olympics Coup Says About American Fashion
The mega-influencer’s digital-first shapewear brand Skims has succeeded, not only in selling millions of units, but in quickly earning the sort of cultural credibility once reserved for the likes of Ralph Lauren.
What Kim Kardashian’s Olympics Coup Says About American Fashion
The mega-influencer’s digital-first shapewear brand Skims has succeeded, not only in selling millions of units, but in quickly earning the sort of cultural credibility once reserved for the likes of Ralph Lauren.
Workplace & Talent
Why Fashion Needs Chief Brand Officers
More than just an updated title for marketing executives, chief brand officers are tasked with navigating a climate where everything from advertising campaigns to holiday policies and suppliers can shape a company’s image.
Why Fashion Needs Chief Brand Officers
More than just an updated title for marketing executives, chief brand officers are tasked with navigating a climate where everything from advertising campaigns to holiday policies and suppliers can shape a company’s image.
Luxury
Ludovic de Saint Sernin: ‘My Queer Community Saved My Business’
How the small but growing fashion label Ludovic de Saint Sernin, powered by its designer’s own sexual awakening and once-taboo gay imagery, survived the pandemic with a little help from its Instagram community.
Ludovic de Saint Sernin: ‘My Queer Community Saved My Business’
How the small but growing fashion label Ludovic de Saint Sernin, powered by its designer’s own sexual awakening and once-taboo gay imagery, survived the pandemic with a little help from its Instagram community.
Luxury
Dior Teams Up With Travis Scott For Product Collaboration
The collection, to be revealed on June 25 during men’s fashion week in Paris, is not the first collaboration for either the brand or the artist.
Dior Teams Up With Travis Scott For Product Collaboration
The collection, to be revealed on June 25 during men’s fashion week in Paris, is not the first collaboration for either the brand or the artist.
China
TikTok Owner ByteDance 2020 Revenues Double to $34.3 Billion
ByteDance told staff at a meeting that its revenue in 2020 doubled to $34.3 billion and its operating loss was $2 billion, according to a memo seen by Reuters.
TikTok Owner ByteDance 2020 Revenues Double to $34.3 Billion
ByteDance told staff at a meeting that its revenue in 2020 doubled to $34.3 billion and its operating loss was $2 billion, according to a memo seen by Reuters.
Luxury
Rimowa Launches First Experiential Store in Soho Flagship
The LVMH-owned travel brand is opening a passport studio in its Soho storefront, part of a new strategy developed in partnership with architecture firms MA-MA and Mass Studio to further engage store visitors. Rimowa’s goal with the space is simple: make passport photos luxurious.
Rimowa Launches First Experiential Store in Soho Flagship
The LVMH-owned travel brand is opening a passport studio in its Soho storefront, part of a new strategy developed in partnership with architecture firms MA-MA and Mass Studio to further engage store visitors. Rimowa’s goal with the space is simple: make passport photos luxurious.
The News in Brief
Capri Cuts Revenue Outlook as Iran War Hits Michael Kors Sales
Congestion at ports in Asia combined with weaker demand across Europe and emerging markets from the war hurt sales, the company said.
Sydney Towle, Influencer and Health Activist, Has Died
Towle, known for sharing her life as a young woman living with cancer, passed away aged 26 on Wednesday.
Ralph Lauren Beats Estimates on Demand From Affluent Shoppers
Strong sales among young and affluent shoppers helped drive quarterly revenue above analysts' expectations.
Kenvue Misses Estimates as Inflation, Tariffs Squeeze Margins
The US consumer health company and parent of Neutrogena narrowly missed Wall Street estimates for second-quarter results as tariffs and currency-related costs offset sales gains.
Henkel Raises Sales Guidance for 2026
The German conglomerate and Schwarzkopf parent lifted its annual sales forecast, though growth for its adhesives unit outpaced its consumer brands.
EBay Gives Solid Outlook, Says It Paid More to Acquire Depop
The resale marketplace beat sales and profit expectations but said its purchase price for Depop was $200 million more than initially announced.
Shopify Shares Soar as Revenue Outlook Beats Estimates
Shares surged after the company's third-quarter revenue outlook beat expectations, strengthening the view that it faces limited disruption from AI.